Sustainability, Innovation, and Entrepreneurship

Table of Contents

• Licensing Information

• Preface

• Chapter 1: History

  • Environmental Issues Become Visible and Regulated
  • Business Shifts Its Focus
  • Pressures on Companies Continue

• Chapter 2: Sustainability Innovation in Business

  • Energy and Materials: New Challenges in the First Decade of the Twenty-first Century and Limits to the Conventional Growth Model
  • Defining Sustainability Innovation

• Chapter 3: Framing Sustainability Innovation and Entrepreneurship

  • Evolutionary Adaptation
  • Paradigms and Mind-Sets
  • Core Ideas and Metaconcepts
  • Practical Frameworks and Tools

• Chapter 4: Entrepreneurship and Sustainability Innovation Analysis

  • Entrepreneurial Process
  • Systems Thinking
  • Molecular Thinking
  • Weak Ties
  • Adaptive Collaboration through Value-Added Networks
  • Radical Incrementalism

• Chapter 5: Energy and Climate

  • Climate Change
  • East West Partners: Sustainability Strategy
  • Frito-Lay North America: The Making of a Net-Zero Snack Chip
  • Calera: Entrepreneurship, Innovation, and Sustainability

• Chapter 6: Clean Products and Health

  • Green Supply Chains
  • Method: Entrepreneurial Innovation, Health, Environment, and Sustainable Business Design
  • The Method Company: Sustainability Innovation as Entrepreneurial Strategy
  • Pfizer Pharmaceuticals: Green Chemistry Innovation and Business Strategy

• Chapter 7: Buildings

  • Project Frog: Sustainability and Innovation in Building Design
  • Greening Facilities: Hermes Microtech Inc.
  • Shaw Industries: Sustainable Business, Entrepreneurial Innovation, and Green Chemistry

• Chapter 8: Biomaterials

  • NatureWorks: Green Chemistry’s Contribution to Biotechnology Innovation, Commercialization, and Strategic Positioning