Sheesh!

"Sheesh!" is a 2021 song by the American music group Surfaces, featuring singer Tai Verdes, from the deluxe edition of the group's fourth studio album, Pacifico (2021). The song was recorded at rental accommodation fitted with music production equipment. The music composition is credited to Kameron Glasper and Tayla Parx.

For other uses, see Sheesh.

"Sheesh!"
Official cover art
Single by Surfaces featuring Tai Verdes
from the album Pacifico (deluxe edition)
ReleasedAugust 20, 2021
Recorded2021
GenrePop
Length2:29
LabelTenThousand Projects
Songwriter(s)
  • Forrest Frank
  • Colin Padalecki
  • Kameron Glasper
  • Tayla Parx
Producer(s)
  • Forrest Frank
  • Colin Padalecki
  • Medasin
Surfaces singles chronology
"So Far Away"
(2021)		 "Sheesh!"
(2021)		 "C'est La Vie"
(2021)
Tai Verdes singles chronology
"Feeling This Bad (v2)"
(2021)		 "Sheesh!"
(2021)		 "Let's Go to Hell"
(2021)
Music video
"Sheesh!" (live performance) on YouTube

"Sheesh!" was debuted live on July 31, 2021, the night before Surfaces' performance at Lollapalooza, and was released as a single a few weeks later. The song was presented at a time when the phrase "sheesh" was rising in prominence as a slang term with new meaning, as an internet meme and a viral TikTok theme. It charted on the NZ Hot Singles Chart. The song has been used commercially in a variety of ways, including ad campaigns by Toyota and Pizza Hut.

Background

The use of "sheesh" as an expression has a history of popular use on TikTok,[1] and in 2021, the phrase spiked as a viral trend on the platform.[2][3][4] This was often in humorous, memetic contexts,[2] as well as being used as an ad-lib in hip-hop performances.[5] The song samples the TikTok meme.[6]

Production and release

Surfaces, a band from College Station, Texas, rented a house fitted with music production equipment in Malibu, California, for two weeks, where they created "Sheesh!" and other songs.[7] The group performed at Lollapalooza on August 1, 2021,[8] which was their first music festival performance.[7] They debuted "Sheesh!" the night before at a smaller venue, but played it for a large audience for the first time at Lollapalooza.[7] This performance was streamed live on Hulu,[9] and the song was subsequently re-streamed 4 million times within 11 days.[7]

The studio version of the song was released on August 20, 2021,[10] as part of Universal Music Canada's New Music Friday release (Universal Music is the parent label of TenThousand Projects, the label which Surfaces signed on to).[11] The song's music video comprises videos of live performances featuring Tai Verdes, filmed at festivals including Lollapalooza before the September 8, 2021, start of their "Good 2 Be Back Tour".[10] "Sheesh!" was included on the deluxe version of Surfaces' fourth album, Pacifico, which was released on August 31, 2021, according to SoundCloud.[12]

On "Sheesh!", Surfaces members Forrest Frank and Colin Padalecki are credited as composers and Tai Verdes is a featured artist, while Kameron Glasper and Tayla Parx have music composer credits. Other credits include Colin Leonard as mastering engineer, Medasin as producer, and Sacco as mixer.[13]

Reception

"Sheesh!" peaked at number 30 on the NZ Hot Singles Chart on August 30, 2021.[14] Despite its lack of commercial success, the song has been described as a "fan favorite".[15]

The staff at The Austin Chronicle, a Central Texas newspaper, noted that Verdes contributes "hooky grandeur and speedy-smooth lines" to the song.[6]

Use in television

In early 2022, Saatchi & Saatchi produced a commercial for that year's Toyota Corolla Cross.[16] The ad, known as "Olympics: Perfect Getaway", featured "Sheesh!" in the background. The commercial aired during the 2022 Winter Olympics.[16] Toyota was still using the song in its commercials as of May 2022.[17]

In late 2022, the song was featured in a Pizza Hut ad campaign,[18] in their "World of Me" and "Hands" commercials. The Pizza Hut commercials, which feature Craig Robinson and Oriana Siphanoum, initially targeted NBC Sunday Night Football, Bachelor in Paradise, and College GameDay audiences, as well as digital channels such as YouTube, TikTok, Snapchat, and Twitch.[18] The "World of Me" commercial was produced by Spark Foundry, GSD&M, and Deutsch NY.[19]

The song has been used in other ads, including a March 2022 Rock County, Wisconsin, public safety community outreach video effort.[20] Additionally, a sample of the song can be heard on a second-season episode of The D'Amelio Show.[21]

References
  1. Schroeder, Audra (May 7, 2021). "Why is that 'Sheesh' sound all over TikTok?". The Daily Dot. Retrieved November 6, 2022.
  2. Pellot, Emerald (April 1, 2021). "What does 'sheesh' mean on TikTok? The sing-songy sound is surprisingly uplifting". Yahoo! Sports. Retrieved November 8, 2022.
  3. Marquina, Sierra (July 15, 2021). "What Does 'Sheesh' Mean? Explaining That Viral TikTok Slang". On Air With Ryan iHeart. Retrieved November 8, 2022.
  4. Garrison, Cianna (April 7, 2021). "TikTokers Are Hilariously Celebrating Future Life Moments With This Viral 'Sheesh' Sound". Elite Daily. Retrieved November 8, 2022.
  5. Rodrigues, Ashwin (June 10, 2022). "How 'Sheesh' Became Hip-Hop's Favorite Ad-Lib". Vice Media. Retrieved November 9, 2022.
  6. Curtin, Kevin; Christina Garcia; Raoul Hernandez; Doug Freeman; Rachel Rascoe (October 1, 2021). "ACL Fest Music Recommendations From Close-to-Home". The Austin Chronicle. Retrieved November 8, 2022.
  7. Restaino, Amanda (February 15, 2022). "Surfaces: More Than Meets the Eye... or Ear". Beyond The Stage Magazine. Retrieved November 8, 2022.
  8. Swartz, Tracy (June 2, 2021). "Lollapalooza daily schedule released, single-day tickets go on sale". Chicago Tribune. Retrieved November 6, 2022.
  9. Haas, Katelyn (July 29, 2021). "Can't make it to Lollapalooza? Watch it live on Hulu all weekend". Chicago Sun-Times. Retrieved November 8, 2022.
  10. "Surfaces Drop New Single 'Sheesh!' Featuring Tai Verdes Out Now". Universal Music Canada. August 20, 2021. Retrieved November 6, 2022.
  11. "New Music Friday: 'Solar Power,' Shawn Mendes, Trippie Redd and many more!". Universal Music. August 20, 2021. Retrieved November 8, 2022.
  12. "Pacifico (Deluxe)". SoundCloud. Retrieved January 2, 2023.
  13. "Sheesh!: Surfaces". Allmusic. Retrieved November 9, 2022.
  14. "NZ Hot Singles Chart". Recorded Music NZ. August 30, 2021. Retrieved August 28, 2021.
  15. "Surfaces and Dayglow Show Out at Bose and Pitchfork Radio Event". Pitchfork. May 5, 2022. Retrieved November 6, 2022.
  16. "Toyota Corolla Cross TV Spot, 'Olympics: Perfect Getaway' Song by Surfaces, Tai Verdes [T1]". iSpot.tv. Retrieved November 9, 2022.
  17. Lemieux, Melissa (May 4, 2022). "What Is The Song In The Corolla Cross Commercial?". MSN. Retrieved November 6, 2022.
  18. Kemp, Audrey (October 27, 2022). "Pizza Hut's 'World of me' puts the 'me' in 'melts' with The Office's Craig Robinson". The Drum. Retrieved November 11, 2022.
  19. "Pizza Hut Melts TV Spot, 'World of Me'". iSpot.tv. Retrieved November 9, 2022.
  20. "'Sheesh!' Rock County public safety officials release music video". Channel3000. March 3, 2022. Retrieved November 6, 2022.
  21. "Clout-Chasing Sister" (Streaming television). The D'Amelio Show. Season 2. Episode 4. October 5, 2022. Event occurs at 13:50. Hulu. Retrieved November 14, 2022.
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