Blumhouse Productions

Blumhouse's company model is to produce films on a small budget, give directors creative freedom, and release films widely through the studio system.[10] Blumhouse was originally known as Blum Israel Productions, with Amy Israel with a first-look deal at Miramax when the company was founded.[11] In 2002, Blum and Israel parted ways, and the company became Blumhouse Productions.[12] In 2015, Crypt TV was created by Jack Davis and Eli Roth which is backed by Blum and the company.[13]

Blumhouse's low-budget model began in 2007 with Paranormal Activity, which was made for $15,000 and grossed over $193 million worldwide.[14] It produced Insidious, which grossed over $100 million worldwide on a budget of $1.5 million;[15] and Sinister, which grossed over $87 million worldwide from a budget of $3 million.[5]

In 2010, Haunted Movies was formed as a division for Blumhouse which released Insidious, The River, The Bay and The Lords of Salem.

In 2013, it produced The Purge,[16] Insidious: Chapter 2,[17] and Dark Skies.

In 2014, it produced Paranormal Activity: The Marked Ones,[18] The Purge: Anarchy, Jessabelle,[19] Ouija and Whiplash.

In 2015, it produced Unfriended, Insidious: Chapter 3, The Gift and The Visit.

In 2016, it produced The Purge: Election Year, Hush and Ouija: Origin of Evil.

In 2017, it produced Split, Get Out and Happy Death Day.

In 2018, it produced Insidious: The Last Key, Truth or Dare, The First Purge, and Halloween. Blumhouse announced a partnership with DreamWorks Animation to co-produce Spooky Jack[20][21] but the film was removed from DreamWorks Animation's slate in 2019.[22]

In 2019, it produced Glass, Happy Death Day 2U, Us, Ma, and Black Christmas.

In 2020, it produced Fantasy Island, The Invisible Man, The Hunt, You Should Have Left, The Craft: Legacy, Nocturne, and Freaky.

In 2021, it produced The Forever Purge, Halloween Kills and Paranormal Activity: Next of Kin.

In 2022, it produced Dashcam, The Black Phone, Mr. Harrigan's Phone, Halloween Ends, Run Sweetheart Run, Soft & Quiet and Nanny.

On November 16, 2022, it was announced that James Wan's Atomic Monster was in talks to merge with Blumhouse, with Atomic Monster having a shared first-look deal with Universal. Both companies would continue to operate as separate labels, with each maintaining its own creative autonomy and brand identity.[23][24][25]

In 2023, they released M3GAN, Insidious: The Red Door, and The Exorcist: Believer, and will later release Five Nights at Freddy's.[26][27]

In 2012, Blumhouse opened the Blumhouse of Horrors, an interactive haunted house experience in Downtown Los Angeles.[28] It had also collaborated with Halloween Horror Nights to bring mazes, a terror tram, and scare zones from films and properties such as Insidious, The Purge, Happy Death Day, Sinister, Truth or Dare, Unfriended, Us, Freaky, The Black Phone, M3GAN, The Exorcist: Believer and Crypt TV.

In November 2014, it launched Blumhouse Books, to publish original horror and thriller novels.[29]

In February 2023, it launched Blumhouse Games to produce and publish original horror-themed video games for console, PC and mobile devices as part longer-term effort to branch out into interactive media. The division would join up with independent developers and focus on games with budgets of under $10 million. It would offer financing and help with creative input. The company appointed Zach Wood as President and Don Sechler as CFO of the new venture. No specific projects were discussed at the time of the announcement.[30][31]