AppFolio

AppFolio is a company founded in 2006 that offers software-as-a-service (SaaS) applications for vertical markets. AppFolio primarily focuses on cloud-based property management software, services, and data analytics to the real estate industry.

AppFolio, Inc.
TypePublic
IndustrySoftware
Founded2006 (2006)
Founders
  • Klaus Schauser
  • Jon Walker
Headquarters
Santa Barbara, California
,
U.S.
Area served
United States
Key people
  • Shane Trigg (CEO)
  • Fay Sien Goon (CFO)
Products
  • AppFolio Property Manager
  • AppFolio Investment Manager
ServicesSoftware as a service
RevenueIncrease US$472 million (2022)
Decrease US$−72 million (2022)
Decrease US$−68 million (2022)
Total assetsDecrease US$381 million (2022)
Total equityDecrease US$266 million (2022)
Number of employees
1,785 (December 2022)
Websiteappfolio.com
Footnotes / references
[1]

The company's headquarters is in Goleta, California,[2] in the Santa Barbara area.

History

AppFolio was established in 2006 by co-founders Klaus Schauser[3] and Jon Walker.[4][5] Schauser had previously founded Expertcity.[4]

The company's first focus was property management for small to medium businesses[4] and its first product, AppFolio Property Manager, was launched in 2007.[5]

In November 2012, AppFolio acquired MyCase, a "legal practice management software provider."[6]

AppFolio purchased real estate software firm RentLinx in April 2015. This acquisition included rights to the website ShowMeTheRent.com, which increased AppFolio's listing presence.[7][2]

In May 2015, AppFolio announced its IPO,[3] which was unveiled in June.[2]

In September 2018, AppFolio reported acquisition of utility analytics software WegoWise.[8]

In January 2019, AppFolio acquired Dynasty Marketplace, Inc., for $60 million.[9][10]

In September 2020, AppFolio announced the sale of MyCase to private equity firm Apax Funds, for approximately $193 million.[11]

Products

AppFolio Property Manager

A property technology solution with accounting, marketing, leasing, and management functionality for multifamily and single-family, commercial, student housing, community association, and mixed portfolio property managers.[12] In June 2022 the company expanded the platform by launching AppFolio Stack,[13] its integration marketplace.

AppFolio Investment Manager

A software platform designed for real estate investment management, with tools for fund management and syndication.[14]

Awards

In 2020, AppFolio ranked #1 in Fortune’s list of Fastest-Growing Companies.[15]

The same year, AppFolio was recognized as a Best Place to Work by Glassdoor.[16]

References
  1. "AppFolio, Inc. 2022 Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. 9 February 2023.
  2. Potthoff, Gina (28 November 2015). "Goleta's AppFolio on Steady Path to Expansion, Success with Cloud-Based Software". Noozhawk. Retrieved 13 March 2017.
  3. "AppFolio files for $100M IPO". Pacific Coast Business Times. 19 May 2015. Archived from the original on 7 October 2022. Retrieved 16 March 2017.
  4. McFadden, Kevin (6 September 2010). "AppFolio Stakes Out Territory in Field of Property Management Software". Noozhawk. Retrieved 16 March 2017.
  5. Kettmann, Matt (11 November 2014). "AppFolio Cofounder Talks Startup Weekend". Santa Barbara Independent. Archived from the original on 18 March 2017. Retrieved 16 March 2017.
  6. Kowalski, Mitch (8 November 2012). "MyCase acquired by AppFolio". National Post. Archived from the original on 18 March 2017. Retrieved 13 March 2017.
  7. Martin, Erika (10 April 2015). "AppFolio buys San Diego real estate tech firm". Pacific Coast Business Times. Archived from the original on 7 October 2022. Retrieved 13 March 2017.
  8. "AppFolio acquires analytics software company WegoWise". Pacific Coast Business Times. Archived from the original on 2018-09-08. Retrieved 2021-10-04.
  9. "Stradling Advises AppFolio in its $60 Million Acquisition of Dynasty Marketplace". CCBJ. Archived from the original on 2022-10-07. Retrieved 2020-04-15.
  10. "AppFolio Acquires Dynasty Marketplace, Inc". Mirror Review. 2019-01-08. Retrieved 2020-04-15.
  11. September 08, Rhys Dipshan |; PM, 2020 at 05:28. "MyCase Sold to Private Equity Firm for Nearly $200 Million". Legaltech News. Archived from the original on 2022-10-07. Retrieved 2020-12-29.
  12. "AppFolio Property Manager Reviews & Product Details". G2. 2020-12-29. Archived from the original on 2020-04-22. Retrieved 2020-12-29.
  13. "AppFolio Expands Through a Platform Marketplace". GlobeSt. Retrieved 2022-11-03.
  14. "AppFolio Investment Management Reviews & Product Details". G2. 2020-12-29. Archived from the original on 2020-05-08. Retrieved 2020-12-29.
  15. "Finance has usurped tech among the most-represented industries on the 100 Fastest-Growing Companies list". Fortune. Archived from the original on 2021-02-10. Retrieved 2021-01-28.
  16. Columbus, Louis. "Glassdoor's Best Places To Work In 2020 Shows Tech Is The Future". Forbes. Archived from the original on 2022-10-07. Retrieved 2021-01-28.
  • Official website
  • Business data for AppFolio, Inc.:
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