Tully (app)

Tully App is a desktop and mobile application that provides a variety of tools for musicians and music business executives to use for career management.[2][3] Tully was first developed as a songwriting app to enable artists to play, write and record within one screen. The app later expanded its services with both management and distribution tools. Tully launched in 2015 on iOS and Android and has an average of 50,000 monthly users.

Tully (app)
Type of businessPrivate
Type of site
Music
Entertainment
Project Management
Available inEnglish, French, German, Indonesian, Italian, Portuguese, Romanian, Russian, Spanish
Founded2015 (2015)
HeadquartersUnited States
Founder(s)Dhruv Joshi
Joyner Lucas[1]
Products
ServicesBusiness management platform for independent musicians.
ParentVertical Craft Inc.
URLtullyapp.com
Launched2015
Current statusActive

History

In 2015, music executive, Dhruv Joshi founded technology company Vertical Craft Inc. with independent music artist, Joyner Lucas.[4] The company was founded in San Francisco, California. Vertical Craft Inc. develops various technology tools catered to artists in the music industry.[5][6]

Tully was the first platform released by Vertical Craft Inc. in late 2015. Tully shares a corporate office space with Sony Music in New York City. Tully has a strategic alliance with Symphonic Distribution. This is a gated distribution service for artists that qualify.[7][2]

Development and features

The Tully app is a business management platform for independent music artists. Its main features include music and file storage, royalty and publishing chart access, songwriting and recording tools, royalty-free beats, and overall workflow management. Through the app, users can also distribute their music to streaming platforms, like Spotify, Apple Music, and Tidal.[2]

Since its launch, Tully offers in-app services and has expanded to include a web-based platform.

Tully was created using iOS and Android Native programing language, Swift and Java. As of 2021 Tully is now fully scaled and built on React Native.[5][8]

Tully has two patents to cover their proprietary songwriting technology, allowing users to play, write, and record in a single screen.[2][5]

Usage

Tully has 50,000 average monthly users and has been downloaded by over 700,000 people. Over 1,000,000 projects have been written or recorded by songwriters. As of 2021, Tully offers a three-tiered pricing model and features available vary per plan.[5][9]

Type Storage Users Beats Security Management Workflows Price[10]
Free 5GB 1 user only No discount File Sharing Management
256-bit AES and SSL/TLS encryption		 Masters
Projects		 $0
Solo 500GB 1 user only 30% discount 2 Factor Verification
File Sharing Management
256-bit AES and SSL/TLS encryption
Archive Content
Restore Deleted Files
User Role Management		 Collections
Masters
Stems
Contract Builder
Media Assets
Projects		 $9.95 billed monthly
Team 1TB 3 artists
7 team members
20 guest accounts		 30% discount 2 Factor Verification
File Sharing Management
256-bit AES and SSL/TLS encryption
Archive Content
Restore Deleted Files
User Role Management		 Artist Catalogs
Collections
Masters
Stems
Contract Builder
Media Assets
Projects		 $29 billed monthly

References
  1. Joyner Lucas Wants to Be a Legend on His Own Terms at Billboard; by Carl Lamarre; published May 13, 2021; retrieved December 18, 2021
  2. "Sony-backed music creation startup Tully, founded by Joyner Lucas and manager Dhruv Joshi, launches new premium Platform". Music Business Worldwide. 2020-11-17. Retrieved 2023-06-30.
  3. Joyner Lucas Reveals Petty Origin Behind "Tully" App at Hot New Hip Hop; by Mitch Findlay; published April 14, 2020; retrieved December 18, 2021
  4. "Reservoir signs Joyner Lucas to worldwide publishing deal". Music Business Worldwide. 2020-03-26. Retrieved 2023-06-30.
  5. Joyner Lucas Speaks About His App Tully & Sony Music Investment at Hot New Hip Hop; by Cole Blake; published April 19, 2020; retrieved December 18, 2021
  6. "Joyner Lucas' Tully app allows songwriters to remotely collaborate — details here!". REVOLT. 2019-10-23. Retrieved 2023-06-30.
  7. "Joyner Lucas Explains Why He Created Tully App Following Sony Music Investment". HipHopDX. 2020-04-19. Retrieved 2023-06-30.
  8. "Sony Music-Backed Tully Announces Improved Services For Indie Artists". All Access. Retrieved 2023-06-30.
  9. "3 Free Apps Every DIY Rapper Should Be Using In 2019". Hypebot. 2019-01-02. Retrieved 2023-06-30.
  10. "Pricing | Tully App".
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