Section 2
Rational and Nonrational Decision Making
Book
Version 10
By Boundless
By Boundless
Boundless Management
Management
by Boundless
3 concepts
![Thumbnail](../../../../../../figures.boundless-cdn.com/10004/square/lplanninganddecisionmaking.jpg)
Rational Decision Making
Rational decision making is a multi-step process, from problem identification through solution, for making logically sound decisions.
Problems with the Rational Decision-Making Model
Critics of the rational model argue that it makes unrealistic assumptions in order to simplify possible choices and predictions.
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Non-Rational Decision Making
People frequently employ alternative, non-rational techniques in their decision making processes.