Section 1
Business Markets
Book
Version 3
By Boundless
By Boundless
Boundless Marketing
Marketing
by Boundless
3 concepts
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Defining Business Marketing
Business marketing includes all activities involved in communicating the value of a business's products and services to another business.
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B2B vs. Consumer Marketing: Similarities and Differences
B2B markets to individuals acting on behalf of organizations, while consumer marketing targets single individuals who pay for their own transactions.
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Types of Businesses
Primary ownership types of businesses include corporations, cooperatives, LLPs, LLCs, and sole proprietorships.