Sunfill

Sunfill was a soft drink concentrate brand owned by Coca-Cola. Sunfill marked Coca-Cola's entry into the segment and was first launched in 2001 in India. [1] Sunfill too did not do well and was withdrawn from the Indian market in 2004, after it failed to break Rasna's monopoly in the segment.[2] In 2011, Coke announced that Sunfill was being relaunched in India.[3]

Sunfill (menthe) from a soda fountain at the World of Coca-Cola museum in Atlanta

References

  1. "Coca-Cola introduces powdered concentrate". The Hindu. 22 November 2001. Retrieved 13 March 2012.
  2. "Sunfill on backburner, Vanilla Coke moves slowly". The Financial Express. 23 November 2004. Retrieved 13 March 2012.
  3. "New players eyeing Rs 300 cr powdered beverage market". FNBNews.com. 25 April 2011. Retrieved 13 March 2012.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.