Rose di Primo

Rosimary Souza Primo, better known as Rose di Primo (born 6 March 1955), is a former Brazilian model and actress. A sex symbol of the 1970s, she was one of the most sought after Brazilian models during that time. She is considered to be the inventor of the thong Bikini.[1]

Rose di Primo
Rose di Primo in 1973
Born
Rosimary Souza Primo

(1955-03-06) 6 March 1955
São Paulo, Brazil
Occupations
  • model
  • actress

Career

Di Primo's career began off at the age of 16 when she won a beauty pageant sponsored by broadcaster Flávio Cavalcanti. At the age of 18, she appeared on the cover of Manchete magazine. She was photographed seated on a motorbike wearing a white bikini.[2] After this, she was known nationally in Brazil and became one of the country's most sought after models of the 1970s. In the 1980s, she posed nude for Playboy, Ele e Ela and Status.[3] At the time, she held the record for appearing on the cover of men's magazines the greatest number of times, and she also starred in a controversial yogurt commercial.[4] She has acted in some films, most notably Os Machões (1972), Uma Virgem Na Praça (1973), Clockwork Banana (1974) and O Padre Queria Pecar.[5]

References
  1. Garcia, Roosevelt (17 March 2017). "Por onde andam estas sex-symbols dos anos 70, 80 e 90? | Memória" [Where are these sex-symbols from the 70s, 80s and 90s?]. Veja São Paulo (in Brazilian Portuguese). Archived from the original on 30 July 2023. Retrieved 4 October 2023.
  2. "Rose Di Primo, simbolo da mulher brasileira e musa de Ipanema" [Rose Di Primo: The Symbol of Brazilian Women and The Muse of Ipanema]. Pier de Ipanema (in Brazilian Portuguese). 8 June 2020. Archived from the original on 7 December 2021. Retrieved 4 October 2023.
  3. "Brazilian beach fashion: An analysis of vogue magazine and discovered body" (PDF). University of Brazilia. 2017. Archived (PDF) from the original on 8 September 2023. Retrieved 4 October 2023.
  4. "Antonia Morais se inspirou em musa e criadora da tanga na década de 70 para post" [For this Post, Antonia Morais was Inspired by the 70s Muse and Creator of the Thong]. Extra Online (in Brazilian Portuguese). 30 January 2019. Archived from the original on 26 January 2021. Retrieved 4 October 2023.
  5. "Rose di Primo, a inventora da tanga" [Rose di Primo, the Inventor of the Thong]. Tio Oda (in Brazilian Portuguese). 10 September 2015. Archived from the original on 4 October 2023.
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