Brad Bradford

Bradford's mother, Valerie Bradford,[7] was elected as the member of Parliament (MP) for Kitchener South—Hespeler in the 2021 federal election.[8] He has two daughters, Briar and Bronwyn, with his wife Kathryn.[9][10][11]

During the 2018 municipal election campaign, Bradford received endorsements from Mayor John Tory, Deputy Mayor Ana Bailão, former Liberal member of Provincial Parliament (MPP) Arthur Potts, Councillor Mary-Margaret McMahon (the previous incumbent of ward 32, which made up a part of the current ward boundaries),[12] and former Toronto chief planner and mayoral candidate Jennifer Keesmaat.[13]

Bradford defeated candidate Matthew Kellway, who represented Beaches—East York federally from 2011 to 2015 as the New Democratic MP.[14]

Bradford campaigned on the need for affordable housing, to improve parks, improving transportation, and reducing crime in the 2022 election. He ran against five other candidates and was endorsed by Mayor John Tory.[15][16][17]

Following the 2022 election, Bradford was appointed as the chair of the planning and housing committee.[18][19] Following the election on Mayor Olivia Chow, Bradford was named vice-chair.[20]

Following the resignation of Mayor Tory in February 2023, Bradford formed an advisory committee to explore a run for mayor of Toronto. He was advised by Liberals Khokon Abbas, a consultant, former candidate Andrea Barrack and campaign strategist Bob Lopinski, as well as Progressive Conservatives Dennis Matthews and Kory Teneycke, who worked on Premier Doug Ford's campaign team.[21]

Shortly after he indicated he was considering a run for mayor, a postering campaign describing him as "two-faced Brad" began to circulate in his ward.[22]

Bradford hired Matt Hiraishi, who previously worked as chief of staff and former campaign manager to Ontario education minister Stephen Lecce, as his campaign manager .[23]

One of the first platform items he released was a plan to increase public safety on the Toronto Transit Commission (TTC). He proposed establishing a new agency to respond to mental health crises, expanding cell phone service throughout the subway system, hire an additional 40 special constables and 50 police officers to patrol the TTC and, and retrofit subway stations to include platform doors.[24][25]

Bradford proposed redeploying 200 parking enforcement officers at 50 intersections during rush hour, and create a new office to coordinate construction and maintenance projects.[26]