All-dressed

All-dressed (French: assaisonnées or French: toute garnie[1]) is a potato chip flavour popular in Canada.[2] Ruffles, a major producer of all-dressed potato chips, describes the flavour as a mix of ketchup, barbecue sauce, sour cream and onion and salt & vinegar.[3]

Kwik-Trip’s No Dip Required recipe for all-dressed chips on the left, Aldi’s wavy all-dressed chips on the right
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History

While consensus is that the flavour first originated in Canada, it is unknown who or which company first introduced the all-dressed potato chip. Yum Yum, a Québec-based company, is known to have created a variety of the flavour in 1978.[4][5]

The term 'all-dressed' and its French equivalent "toute garnie" originally applied to pizza, meaning roughly 'everything-on-it', deluxe, or 'the works'.[1] Many early references to the flavor refer to 'all-dressed pizza flavour' potato chips.[1]

Notably, the term "all-dressed" extended beyond just pizza and found its way into the world of potato chips. Many early references to the flavor "all-dressed" are linked to "all-dressed pizza flavor" potato chips. These potato chips were crafted to capture the essence of a pizza with all the toppings, offering a rich, complex blend of flavors that often includes a combination of spices, herbs, cheese, and even hints of smokiness, mimicking the delightful taste of a fully loaded pizza. This unique flavor became popular in certain regions and contributed to the diversity of potato chip options available to consumers.

An all-dressed chip called The Whole Shabang is produced by American prison supplier Keefe Group. It became available to the general public in 2016.[6] Frito-Lay began selling all-dressed Ruffles potato chips in the United States the same year.[7][8]

In 2019, Syracuse, New York potato chip maker Terrell's began selling all-dressed chips under the name "Syracuse style".[9][10]

Kwik Trip convenience stores sell an all dressed flavor of chips under their Urge store brand.[11]

Hy-Vee stores sell an All Dressed flavour of chips under the Drive Time store brand.[12]

Aldi stores sell an All Dressed flavour of chips seasonally under the Clancy's store brand.[13]

References
  1. Dollinger, Stefan (2017). "23 Revising the Dictionary of Canadianisms on Historical Principles World Englishes and linguistic variation in real time". The Routledge Handbook of Lexicography. Routledge. pp. 371–378. ISBN 978-1-315-10494-2. OCLC 1006417081.
  2. Patel, Ari (23 September 2015). "Ruffles All Dressed Will Now Be Available In The United States". Huffington Post (Canada). Archived from the original on 5 June 2016. Retrieved 17 May 2016.
  3. "RUFFLES® All Dressed Flavored Potato Chips | Ruffles". www.ruffles.com. Archived from the original on 21 April 2021. Retrieved 22 April 2021.
  4. "About us | Yum Yum chips". yum-yum.com. Archived from the original on 22 April 2021. Retrieved 22 April 2021.
  5. Provencher, Liz (19 March 2020). "How to Get Your Hands on All Dressed Chips". Thrillist. Archived from the original on 22 April 2021. Retrieved 22 April 2021.
  6. "Chips So Good You'll Have to Go to Jail to Get Them". NBC News. 14 September 2016. Archived from the original on 23 September 2020. Retrieved 6 March 2020.
  7. William-Ross, Lindsay (16 September 2015). "FINALLY: All Dressed chips are available in the U.S." Vancity Buzz. Vancouver. Archived from the original on 11 May 2016. Retrieved 17 May 2016.
  8. "Ruffles Brand Brings All Dressed To The U.S. Market For Good Because Americans Are All Aboot It" (Press release). Plano, Texas: PepsiCo. PRNewswire. 18 February 2016. Retrieved 22 May 2018.
  9. "Terrell's Potato Chips | Syracuse's Finest for 70 Years". Terrell's Potato Chips. Archived from the original on 6 November 2021. Retrieved 6 November 2021.
  10. "Terrell's Syracuse Style Potato Chips". www.taquitos.net. Archived from the original on 6 November 2021. Retrieved 6 November 2021.
  11. "Urge!". Kwik Trip. La Crosse, WI. Archived from the original on 5 June 2023. Retrieved 5 June 2023. Try our signature No Dip Required!™ chips – uniquely layered flavor that is deceptively simple and divinely complex all in one crunchy, craveable chip. Imagine tasting sweet, salty and savory – all in one chip – it's like taste bud magic! North of the border, they are a top flavor for Canadians who knew them as 'all dressed'!
  12. "Drive Time All Dressed Potato Chips". Hy-Vee. West Des Moines, Iowa. Archived from the original on 5 June 2023. Retrieved 5 June 2023.
  13. "Clancy's All Dressed or Spicy Dill Pickle Potato Chips". Aldi, Inc. Batavia, IL. Archived from the original on 5 June 2023. Retrieved 5 June 2023.
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