Intergenerational Mobility
(noun)
Refers to the phenomenon whereby a child attains higher or lower status than their parents.
Examples of Intergenerational Mobility in the following topics:
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Defining and Measuring Economic Mobility
- This concept of economic mobility is often considered in conjunction with 'social mobility', which is the capacity for an individual to change station within a society.
- Intergenerational:Intergenerational mobility pertains to a person's capacity to alter their station relative to the economic status of their parents or grandparents, essentially the flexibility within a society to allow individuals to grow regardless of their initial station.
- An interesting chart, measuring intergenerational income elasticity, can be found in .
- This type of mobility is shorter term than intergenerational in regards to the way in which it is confined to the lifetime of that individual specifically.
- Absolute:Similar to intergenerational mobility, absolute mobility looks at how widespread economic growth improves (or reduces) an individual or a family's income over a generational time frame.
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Social Mobility
- Social mobility typically refers to vertical mobility, movement of individuals or groups up or down from one socio-economic level to another, often by changing jobs or marriage.
- In some cases, social mobility is intergenerational, as when children attain a higher or lower status than their parents held.
- A high level of intergenerational mobility is often considered praiseworthy and can be seen as a sign of equality of opportunity in a society.
- This graph shows the results of a study on how much intergenerational social mobility there is in a sample of developed countries.
- Countries with higher intergenerational income elasticity have lower social mobility -- in countries on the left of the graph, children are likely to attain the same social status as their parents.
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Social Mobility
- In some cases, social mobility is intergenerational, as when children attain a higher or lower status than their parents held.
- A high level of intergenerational mobility is often considered praiseworthy, and can be seen as a sign of equality of opportunity in a society.
- Recent data shows that of nine developed countries, the United States and United Kingdom have the lowest intergenerational vertical social mobility, with about half of the advantages of having a parent with a high income passed on to the next generation.
- This graph shows the results of a study on how much intergenerational social mobility there is in a sample of developed countries.
- Countries with higher intergenerational income elasticity have lower social mobility -- in countries on the left of the graph, children are likely to attain the same social status as their parents.
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Types of Social Mobility
- Vertical social mobility refers to moving up or down the so-called social ladder.
- When a child who is born to parents with college degrees attains a graduate degree, this is an example of intergenerational mobility — the child achieves higher status than their parents.
- The British middle class thus experienced absolute upward mobility.
- Social mobility can be intergenerational, such as when children attain a higher or lower status than their parents held.
- A high level of intergenerational mobility is often considered praiseworthy, and can be seen as a sign of equality of opportunity in a society.
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Assimilation
- Factors that enhance such vulnerability include racial discrimination, location, and changes in the economy that have made it harder for intergenerational mobility.
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Intergenerational Conflict
- Intergenerational conflict refers to the conflict between older and younger generations as they compete for jobs and resources.
- Intergenerational conflict plays a key role in the conflict perspective of aging.
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Mobile Marketing
- Mobile marketing is the practice of promoting brands over mobile devices such as smartphones, portable media players and tablets.
- Brands are able to both send and receive rich content through MMS A2P (application-to-person) mobile networks to mobile subscribers.
- Game mobile marketing provides additional opportunities for brands looking to deliver promotional messaging within mobile games.
- Some companies sponsor entire games to drive consumer engagement, a practice known as mobile advergaming or ad-funded mobile gaming.
- Mobile content advertising schemes provided by the likes of Yahoo!
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The Strengths and Weaknesses of Digital-Mobile
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Understanding Apps in a Marketing Context
- Statigram is a mobile app that social networks such as Facebook use to keep track of certain metrics.
- A mobile application (or mobile app) is a software application designed to run smartphones, tablet computers, and other mobile devices.
- Sometimes they can be downloaded to less mobile computers, such as laptops or desktops.
- The popularity of mobile applications has continued to rise, as their usage has become increasingly prevalent across mobile phone users.
- Certain features make apps more favorable, such as GPS and mobile coupons.
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Mobile Consumer Behavior
- Social media applications for mobile devices are an effective way to advertise to consumers because consumers spend so much time on their mobile devices.
- Social media applications used on mobile devices are called mobile social media.
- MMS mobile marketing can contain a timed slideshow of images, text, audio, and video.
- Brands are able to both send and receive rich content through MMS A2P (application-to-person) mobile networks to mobile subscribers.
- Advertising networks focused on mobile properties and advertisers are also available.