Saveup

SaveUp was a free financial management site and iOS app[1] that used prizes to incentivize Americans to save money and pay down debt.[2] The company was founded in 2011 by Priya Haji and Sammy Shreibati.[3] Haji died of a brain aneurysm soon after[4] and Paul Burt purchased the app in 2015.[5] It has partnered with the thinktank Filene Research Institute.[6] SaveUp raised $7 million in funding from BlueRun Ventures and True Ventures.[7]

SaveUp
Available inEnglish
DissolvedNovember 29, 2017 (2017-11-29)
HeadquartersLake Forest, Illinois
Area servedUnited States
Founder(s)Priya Haji
Sammy Shreibati
URLwww.saveup.com
LaunchedNovember 2011 (2011-11)
Current statusDefunct

SaveUp monitored account balances in order to issue credits. Credits, similar to reward points, were awarded every time a user saves money or reduces debt, and can be used for the chance at cash and prizes.[8][9][10] It was listed as one of 2011's Top 100 websites by PCMag.[11]

SaveUp Inc. filed for bankruptcy in the United States District Court for the Northern District of Illinois on November 29, 2017 and shut down.[12]

References
  1. "SaveUp - Personal finance tracking with rewards on the App Store on iTunes". itunes.apple.com. Archived from the original on 2014-05-19.
  2. Cohan, Peter. "SaveUp Tips Personal Finance On Its Head". Forbes.
  3. Chima, Chikodi. "SaveUp makes paying your debts addictive and fun". Retrieved 9 February 2012.
  4. Taylor, Colleen (16 July 2014). "Tech Entrepreneur Priya Haji, Founder And CEO Of SaveUp, Has Passed Away At 44". TechCrunch. Retrieved 11 July 2018.
  5. Chang, Jessica (1 April 2015). "'You Can Be the Smartest Here, But You May Not Be the Smartest There'". The Stentor. Retrieved 11 July 2018.
  6. "Filene Partners with New Savings Rewards Program".
  7. "Financial Rewards Startup SaveUp Raises $5 Million to Gamify Your Finances".
  8. "SaveUp makes paying your debts addictive and fun". November 2011.
  9. "A Start-Up Rewards Savers, Not Spenders". The New York Times. 31 January 2012.
  10. "SaveUp Encourages You to Save Money and Pay Down Debt with Chances for Big Prizes".
  11. Griffith, Eric (December 19, 2011). "The Top 100 Websites of 2011". PCMag. Archived from the original on January 19, 2012.
  12. "SaveUp Inc. Bankruptcy (1:17-bk-35506), Illinois Northern".
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