STARCO
STARCO is a Danish run tire and wheel business. The company supply to original equipment manufacturers (OEMs) and distributors; and manufactures steel wheels and plastic rims and tires.[1] The name, STARCO, is an acronym of "Scandinavian Tyre And Rim Company".
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Industry | Manufacturing and service |
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Founded | 1962 |
Founder | Poul Henrik Julius Ejlersgaard |
Headquarters | Galten, Denmark |
Key people |
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Products | Industrial solid tires, wheels, rims, dual wheels |
Number of employees | 600+ (2016) |
Website | www.starco.com |
It was established in Aarhus, Denmark in 1962, and was owned and operated by Ejlersgaard family. In 2017 the STARCO Group was acquired by the tire manufacturer Kenda.
The company is headquartered in Brabrand, Aarhus, Denmark. STARCO is a global group of companies with sales, distribution, engineering and wheel-manufacturing operations in more than 12 locations worldwide. The company produces solid tires, steel wheel rims, dual wheels, and flex barrow wheels.
History
In 1961, the company was established as P. Ejlersgaard A/S in Aarhus, Denmark. STARCO Europe was established in 1990. In the next decade, STARCO acquired tire and wheel companies in Netherlands, Germany, Sweden and Great Britain. In 2001 the company expanded into Latvia, Lithuania, Estonia and Poland, and in 2002 into Russia. In 2002, the company's production of rims for agricultural machines also moved from Great Britain to Croatia. In 2004, tire and wheel companies in Belgium were acquired by the company. In 2005, STARCO S.R.L. was established in Italy. The same year, STARCO Europe bought into a British company, and together the new group became known as STARCO DML Ltd. In 2006, the company expanded into Belarus and Ukraine.
STARCO Group acquired manufacturer Gebr. Schaad AG in 2007.[2][3] It opened a solid tire manufacturing plant in Sri Lanka in 2011.[4][5] In 2012, the company opened a new central warehouse is open in Winsen, Germany and began implementing e-coat nanotechnology treatment during steel wheel production.[6][7] The following year, STARCO ZA was formed as a bridgehead for further expansion on the African continent.[8] Also in 2013, Gebrüder Schaad became STARCO GS.[9] STARCO chairman and owner Peer Ejlersgaard died in 2016.[10] The company was acquired by Kenda Tire in 2017.[11]
Production capacity
- Number of markets (countries): 22
- Number of sales entities: 28
- Number of production sites: 5
- Strategic OEM assembly centers: 6
- Strategic central warehouses: 4
Production facilities
- STARCO Huanmei (2008)
- STARCO Beli Manastir d.o.o. (2002)
- STARCO DML Ltd. (2005)
- STARCO Lanka (PVT) Ltd. (2011)
- STARCO GS (1982)
References
- Editorial (January 12, 2010). "Agility on the move for STARCO". Logistics Business Magazine. Retrieved 2010-01-12.
- Editorial (November 10, 2011). "STARCO prepares for 'new generation' of Schaad management". Tyre Industry Publications Ltd. Retrieved 2011-11-10.
- Editorial (May 22, 2012). "Fritz Schaad retires – dual wheel production continues under Starco brand". Tyre Industry Publications Ltd. Retrieved 2012-05-22.
- Editorial (October 29, 2011). "Danish entrant in Sri Lankan tyre market". Plastics and Rubber Asia (PRA). Retrieved 2011-10-29.
- Editorial (October 12, 2011). "Danish STARCO Group establishes solid tyre manufacturing plant in Sri Lanka". Lanka Business Today (Global Media Networks Ltd). Retrieved 2011-10-12.
- Editorial (January 27, 2012). "Starco introduces nano-coating to steel wheel range". Tyre Industry Publications Ltd. Retrieved 2012-01-27.
- Editorial (December 1, 2011). "Goodman to develop 11,400-m² warehouse for STARCO in Winsen (DE)". Europe Real Estate(REP). Retrieved 2011-12-01.
- Written by Staff Reporter (July 2, 2013). "A new STARCO subsidiary in South Africa". SA Treads International Tyre Portal. Retrieved 2013-07-02.
- Stephen Goodchild (November 26, 2013). "Gebrüder Schaad becomes Starco GS". Tyrepress. Retrieved 2013-11-26.
- Editorial (March 7, 2016). "STARCO chairman and owner Peer Ejlersgaard dies". Tyrepress. Retrieved 2016-03-07.
- "Kenda buys Starco". Tyrepress. October 2017. Retrieved 2023-05-05.