WQOF

WQOF (1260 AM) is a commercial radio station licensed to Washington, D.C., and serving the Washington metro area. The station is owned and operated by Relevant Radio, based in Wisconsin, and broadcasts its nationally syndicated Catholic talk and teaching programming. WQOF is one of two Catholic stations in the Washington area; the other is EWTN affiliate WMET.

WQOF
Broadcast areaMetro Washington
Frequency1260 kHz
BrandingRelevant Radio
Programming
FormatCatholic talk and teaching
AffiliationsRelevant Radio
Ownership
OwnerRelevant Radio, Inc.
History
First air date
December 22, 1924 (1924-12-22) (as WRHF)
Former call signs
  • WRHF (1924–1928)
  • WOL (1928–1950)
  • WWDC (1950–1999)
  • WGAY (1999–2001)
  • WWRC (2001–2017)
  • WSPZ (2017–2019)[1]
Former frequencies
  • 1170 kHz (1924–1927)
  • 940 kHz (1927)
  • 930 kHz (1927–1928)
  • 1270 kHz (1928)
  • 1310 kHz (1928–1941)[2]
Technical information
Facility ID8681
ClassB
Power
  • 35,000 watts day
  • 5,000 watts night
Transmitter coordinates
38°59′59″N 77°3′27″W
Links
WebcastListen Live
Websiterelevantradio.com

WQOF operates with 35,000 watts during the day, but to protect other stations on 1260 AM from interference, it reduces power to 5,000 watts at night. Its transmitter is off Brookville Road in Silver Spring, Maryland.[3]

History

Early years

The station signed on the air December 22, 1924, as WRHF. It was owned by an insurance agent named Leroy Mark operating as the American Broadcasting Company, unrelated to the later network. Its broadcasting equipment was said to have been rebuilt from a transmitter formerly located at the YMCA building at 17th and G Streets NW. Its studios were on the third floor of the Radio Parlor building at 525 11th Street NW. The station's power was 150 watts, and its call sign stood for "Washington Radio Hospital Fund".[4]

The station changed call letters to WOL on November 11, 1928, under a reallocation by the Federal Radio Commission,[5] moving to 940 kHz. At the start of 1930, it was broadcasting at 1310 kHz; at the start of 1940, it was operating at 1230 kHz. WOL was the Washington network affiliate of the Mutual Broadcasting System during radio's "golden age" and fed the Fulton Lewis Jr. nightly newscast to the network.

WWDC

Fred Fiske and Gale Garnett in 1964

On January 26, 1950, the Federal Communications Commission (FCC) approved the sale of WWDC (1450 AM) by Capital Broadcasting, who had just bought WOL from Cowles Broadcasting, to Peoples Broadcasting Corporation, and announced the two stations would be swapping call letters.[6] The change took place February 20, 1950. WOL would lose its affiliation with the Mutual Broadcasting System in the process to a station in Arlington, Virginia.[7] The swap would place the WWDC call letters on 1260 AM for the rest of the century.

During the 1960s, radio personalities such as Jimmy Dean and Fred Fiske had programs on this station. The format was middle-of-the-road. It staked out a place in radio and music history by being the first American radio station to play a Beatles song when it aired "I Want to Hold Your Hand" in December 1963.[8]

During the 1970s, WWDC was a moderately popular Top 40 station. In 1981, the station began to simulcast of the morning and afternoon drive shows on sister FM rock station WWDC-FM ("DC101"), with separate shows and the same music format during other dayparts. In 1984, it broke off the simulcast completely and became an adult standards station. WWDC changed its call letters to WGAY in 1999, following the discontinuation of the long-time beautiful music format on 99.5 WGAY-FM. (That station became WJMO-FM and then WIHT).

Business, news, sports and progressive talk

Clear Channel Communications acquired 1260 AM as part of its merger with AMFM, Inc. in 2000. On April 2, 2001, the standards format was dropped, and the station switched to a business news format under the WWRC call sign. The format and call sign were moved from 570 AM, which became talk radio station WTNT.[9] It thus inherited the legacy of another heritage Washington station, which had originally been on 980 AM before changing dial positions with WTEM in 1992. Still, there were difficulties finding a format for the station that was different from the other Clear Channel stations in the Washington metropolitan area.

In early 2003, the station ended the business format and became a full-time audio relay of CNN Headline News; the change was timed to coincide with the start of the Iraq War.[10] That December, it changed to sports talk programming as "Sports Talk 1260", a supplement to sister station WTEM.[10] On January 17, 2005, WWRC switched to progressive talk and became an Air America Radio affiliate.[11] At the outset, WWRC simulcast Imus in the Morning with WTNT;[11] other hosts carried during the station's progressive talk era included Lionel, Stephanie Miller, Ed Schultz, Bill Press, Rachel Maddow and Ron Reagan.

The progressive format suffered from low ratings: The Washington Post reported WWRC's ratings in December 2006 as being "an almost imperceptible audience".[12] The station booked a .4 rating in the summer 2008 and a .1 rating in winter 2008.

Red Zebra Broadcasting purchased WTNT, WTEM and WWRC from Clear Channel in a deal announced in 2008.[13] On September 15, 2008, WWRC was branded as "Obama 1260" while maintaining its progressive talk format, plus news coverage from CNN and CNBC. The temporary branding was a stunt coinciding with conservative-oriented sister station WTNT's own rebranding as "McCain 570", and was expected to last throughout the 2008 presidential election.[14] While WTNT was re-branded "Freedom 570" right after the election, WWRC retained its Obama 1260 branding beyond Illinois senator Barack Obama's Presidential inauguration on January 20, 2009.

The Washington Post reported on February 2, 2009, that WWRC would be changing to a business talk format the following week. (Although the Ed Schultz Show was moved to sister station WTNT, he would eventually be dropped from that station's lineup.)[15] Starting on February 9, 2009, WWRC broadcast a syndicated business talk format under the brand, "Money 1260". Chiefly an outlet for the Business Talk Radio Network, the station also carried Ray Lucia and Clark Howard.

Salem Media and Relevant Radio

WWRC was sold to Salem Communications in April 2010.[16] Upon taking control on May 15 (initially via a local marketing agreement before completing its purchase on August 3), Salem relaunched the station with its conservative talk format, again reviving the "WRC" branding as "1260 WRC".[17]

Prior to Salem's purchase of WWRC, the station aired Washington Redskins and Notre Dame football games as an affiliate station. WWRC also had carried sports broadcasts dislodged from WTEM and WTNT by schedule conflicts.

In late October 2014, WWRC carried a series of promos alluding to a rebranding to occur after the 2014 midterm elections. The rebranding took place on November 4, 2014, with the station taking Salem's common major-market branding of "The Answer" as "1260 The Answer"; WWRC's programming remained unchanged following the rebrand.

On November 20, 2017, Salem moved the talk programming, "The Answer" branding, and WWRC call sign to 570 AM (the former WSPZ). Salem had purchased 570 AM from Red Zebra Broadcasting the prior May. The station spent two weeks airing a loop identifying itself as WSPZ and directing listeners to 570 AM.[18][1] WSPZ then relayed the programming of Salem's WAVA-FM as a placeholder. A sale to Immaculate Heart Media was announced on March 25, 2019, at a purchase price of $750,000.[19] The sale was consummated on May 14, 2019, with the call sign changed to WQOF on the same day.[1] The station then began airing Relevant Radio's Catholic programming.

References

  1. "Facility No. 8681 Callsign History". FCC CDBS.
  2. White, Thomas. "Washington, D.C. AM Station History". earlyradiohistory.us.
  3. Radio-Locator.com/WQOF
  4. The Washington Post, December 23, 1924, pg. 18
  5. The Washington Post, November 9, 1928, pg. 11.
  6. Broadcasting, January 30, 1950, pg. 26
  7. The Washington Post, February 19, 1950, pg. L1
  8. CBS (January 16, 2004). "Beatles' 'Helping Hand' Shuns Fame: Fab Four Fan Want To Find Teen Who Helped Launched Beatlemania". CBS News. Retrieved September 21, 2006.
  9. "'Dynamite Talk' Debuts in DC: WTNT Launches at 570, WWRC Relocates to 1260" (PDF). Radio & Records. April 13, 2001. p. 5. Retrieved November 24, 2017.
  10. "WWRC/Washington Goes Sports". Radio & Records. December 12, 2003. pp. 3, 12.
  11. "Clear Channel Flips Three To Liberal Talk". Radio & Records. January 21, 2005. pp. 3, 12.
  12. Fisher, Marc (December 10, 2006). "Air America, in the Throes of Victory?". The Washington Post.
  13. "Deals". Broadcasting & Cable. June 16, 2008.
  14. "Red Zebra does "Obama 1260" and "McCain 570"". Radio-Info.com. September 15, 2008.
  15. Kurtz, Howard (February 2, 2009). "Liberal Flameout". The Washington Post. Retrieved October 22, 2009.
  16. "Red Zebra sells D.C.'s "Money 1260" WWRC to Salem". Radio-Info.com. April 17, 2010. Retrieved April 17, 2010.
  17. "Salem adds AM in Washington DC". Radio Business Report. April 22, 2010. Retrieved April 25, 2010.
  18. Venta, Lance (November 20, 2017). "The Answer Washington DC Makes Move To 570". RadioInsight.
  19. Venta, Lance (March 25, 2019). "Immaculate Heart Media Acquires 1260 WSPZ Washington". RadioInsight.
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