Shūkan Gendai

Shūkan Gendai (週刊現代, Modern Weekly) is a general-interest weekly magazine published by Kodansha in Tokyo, Japan.

Shūkan Gendai
CategoriesGeneral interest magazine
FrequencyWeekly
Founded1959
CompanyKodansha
CountryJapan
Based inTokyo
LanguageJapanese

History and profile

Shūkan Gendai was started in 1959.[1][2] The magazine has its headquarters in Tokyo.[2] It is published by Kodansha,[3] the largest publishing house in Japan, which covers entertainment news, as well as hard news such as interviews with the Prime Minister of Japan and other VIPs in the political and financial world. It also contains essays and opinions by well-known authors in serial form. In its photo section, it runs news photos in both black and white and in color.

The magazine competes primarily with three other weekly magazines: Shūkan Bunshun, Shūkan Shincho and Shūkan Post.

Although the magazine is aimed primarily at businessmen in their 40s to 60s, recently the female readership has been increasing, with 30% of the readership now female as against 10% in the past.

Shūkan Gendai is well known for its anti-nuclear power stance including opposing the restarting nuclear power stations. In November 2012 the magazine was verbally warned by the Japanese authorities due to the obscene photos of female genitalia published.[4]

In 2001 Shūkan Gendai had a circulation of 720,000 copies.[3] It was 383,860 copies in 2010 and 407,949 copies in 2011.[5]

List of manga

References
  1. Brian Moeran (13 September 2013). A Japanese Advertising Agency: An Anthropology of Media and Markets. Routledge. p. 302. ISBN 978-1-136-79533-6. Retrieved 26 April 2015.
  2. The Far East and Australasia 2003. Psychology Press. 2002. p. 624. ISBN 978-1-85743-133-9. Retrieved 7 August 2015.
  3. "Top 50 General Interest magazines worldwide (by circulation)" (PDF). Magazine.com. Retrieved 17 January 2015.
  4. "Tokyo police reprimand tabloids for carrying obscene photos of female genitalia". Japan Daily Press. 22 November 2012. Retrieved 26 April 2015.
  5. "An overview of Japan's publishing & advertising market / Where Nikkei BP stands" (PDF). Nikkei Business Publications. 2012. Archived from the original (PDF) on 22 January 2017. Retrieved 30 October 2016.
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