Women's advertising club

A women's advertising club is an association for women who work in advertising. Such clubs were started in the US and UK in the early twentieth century after women had become established in the profession but were denied entry to male organisations. Some were originally founded by men as a way to entertain their wives during advertising conventions.

History

The Association of Advertising Women was established in London in 1910.[1] This ceased at the end of the First World War and was followed by the Women's Advertising Club of London in 1923; the first president was Marion Jean Lyon.[1] The League of Advertising Women was started in New York in 1912 by Christine Frederick and still exists as the Advertising Women of New York.[2]

Other clubs included the Women's Advertising Club of St. Louis (1916),[3] the Women's Advertising Club of Chicago (1917)[4] and the Women's Advertising Club of Toronto (1933).[5] Other related organisations included the Women's Publicity Club of Boston which was founded in 1911 to campaign for truth in advertising.[6]

References
  1. David Doughan, Peter Gordon, ed. (2014), "Dictionary of British Women's Organisations, 1825-1960", The Woburn Education Series, Routledge: 17, 155, ISBN 9781136897702, ISSN 1462-2076
  2. Stephen R. Fox (1984), The Mirror Makers: A History of American Advertising and Its Creators, University of Illinois Press, pp. 285–287, ISBN 9780252066597
  3. "Advertising Women of St. Louis Records" (PDF). State Historical Society of Missouri. Retrieved 2022-03-20.
  4. "Women: Careers in Advertising", Advertising Age, 15 September 2003
  5. "Women's Advertising Club of Toronto (WACT) Fonds". City of Toronto Archives. 24 August 2017. Retrieved 2020-06-15.
  6. "Women Will Work for Truthful Advertising", The Courier-Journal, Louisville, Kentucky, p. 10, 8 February 1912
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