Ri Happy

Ri Happy Brinquedos styled like RI HAPPY is the largest network retailer of toys in Brazil.[1]

Ri Happy
TypePrivate
IndustryRetail
Founded1988, 45 years ago
FounderCarlyle Group
Headquarters,
Number of locations
196 locations
Area served
Brazil
Key people
Ronaldo Pereira
Products
  • Toys
  • Video games
OwnerGrupo Ri Happy
Number of employees
4000+
DivisionsRi Happy Baby
Website

History

founded in 1988 by pediatrician Ricardo Sayon, his wife Juanita Sayon and business administrator Roberto Saba. It has 196 stores, in all states of Brazil, as of May 2019.[2][3]

In 2012 the private equity Carlyle Group fund acquired an 85% stake, assuming majority control of the company.[4][5]

It is the retailer in the toy and game industry most admired by customers, according to the IBEVAR award.[6]

Ri Happy Baby

Ri Happy Baby
Founded2013, 10 years ago
HeadquartersSão Paulo
Website

Ri Happy Baby Styled RIHAPPY Baby its a Baby Store retailer in Brazil. The entry into the baby products sector took place in 2013 with the brand Ri Happy Baby, a specialized unit for the public between zero and three years old.

See also

Portal: Brazil

References

  1. "Toy chain Ri Happy buys competitor PBKids". G1. Retrieved 2016-08-05.
  2. "About us". Ri Happy Brinquedos. Retrieved 2016-08-05.
  3. "Only Rihappy didn't slip". This Is Money. Archived from the original on 2019-05-26. Retrieved 2016-08-07.
  4. "Carlyle buys 85% of Ri Happy, will invest R$200 million in 3 years". Reuters. Archived from the original on 2016-08-18. Retrieved 2016-08-05.
  5. "Change in the presidency of the company". Analysis. Archived from the original on 2023-07-17. Retrieved 2020-06-07.
  6. Redação (2022-10-19). "Carrefour leads the ranking of the largest retail companies in Brazil". Mercado&Consumo (in Brazilian Portuguese). Retrieved 2022-11-12.


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