.pharmacy
The generic top-level domain (gTLD) .pharmacy was launched by the National Association of Boards of Pharmacy (NABP) in 2014. The goal was to "provide consumers around the world a means for identifying safe, legal, and ethical online pharmacies and related resources". A review by the NABP of more than 10,800 websites selling prescription drugs "found that nearly 97% do not follow pharmacy laws and standards established to protect the public health".[1]
Criticism
The impartiality of the domain was questioned, because Eli Lilly and Company, Merck & Co., and Pfizer are the main contributors to the NABP application. Previously, the application was challenged by Public Citizen, Knowledge Ecology International, and the Canadian International Pharmacy Association.[2]
References
- NABP Launches .Pharmacy Generic Top-Level Domain to Help Consumers Find Safe Pharmacies Online Archived 2016-09-20 at the Wayback Machine—National Association of Boards of Pharmacy (September 9, 2014)
- Can The Dot Pharmacy New Generic Domain Be Impartial?—Intellectual Property Watch (July 7, 2014)