tangible product

Examples of tangible product in the following topics:

• Defining Product

  • A soccer ball is an example of a tangible product.
  • Most goods are tangible products.
  • For example, a soccer ball is a tangible product .
  • A soccer ball is an example of a tangible product, specifically a tangible good.
  • Break down the different components that make up tangible and intangible products

• Consumer Products

  • A consumer product is any tangible product for sale that is used by a person or household for non-business purposes.
  • A consumer product is generally any tangible product for sale that is used for personal, family, household or non-business purposes.
  • It also allows the CPSC to ban a product if there is no feasible alternative.
  • Another type of consumer products can be classified as products you don't need, like candy, luxury goods, and toys .
  • Consumer products will generally be less expensive than professional-grade goods, but will lack the durability of the latter product class, and will reach obsolescence quicker.

• Benefits and Solutions

  • The four levels of a product include: core, tangible, augmented, and promised .
  • Core, tangible, augmented and promised products feature characteristics (i.e., the total product concept or offer), which includes everything a consumer evaluates before making a purchase.
  • Once the core product has been indicated, the tangible product becomes important.
  • The buyer often expects such services, so they will reject the core-tangible product if these are not available.
  • The four levels of a product include: core, tangible, augmented, and promised.

• Intangibility

  • However, it is possible to give tangible proof for the quality of service, such as through state test scores.
  • It is often used to describe services where there isn't a tangible product that the customer can purchase, that can be seen, tasted, or touched.
  • This is the most defining characteristic of a service that differentiates it from a product.
  • To reassure the buyer and build his confidence, marketing strategists need to give tangible proof for the quality of service.
  • For example, in the case of two fast food chains serving a similar product (Pizza Hut and Domino's), it is the service quality, not the actual product, that distinguishes the two brands from each other.

• Organizational Requirements for Product Development and Management

  • Product development combined with product marketing make up the product management function within an organization.
  • Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, or marketing of a product or products at all stages of the product lifecycle.
  • Product development – the process of bringing new products to the marketplace – combined with product marketing, make up the product management function that oversees the launch of a company's new products.
  • A product manager investigates, selects, and develops one or more tangible products for an organization.
  • However, product management also deals with intangible products, such as music, information, and services.

• Product, Placement, Promotion, and Price

  • The term "product" is defined as anything, either tangible or intangible, offered by the firm; as a solution to the needs and wants of the consumer; something that is profitable or potentially profitable; and a goods or service that meets the requirements of the various governing offices or society.
  • Tangible products are those that have an independent physical existence.
  • Typical examples of mass-produced, tangible objects are automobiles and the disposable razor.
  • Product breadth, on the other hand, refers to the number of product lines a company offers.
  • This 1932 Horch 670 V12 is an example of a tangible product whose price should reflect its image as a classic collectible.

• The Marketing Mix

  • It is a tangible good or an intangible service.
  • Intangible products are service-based like products in the tourism industry, the hotel industry and the financial industry.
  • Tangible products are those that have an independent, physical existence.
  • Typical examples of mass-produced, tangible objects are the car and the disposable razor.
  • Marketers can expand the current product mix by increasing a certain product line's depth or by increasing the number of product lines.

• Measuring Productivity

  • Productivity is represented by production functions, and is the amount of output that can be generated from a set of inputs.
  • Productivity, in economic terms, measures inputs and outputs to derive overall production efficiency within a system.
  • From an economic standpoint, the production function demonstrates the tangible output created as a result of a production process including all tangible inputs.
  • This can range from highly tangible inputs (working hours, products assembled) to highly intangible inputs (entrepreneurship, experience, technology skills, etc.).
  • There are a variety of ways to approach the measuring of productivity in the context of production functions:

• Product categories

  • For instance, a product can be classified by durability and tangibility.
  • Packaged goods are tangible and are consumed in one or a few uses, such as in the case of beer, soap, or fuel.
  • Durable goods are tangible and survive many uses.
  • Non-durable goods are tangible, but they provide benefits for a short time.
  • Specialty products are products with unique characters.

• Service marketing versus goods marketing

  • The distinction between services and goods products is not always clear-cut.
  • In general, service products tend to be intangible, are often consumed as they are produced, are difficult to standardize because they require human labor, and may require the customer to participate in the creation of the service product.
  • Goods products tend to be just the opposite in terms of these criteria.
  • Consequently, marketers of service products usually employ a marketing strategy quite different from that of goods marketers.
  • For example, a local family physician creates tangibility by providing an environment: waiting room examination rooms, diplomas on the walls, that convinces patients that they are receiving good health care.