RJMetrics

RJMetrics is an American software company headquartered in Philadelphia, Pennsylvania. The company offers big data analytics to small and midsize businesses.[1]

RJMetrics
TypePrivate startup
IndustryComputer software
FoundedPhiladelphia, Pennsylvania (2008)
FounderJake Stein and Robert J. Moore
Headquarters
Philadelphia
,
U.S.
Number of employees
71 (September 2014)
Websitewww.rjmetrics.com

History

RJMetrics was founded in 2008 by Jake Stein and Robert J. Moore. The company had over 300 customers as of September 2014.[2]

Funding

RJMetrics was a bootstrapped company[3] until it received its first round of funding in 2012. The seed round was $1.2 million and came from Red Swan Ventures, Vision Ventures, SoftTech VC, Zelkova Ventures, Lerer Ventures, and SV Angel.[4] In May 2013, RJMetrics received its Series A funding of $6.25 million from Trinity Ventures and SoftTech VC.[5]

In September 2014, RJMetrics received its Series B funding of $16.5 million from SoftTech VC, Trinity Ventures, and August Capital.[6] To-date, the Series B funding is one of the biggest rounds of funding received by a Philadelphia-based IT startup.[7]

Acquisition

In August 2016, Magento acquired RJMetrics, and Stitch, Inc. was spun out as an independent company, with the same investors as RJMetrics.

Platform

RJMetrics is a software as a service business intelligence platform.[8] In July 2014 RJMetrics announced the v2 release of its product and rebranded as an analytics platform.[9] The release included improvements to every major part of the software.

  • Analytic Warehouse: Built on Amazon Redshift
  • Transformation Cluster: Built on top of Hadoop
  • Visualization Interface: Allows users to perform cohort analysis, calculate repeat event probability, and combine data from multiple sources

Data journalism

RJMetrics has received a significant amount of press for their data journalism. Notable coverage includes:

  • The Wall Street Journal covering RJMetrics’ analysis of Crunchbase[10]
  • Fast Company covering RJMetrics’ analysis of Airbnb[11]
  • Forbes covering RJMetrics’ analysis of the ALS ice bucket challenge[12]
  • TechCrunch covering RJMetrics’ analysis of the Biz Stone's Jelly App[13]

In 2012, comedian Daniel Tosh covered RJMetrics' analysis of Chatroulette[14]

References
  1. "Big Data for Small Businesses". Inc. 2012-10-31.
  2. "RJMetrics bags $16.5 Million in Series B Funding". Dataconomy. 2014-09-16.
  3. "Self Finance or Raise Money? A Quandary for Start Ups". New York Times. 2013-06-19.
  4. "After Three years of Bootstrapping, RJMetrics Raises $1.2 Million from Fab's CEO and SoftTech". Business Insider. 2012-01-03.
  5. "RJMetrics Raises $6.5 Million from Trinity Ventures for Ecommerce Boom". TechCrunch. 2013-05-15.
  6. "Business Analytics Company RJMetrics Raises $16.5M Round Led By August Capital". TechCrunch. 2014-09-15.
  7. "RJMetrics Just Raised $16.5M". Technically Philly. 2014-09-15.
  8. "Startup Spotlight: RJMetrics Offers Analytics for Everyone". Enterprise Apps Today. 2014-05-23.
  9. "RJMetrics Releases Complete Analytics Platform for Online Businesses". Inside Big Data. 2014-07-16.
  10. "Study Examines the Clubby World of Venture Capital". The Wall Street Journal. 2013-07-12.
  11. "Airbnb By the Numbers: 85% of Users Inactive?". Fast Company. 2012-04-27.
  12. "Were the Ice Buckets Worth It? New and Deeper Analytics Say 'Yes'". Forbes. 2014-09-03.
  13. "Jelly Sees 100k Questions In First Week Says RJMetrics, Of Which 25% Received Answers". TechCrunch. 2014-01-14.
  14. "Where Are the Perverts?!". Tosh.0 Blog. 2010-03-18.
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