Bild der Frau

Bild der Frau (German: Picture of Woman) is a weekly women's magazine published in Hamburg, Germany, that has been in circulation since 1983.

Bild der Frau
Logo
Editor-in-chiefSandra Immoor
CategoriesWomen's magazine
FrequencyWeekly
First issue1 March 1983 (1983-03-01)
CompanyFunke Mediengruppe
CountryGermany
Based inHamburg
LanguageGerman
WebsiteBild der Frau
ISSN0949-6874

History and profile

Bild der Frau was established in March 1983.[1][2] The headquarters of the weekly is in Hamburg.[3][4] The magazine was part of the Axel Springer Group[5] and was published by Axel Springer SE on a weekly basis.[3] In July 2013 the Axel Springer Group sold it and many other publications to Funke Mediengruppe.[6][7]

Bild der Frau is a full-color tabloid magazine which features articles related to women.[3] As of 2015 Sandra Immoor was the editor-in-chief of the magazine[8] of which the website was started in 2001.[9]

Circulation

In 1987 Bild der Frau sold 2.5 million copies.[1] During the third quarter of 1992 the magazine had a circulation of 2,094,000 copies.[10] The circulation of the weekly was up to 2,108,309 copies between October and December 1994.[11] In 1999 its circulation was down to 1,977,300 copies.[12]

During the fourth quarter of 2000 the circulation of the weekly was down to 1,662,502 copies.[13] In 2001 it was the eleventh best-selling women's magazine worldwide with a circulation of 1,663,000 copies.[14] The magazine had an average circulation of 1,186,000 copies in 2003.[15] In the fourth quarter of 2006 its circulation was 1,083,300 copies.[15] It rose to 1,478,000 copies for 2006 as a whole.[16]

Bild der Frau sold 1,085,258 copies during the second quarter of 2007.[17] The magazine had a circulation of 1,021,098 copies in 2009, making it the best-selling weekly women magazine in Europe.[18] In 2012 the circulation of the magazine was down to 897,600 copies.[19] During the second quarter of 2016 the magazine had a circulation of 777,050 copies, making it the best-selling women's magazine in the country.[20]

See also

References
  1. Karl Koch, ed. (2014). "The West German Media". West Germany Today (RLE: German Politics). Vol. 9. London; New York: Routledge. p. 145. ISBN 978-1-317-53648-2.
  2. Rudolf Urbschat (1997). "Tendencies in the German Newspaper and Magazine Press Since 1945". Communications. The European Journal of Communication Research. 22 (3): 351. doi:10.1515/comm.1997.22.3.343. S2CID 145590766.
  3. "Factsheet". Publicitas. Archived from the original on 2 April 2015. Retrieved 29 March 2015.
  4. Western Europe 2003 (5th ed.). London; New York: Europa Publications. 2002. p. 294. ISBN 978-1-85743-152-0.
  5. Anthony Weymouth; Bernard Lamizet (2014). Markets and Myths: Forces For Change In the European Media. London; New York: Routledge. p. 206. ISBN 978-1-317-88969-4.
  6. Stefan Schultz; Vanessa Steinmetz; Christian Teevs (26 July 2013). "Sell-Off: Newspaper Giant Turns Back on Journalism". Der Spiegel. Retrieved 29 March 2015.
  7. "Establishment of joint ventures for advertising marketing and distribution" (Press Release). Axel Springer. 25 July 2013. Retrieved 29 March 2015.
  8. "Affirmative Action: SPD Women Want Gender Quota from Merkel". Der Spiegel. 1 October 2013. Retrieved 12 May 2015.
  9. Ulrich Kaiser (2002). "Optimal Cover Prices and the Effects of Website Provision on Advertising and Magazine Demand". ZEW Discussion Paper (2–54). doi:10.2139/ssrn.339140. S2CID 167310.
  10. Georg Hellack (1992). "Press, Radio and Television in the Federal Republic of Germany" (Report). Inter Nationes. Retrieved 4 April 2015.
  11. "Top paid-circulation consumer magazines". Ad Age. 17 April 1995. Retrieved 29 March 2015.
  12. Ingomar Kloss (2001). "Advertising in Germany". In Ingomar Kloss (ed.). Advertising Worldwide: Advertising Conditions in Selected Countries. Berlin: Springer. p. 130. ISBN 978-3-540-67713-0.
  13. Fiona Jebb (13 April 2001). "Campaign report on Germany". Campaign. Retrieved 30 March 2015.
  14. "Top 50 Women's magazines worldwide (by circulation) 2001" (PDF). Magazines. Archived from the original (PDF) on 2 April 2015. Retrieved 30 March 2015.
  15. "European Publishing Monitor" (PDF). Turku School of Economics (Media Group). March 2007. Archived from the original (Report) on 10 October 2017. Retrieved 27 March 2015.
  16. Helmut K Anheier; Yudhishthir Raj Isar, eds. (2008). "Cultural Industries and Fields". Cultures and Globalization: The Cultural Economy. Los Angeles; London: SAGE Publishing. p. 460. ISBN 978-1-4462-0261-6.
  17. Jochen Beckmann; Stephan Zech (17 September 2007). "TV listings – How to grow in mature markets" (PDF). Axel Springer. Berlin. Archived from the original (PDF) on 21 December 2016. Retrieved 5 June 2016.
  18. "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 4 April 2015.
  19. "Annual Report 2012" (PDF). Axel Springer AG. Archived from the original (PDF) on 5 March 2016. Retrieved 30 March 2015.
  20. "Advertising rates Magazines 2016". Media Impact. Archived from the original on 31 January 2016. Retrieved 18 September 2016.
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