1st Annual Premios Odeón

The 1st Annual Premios Odeón was held on January 20, 2020 at the Teatro Real in Madrid. It was broadcast on Televisión Española at 10 p.m. CET.[1] Nominations were revealed on December 19, 2019 during a press conference where they stated that "this award ceremony is considered the successor of the Premios Amigo and the Premios de la Música" which were canceled in 2007 and 2012 due to the Spanish economical crisis as well as the lack of strength of the Spanish musical industry.[2] Thus, the fact that this award show were able to happen symbolizes the revival of the Spanish musical industry after a long period of weakness and irrelevance.[3]

1st Premios Odeón
DateJanuary 20, 2020
10:00 p.m.– 12:45 a.m. CET
VenueTeatro Real, Madrid, Spain
Hosted byQuequé
Highlights
Album of the Year#ElDisco by Alejandro Sanz
Best Male ArtistBeret
Best Female ArtistVanesa Martín
Best New ArtistAitana
Television/radio coverage
NetworkTelevisión Española

Background

In December 2019 the Premios Odeón were announced in a press conference as the equivalent to the Grammy Awards in Spain. Thus, this award ceremony, organized by the Asociación de Gestión de Derechos Intelectuales (AGEDI). Nominations were announced on December 19 with Spanish singer-songwriter Rosalía leading nominations with seven. On January 17 it was announced that La 1 would broadcast the ceremony. The person responsible for the scenography was Suso33.[4] Spanish humorist Quequé hosted the gala.[5]

Controversy

The ceremony was well organised even though many technical difficulties happened during its broadcast during presentations, monologues and musical performances. This pushed Radio Televisión Española to emit a communicate where they asked for explanations to the organizers of the Premios Odeón for technical errors: "The desire of the RTVE management team to promote and support music motivated the commitment to broadcast the Premios Odeón gala on January 20, on La 1, live and in the time slot maximum audience. Unfortunately, the result of this gala, held and produced by AGEDI, was very far from the quality standards that RTVE demands in its programs. RTVE Management regrets the inconvenience that these technical problems and mismatches produced in the audience and has requested explanations from the event organizers".[6]

The Premios Odeón were also criticized for being quote "elitist" and in favor to the main multi-million dollar record labels.[7] Most professionals highlighted the marginalization of independent artist or simply artists that do not belong to Universal or Sony Music. Awards like Best Live are not given to the artist with the best vocal ability but to the one who has sold more tickets over the past year, something that was very criticized.

Performers

Artist(s) Song(s)
Alejandro Sanz "El Trato" (with Pol Granch)
"No Tengo Nada" (with Pablo López)
"Mi Persona Favorita" (with Laura Pausini)
Manuel Carrasco
Mon Laferte
"Dispara Lentamente"
Aitana
Antonio José
"Vas a quedarte"
Danny Ocean "Swing" (with Alba Reche)
"Me Rehúso"
Álex Ubago
Andrés Suárez
Natalia Lacunza
David Rees
Shuarma
Georgina
Tribute to José Luis Perales
"¿Y Cómo Es Él?"
"¿Por Qué te Vas?"
"Te Quiero"
Beret
Sebastián Yatra
"Vuelve"
Vanesa Martín
Carlos Rivera
"De tus ojos"
José Mercé
Tomatito
Pablo Alborán
"Tu Frialdad"
Estopa
India Martínez
"Fuego"
Lola Índigo
Don Patricio
"Lola Bunny"
"Contando Lunares"

Nominees and winners

The following is the list of nominees.

Song of the Year - presented by Andrés Ceballo and Nathy Peluso

Don Patricio featuring Cruz Cafuné — "Contando Lunares"

Album of the Year - presented by Laura Pausini and Pablo López

Alejandro Sanz#ElDisco

Best Music Video — presented by Amaral

Rosalía, J Balvin and El Guincho — "Con Altura" (by Director X)

Best New Artist — presented by Álvaro Soler and Mala Rodríguez

Aitana

Best Male Artist — presented by Alaska and Camela

Beret

Best Female Artist — presented by Macaco and Niña Pastori

Vanesa Martín

Best Group — presented by Mikel Erentxun and Ariel Rot

Estopa

Best Latin Artist — presented by Ana Guerra and Carlos Baute

Morat

Flamenco Album of the Year - presented by Paco León and Tomasito

José Mercé and TomatitoDe Verdad

Best Live - presented by Álvaro Urquillo and Tini

Manuel Carrasco — La Cruz del Mapa Tour

Honorific Award - presented by Antonio Guisasola and Edurne

José Luis Perales

Multiple Nominations and Awards

The following received multiple nominations.[8]

Eight nominations
  • Rosalía
Six nominations
  • Aitana
Five nominations
  • Don Patricio
Four nominations
  • Lola Indigo
Three nominations
  • Beret
  • Manuel Carrasco
  • Natalia Lacunza
  • Ozuna
  • J Balvin
Two nominations
  • Adexe & Nau
  • Alba Reche
  • Alejandro Sanz
  • Ana Guerra
  • Camela
  • C. Tangana
  • Cruz Cafuné
  • El Barrio
  • Leiva
  • Marea
  • Morat
  • Vanesa Martín

References

  1. RTVE, PRENSA (2020-01-17). "La 1 emite los Premios Odeón, la gran noche de la música en español con más de 100 artistas". RTVE.es (in Spanish). Retrieved 2020-05-22.
  2. "La industria musical crea los Premios Odeón". El País (in Spanish). 2019-12-19. ISSN 1134-6582. Retrieved 2020-05-22.
  3. "Rosalía, Leiva o Amaia nominados a los nuevos Premios Odeón". HOLA USA (in Spanish). 2019-12-23. Retrieved 2020-05-22.
  4. "Así es el grafitero Suso33, responsable de la escenografía de los I Premios Odeón". Diario Sur (in Spanish). 2020-01-20. Retrieved 2020-05-22.
  5. "Quequé, traicionado por un micro abierto en los Premios Odeón". Mundo Deportivo (in Spanish). Retrieved 2020-05-22.
  6. "RTVE pide explicaciones a los organizadores de los Premios Odeón por los errores técnicos". El HuffPost (in Spanish). 2020-01-21. Retrieved 2020-05-22.
  7. Montejo, Nerea (2020-01-21). "Los Premios Odeón o los premios por y para las grandes discográficas". Thunderstroke (in Spanish). Archived from the original on 2020-09-13. Retrieved 2020-05-22.
  8. "Guía de los Premios Odeón 2020: Nominados, actuaciones, donde ver la gala en televisión..." ELMUNDO (in Spanish). 2020-01-20. Retrieved 2020-05-23.
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