780 N. Highland Ave.
780 North Highland Avenue is a historic building in the Virginia-Highland neighborhood of Atlanta, Georgia. It is a contributing property to the Virginia-Highland Historic District, registered on the National Register of Historic Places.[2] The NRHP designation, however, affords no prevention of either demolishing the building or altering its exterior—only designation as a local historic district does so.
780 N. Highland Ave. in 2011 before 2012 renovation
780 N. Highland Ave. during its 2012 renovation
| 780 North Highland Avenue | |
|---|---|
 2012 renovation | |
  Location in Intown Atlanta | |
| General information | |
| Address | 780 N. Highland Ave. NE, Virginia-Highland |
| Town or city | Atlanta, Georgia |
| Country | United States |
| Coordinates | 33°46′33″N 84°21′10″W |
| Current tenants | Glamour Paws |
| Completed | c. 1920s[1] |
| Renovated | 2012 |
| Landlord | Doug Landau |
History
In June 1999, developer Doug Landau had bought the building, then known as "The Alley", and had plans to demolish it make a parking structure. The Virginia-Highland Civic Association fought against those plans, which eventually failed.[3]
A Wolf Camera store on the site closed in 2007. In April 2012 Glamour Paws, a pet boutique, opened in the space after a controversial renovation lasting several months.
Controversy
In February 2012 controversy surfaced over the renovation of the building, in which the historic details of the building were covered up under a layer of wood, over which a new façade was to be constructed. Though the historic façade was not legally protected, dozens of local residents expressed dismay at its being covered up, while a smaller group defended the merchants' right to design their storefront as they deemed best.[4][1]
Filming on location
In April 2012 portions of the pilot for the B.E.T. network's Being Mary Jane were filmed here.[5]
Portions of the Bravo television series Married to Medicine were filmed here in 2013.[6]
References
- Hirsch, Jaclyn (February 10, 2012). "Virginia-Highland Residents Upset Over N. Highland Renovation". Virginia Highland Patch. Retrieved July 11, 2018.
- National Register of Historic Places Registration Form Archived 2012-03-31 at the Wayback Machine (PDF)
- "Planning News" (PDF), Virginia-Highland Voice, August 1999, p. 1.
- "Classical Coverup on North Highland", Architecture Tourist
- "'BEING MARY JANE' TV PILOT FILMING 4/23 & 4/24", Virginia-Highland Civic Association
- Glamour Paws Facebook pages, Photo Albums