Alloy Entertainment

Alloy Entertainment (formerly Daniel Weiss Associates and 17th Street Productions) is a book packaging and television production unit of Warner Bros. Television Studios. It produces books, television series, and feature films.

Alloy Entertainment, LLC
TypeLimited liability company
IndustryBook packaging, Television studio
Predecessor17th Street Productions
Founded1996 (1996)
Headquarters
New York City, New York
,
U.S.
Key people
Leslie Morgenstein, CEO
ParentWarner Bros. Television Studios (2012–present)
Websitealloyentertainment.com

Alloy Entertainment produces approximately thirty new books a year, which are published globally in more than forty languages. More than eighty of Alloy Entertainment's books have reached The New York Times Best Seller list, including most recently Everything, Everything and The Sun is Also a Star by Nicola Yoon, The Thousandth Floor by Katharine McGee, Max by Jennifer Li Shotz and 99 Days by Katie Cotugno. Past bestselling franchises The Sisterhood of the Traveling Pants, Gossip Girl, The Vampire Diaries, Pretty Little Liars, The Lying Game, The 100, The Clique, The Luxe, and The A-List have sold tens of millions of copies worldwide. Among the television series produced by the company are Privileged, The Vampire Diaries, Gossip Girl, Pretty Little Liars, The Originals, Legacies and The 100.

Additionally, the company produces or co-produces several television shows and films which are novel adaptations.[1]

History

Daniel Weiss Associates was founded in January 1987 as a book packaging company. In 1997, the division 17th Street Productions was created to specialize in young adult fiction.[2]

In January 2000, 17th Street Productions was sold to Alloy, Inc. (later Alloy Digital), and was renamed Alloy Entertainment. Led by Leslie Morgenstein, the division became a frequent partner with publishers and studios to produce film and television adaptations of young adult books.[3]

On June 11, 2012, Alloy Digital's majority owner ZelnickMedia divested Alloy Entertainment and sold it to Warner Bros. Television, which Time Warner owned until AT&T's acquisition in 2018, after which it became WarnerMedia.[4][5]

Franchises
Title Novels Films TV Series Web series Release dates
The Vampire Diaries Universe 21 — 3 2 1991–2022
The Sisterhood of the Traveling Pants 6 2 — — 2001–2011
Gossip Girl 29 — 2 1 2002–2023
Pretty Little Liars 20 — 4 1 2006–present

Filmography

Films
Title Year Director Distributor Note
The Sisterhood of the Traveling Pants 2005 Ken Kwapis Warner Bros. Pictures Co-production with Alcon Entertainment, Di Novi Pictures and Debra Martin Chase Productions
The Sisterhood of the Traveling Pants 2 2008 Sanaa Hamri
Sex Drive Sean Anders Summit Entertainment
The Clique Michael Lembeck Warner Premiere Co-production with Bankable Productions
Everything, Everything 2017 Stella Meghie Warner Bros. Pictures Co-production with Metro-Goldwyn-Mayer
Good Girls Get High 2018 Laura Terruso DirecTV Cinema Co-production with Blue Ribbon Content and Warner Specialty Video Productions
The Sun Is Also a Star 2019 Ry Russo-Young Warner Bros. Pictures Co-production with Metro-Goldwyn-Mayer
Work It 2020 Laura Terruso Netflix Co-production with AK Worldwide Productions and STX Entertainment
Purple Hearts 2022 Elizabeth Allen Rosenbaum Co-production with Embankment Films
You Are So Not Invited to My Bat Mitzvah 2023 Sammi Cohen Co-production with Happy Madison Productions
Upcoming
Alice TBA TBA Netflix Co-production with At Last Productions
Witness Protection TBA Carrie Brownstein TBA Co-production with MRC[6]
Frankly in Love TBA Unjoo Moon TBA Co-production with Paramount Players

Television films
Title Year Director Network Note
Frenemies 2012 Daisy von Scherler Mayer Disney Channel With Coin Flip Productions

Television series
Title Year Network Note
Gossip Girl 2007–2012 The CW With College Hill Pictures/Fake Empire Productions, CBS Television Studios
and Warner Bros. Television
Samurai Girl 2008 ABC Family With Space Floor Television and ABC Studios
Privileged 2008–2009 The CW With Tsiporah and Warner Bros. Television
The Vampire Diaries 2009–2017 With Outerbanks Entertainment, CBS Television Studios and Warner Bros. Television
Pretty Little Liars 2010–2017 ABC Family / Freeform With Long Lake Productions, Russian Hill Productions and Warner Horizon Television
Huge 2010 ABC Family With Dooley & Company Productions and Half Full Entertainment
The Nine Lives of Chloe King 2011 With Don't Borrow Trouble
The Lying Game 2011–2013 With Pratt Enterprises and Warner Horizon Television
The Secret Circle 2011–2012 The CW With Outerbanks Entertainment, CBS Television Studios and Warner Bros. Television
How to Rock 2012 Nickelodeon With On the Emmus and Nickelodeon Productions
666 Park Avenue 2012–2013 ABC With Warner Bros. Television
The Originals 2013–2018 The CW With My So-Called Company, CBS Television Studios and Warner Bros. Television
Ravenswood 2013–2014 ABC Family With Long Lake Productions, Russian Hill Productions, Jardynce & Jarndyce Inc and Warner Horizon Television
The 100 2014–2020 The CW With Bonanza Productions, CBS Television Studios and Warner Bros. Television
Significant Mother 2015 With CBS Television Studios and Warner Bros. Television
You 2018–present Lifetime / Netflix With Berlanti Productions, A&E Studios and Warner Horizon Television
Legacies 2018–2022 The CW With My So-Called Company, CBS Television Studios and Warner Bros. Television
Pretty Little Liars: The Perfectionists 2019 Freeform With Long Lake Productions and Warner Horizon Television
Gossip Girl 2021–2023 HBO Max With Fake Empire Productions, Random Acts Productions, CBS Studios and Warner Bros. Television Studios[7][8][9]
Pretty Little Liars: Original Sin 2022–present HBO Max / Max With Muckle Man Productions and Warner Bros. Television Studios
Upcoming
The Probability of Miracles[10] TBA Max With Warner Bros. Television Studios
The Feminist Karate Union Story[11] TBA TBA

Web series
Title Year Website
Gossip Girl: Chasing Dorota 2009 The CW
Haute & Bothered 2009–2010 YouTube
Private 2009 Teen
Private: The Casting Call 2009
The Vampire Diaries: A Darker Truth 2009 The CW
First Day 2010 YouTube
Hollywood is Like High School with Money
Talent 2011–2012
Talent: The Casting Call 2011
First Day 2: First Dance
Wendy Macy's
Dating Rules from My Future Self 2012 YouTube
Pretty Dirty Secrets ABC Family
The Originals: The Awakening 2014 The CW
Life After First Failure 2017 CW Seed

References
  1. Alloy Entertainment alloyentertainment.com
  2. Andriani, Lynn (2009-11-05). "Weiss to St. Martin's". Publishers Weekly. Retrieved 2018-11-21.
  3. Karpel, Ari (2011-08-25). "Leslie Morgenstein's Recipe for 'Lying Game,' 'Gossip Girl'". The New York Times. Retrieved 2018-11-21.
  4. "Hollywood Deadline" Warner Bros TV Group Acquires Alloy Entertainment deadline.com, Retrieved on June 12, 2012
  5. "Hollywood Reporter" Warner Bros. TV Group Acquires 'Gossip Girl' Producer Alloy Entertainment hollywoodreporter.com, Retrieved on June 12, 2012
  6. Kroll, Justin (2022-04-11). "'Portlandia's Carrie Brownstein To Direct 'Witness Protection' Starring Annie Murphy For MRC And Alloy Entertainment". Deadline. Retrieved 2022-04-12.
  7. Andreeva, Nellie (2023-01-19). "'Gossip Girl' Reboot Canceled By HBO Max After 2 Seasons". Deadline. Retrieved 2023-01-20.
  8. Hailu, Selome (2023-01-19). "'Gossip Girl' Revival Canceled at HBO Max After Two Seasons". Variety. Retrieved 2023-01-20.
  9. Chapman, Wilson (2023-01-19). "'Gossip Girl' Sequel Series Canceled at HBO Max After 2 Seasons". IndieWire. Retrieved 2023-01-20.
  10. Petski, Denise (2021-10-28). "'The Probability Of Miracles' Series Adaptation From Katie Lovejoy & Alloy Entertainment In Works At HBO Max". Deadline. Retrieved 2021-12-28.
  11. Andreeva, Nellie (2021-12-03). "The Feminist Karate Union Story To Be Adapted As TV Series By Alloy Entertainment". Deadline. Retrieved 2021-12-28.
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