A.D.I.D.A.S. (Killer Mike song)

"A.D.I.D.A.S." is a song by American rapper Killer Mike, released as the second single from his debut studio album Monster (2003). The song features guest appearances from fellow rapper Big Boi and singer Sleepy Brown, and is produced by Mr. DJ, who helped write the song along with the two rappers. The lead hook that continues throughout the song is sampled from the Ween song "Roses are Free", from their 1994 album Chocolate and Cheese.

"A.D.I.D.A.S."
Single by Killer Mike featuring Big Boi and Sleepy Brown
from the album Monster
ReleasedJuly 8, 2003 (2003-07-08)
Recorded2003
GenreHip hop, dirty rap
Length4:23
LabelColumbia
Songwriter(s)Michael Render, Antwan Patton, David Sheats
Producer(s)Mr. DJ
Killer Mike singles chronology
"Never Scared"
(2003)		 "A.D.I.D.A.S."
(2003)		 "Imma Fool Wit It"
(2009)
Big Boi singles chronology
"In da Wind"
(2002)		 "A.D.I.D.A.S."
(2003)		 "Girlfight"
(2005)
Sleepy Brown singles chronology
"Land of a Million Drums"
(2002)		 "A.D.I.D.A.S."
(2003)		 "The Way You Move"
(2003)

Critical reception

"A.D.I.D.A.S." received generally positive reviews from music critics. Allmusic writer John Bush called the song "irresistible", selecting it as one of the best songs from Monster along with "Rap Is Dead" and "U Know I Love U".[1] Writing for the hip-hop website RapReviews, writer Steve Juon complimented "A.D.I.D.A.S." and the way it addressed the sexual theme of its title, describing it as a "light-hearted song about getting a nut".[2]Uncut magazine described the song's tempo "bouncing" and praised how the song displays Killer Mike's "playful pop sensibilities".[3]

Payola controversy

In 2005, as Sony BMG Music Entertainment was settling with New York State after an investigation revealed various radio payoff schemes, or payola, originally banned in the 1960s,[4] Killer Mike's song "A.D.I.D.A.S." was implicated and used as evidence against the music company.[5] While Killer Mike was not involved in the scheme, The New York Times reported that, "a Sony BMG executive considered a plan to promote the song 'A.D.I.D.A.S.' by Killer Mike by sending radio disc jockeys one Adidas sneaker, with the promise of the second one when they had played the song 10 times."[6] Likewise, The Washington Post reported that in a 2002 memo by one of the company's executives, "the company proposed to approach DJs whose stations let them select their own music, ask them for their shoe size and send them each one Adidas sneaker. If a DJ could then show that he had spun the song on the air at least 10 times, he'd get the other shoe in the pair, autographed by the artist."[4]

Track listing
US CD single[7]
  1. "A.D.I.D.A.S." (featuring Big Boi and Sleepy Brown) – 3:33
  2. "Rap Is Dead" – 3:26
US digital download[8]
  1. "A.D.I.D.A.S." (featuring Big Boi and Sleepy Brown) – 3:31
  2. "Rap Is Dead" – 3:25

Charts
Chart (2003) Peak
position
Australia (ARIA)[9] 88
Ireland (IRMA)[10] 45
New Zealand (Recorded Music NZ)[11] 36
Scotland (OCC)[12] 23
UK Singles (OCC)[13] 22
UK Hip Hop/R&B (OCC)[14] 7
US Billboard Hot 100[15] 60
US Hot R&B/Hip-Hop Songs (Billboard)[16] 42
US Hot Rap Songs (Billboard)[17] 20
US Rhythmic (Billboard)[18] 14

Release history
Country Date Format Label
United States February 3, 2003 Rhythmic contemporary · urban contemporary radio[19] Aquemini, Columbia
July 8, 2003 CD single[7]
Digital download[8]

References
  1. Bush, John. "Monster – Killer Mike > Overview". Allmusic. Rovi Corporation. Retrieved May 29, 2012.
  2. Juon, Steve (March 11, 2003). "Feature for March 11, 2003 – Killer Mike's "Monster"". RapReviews. Retrieved May 29, 2012.
  3. "Killer Mike – Monster". Uncut. IPC Media. Retrieved May 29, 2012.
  4. Fisher, Marc (7 August 2005). "Paying for Airplay: The Beat Goes On". The Washington Post. Retrieved 12 April 2021.
  5. "Payola: The Beat Goes On". NPR.org. Retrieved 2021-04-12.
  6. Leeds, Jeff; Story, Louise (2005-07-26). "Radio Payoffs Are Described as Sony Settles". The New York Times. ISSN 0362-4331. Retrieved 2021-04-12.
  7. "A.D.I.D.A.S./Rap Is Dead – Killer Mike > Overview". Allmusic. Rovi Corporation. Retrieved May 28, 2012.
  8. "A.D.I.D.A.S. – Single by Killer Mike". iTunes Store. Apple. Retrieved May 28, 2012.
  9. Ryan, Gavin (2011). Australia's Music Charts 1988–2010 (PDF ed.). Mt Martha, Victoria, Australia: Moonlight Publishing. p. 154.
  10. "Irish-charts.com – Discography Killer Mike". Irish Singles Chart. Retrieved May 28, 2012.
  11. "Killer Mike feat. Big Boi – A.D.I.D.A.S.". Top 40 Singles. Retrieved May 28, 2012.
  12. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved July 10, 2022.
  13. "Official Singles Chart Top 100". Official Charts Company. Retrieved May 28, 2012.
  14. "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved July 10, 2022.
  15. "Killer Mike Chart History (Hot 100)". Billboard. Retrieved May 28, 2012.
  16. "Killer Mike Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved May 28, 2012.
  17. "Killer Mike Chart History (Hot Rap Songs)". Billboard. Retrieved May 28, 2012.
  18. "Killer Mike Chart History (Rhythmic)". Billboard. Retrieved July 10, 2022.
  19. "Going for Adds" (PDF). Radio & Records. No. 1489. January 31, 2003. p. 27. Retrieved July 10, 2022.
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