WREH

WREH (Reach FM) was a 100,000-watt FM station, broadcasting on 90.5 MHz. Its city of license was Cypress Quarters in Okeechobee County, Florida. The station went on the air in 2004.[1] Reach Communications, ReachFM's parent company, was formed in association with Calvary Chapel of Fort Lauderdale, Florida. When it was active, ReachFM's programming was geared towards a diverse active Christian audience. According to its website, WREH's last day of programming was March 30, 2016.[3] On February 15, 2017, Reach Communications informed the Federal Communications Commission (FCC) that WREH had ceased broadcasting on February 10;[2] on April 18, 2017, it surrendered the station's license, and the license was cancelled by the FCC on April 19, 2017.[4]

WREH
Broadcast areaOkeechobee County, Florida
Frequency90.5 MHz
BrandingReach FM
Programming
FormatDefunct, was Religious
Ownership
OwnerReach Communications, Inc.
History
First air date
2004[1]
Last air date
February 10, 2017[2]
Technical information
ClassC1
ERP100,000 watts
HAAT76 meters
Transmitter coordinates
27.348°N 80.951°W / 27.348; -80.951

Translators

ReachFM was heard throughout the state of Florida on more than 40 translators:

Call signFrequencyCity of licenseERP (W)ClassFCC info
W298AM 107.5 FMAurora, Florida13DFMQ
W220DQ 91.9 FMBelle Glade, Florida13DFMQ
W241AX 96.1 FMBoca Raton, Florida13DFMQ
W246BT 97.1 FMClermont, Florida27DFMQ
W275AX 102.9 FMFort Meade, Florida27DFMQ
W244BJ 96.7 FMFrostproof, Florida19DFMQ
W282BG 104.3 FMGrant, Florida40DFMQ
W243AR 96.5 FMLehigh Acres, Florida28DFMQ
W233AP 94.5 FMOakland Park, Florida27DFMQ
W273BR 102.5 FMPalm Coast, Florida10DFMQ
W214BV 90.7 FMPort Charlotte, Florida10DFMQ
W236AO 95.1 FMPort St. Lucie, Florida13DFMQ
W244BK 96.7 FMTwentymile Bend, Florida80DFMQ
W220DZ 91.9 FMWesley Chapel, Florida8DFMQ
W299AU 107.7 FMZolfo Springs, Florida19DFMQ

The station's programming could also have been heard on four full-power FM radio digital subchannels in Florida:

  • WWJK-HD2 107.3 Green Cove Springs (Jacksonville)
  • WMGE-HD2 94.9 Miami - Fort Lauderdale
  • WRUM-HD2 100.3 Orlando
  • WKGR-HD2 98.7 Wellington (West Palm Beach)

Sale of translators

It was announced on July 2, 2012 that Reach Communications was selling the following translators to Beasley Broadcasting for $150,000, which would serve as rebroadcasters for WWCN 770 ESPN:[5]

Call signFrequencyCity of licenseERP (W)ClassFCC info
W268AH 101.5 FMBonita Springs, Florida10DFMQ
W251AL 98.1 FMFort Myers, Florida80DFMQ
W286AK 105.1 FMNaples, Florida19DFMQ

These translators now serve as repeaters for WRXK-FM HD2 (going by the slogan The Link) along with the following translator:[6]

Call signFrequencyCity of licenseERP (W)ClassFCC info
W243BM 96.5 FMSuncoast Estates, Florida26DFMQ

Some translators were sold to Clear Channel (now iHeartMedia), which sparked rumors that Reach FM would sell all of its remaining translators to iHeartMedia.

  • In Orlando, W283AN was sold to iHeartMedia and changed formats into an urban contemporary-formatted, "104.5 The Beat".
  • In Tampa, 88.3 moved to 99.1 and became one of the affiliates for classic rock-formatted "Thunder Tampa Bay" along with W290BJ and W233AV, while 89.3 which moved to 99.9 became branded as "ALT 99.9" and converted to an alternative formatted station. However, after many complaints from WXJB, due to interference, W207BU switched frequencies from 99.9 to 100.3, and rebranded as alternative-formatted "ALT 100.3".
  • In Miami, W228BV moved to 93.5 and converted into a country formatted station, "93.5 The Bull"
Call signFrequencyCity of licenseERP (W)ClassFCC info
W283AN 104.5 FMAltamonte Springs, Florida10DFMQ
W202CB 88.3 (now 99.1) FMBayonet Point, Florida27DFMQ
W207BU 89.3 (now 100.3) FMBayonet Point, Florida10DFMQ
W228BV 94.5 (now 93.5) FMFort Lauderdale, Florida80DFMQ
W233AV 94.5 FMGulfport, Florida10DFMQ

One translator got sold to Beasley Media Group in November 2014 and became a repeater for WSBR on 740 AM.

Call signFrequencyCity of licenseERP (W)ClassFCC info
W245BC 96.9 FMLauderdale Lakes, Florida67DFMQ

References

  1. Broadcasting & Cable Yearbook 2009 (PDF). 2009. p. D-132. Retrieved April 24, 2017.
  2. "Notification of Suspension of Operations / Request for Silent STA". CDBS Public Access. Federal Communications Commission. February 10, 2017. Retrieved April 24, 2017.
  3. Reach FM's website, accessed June 22, 2016
  4. McLaughlin, Christine (April 18, 2017). "Re: WREH(FM), Cypress Quarters, FL (FIN: 93423)" (PDF). CDBS Public Access. Federal Communications Commission. Retrieved April 24, 2017.
  5. Border Media Sells Austin Pair, Beasley Buys Ft. Myers-Naples Translators, All Access Music Group, July 2, 2012.
  6. Beasley makes Fort Myers Changes Official, Radio Ink Magazine, June 17, 2013.
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