Coles Local

Coles Local is a subsidiary of Coles Supermarkets in Australia, founded in November 2018 in Surrey Hills, Victoria as a way of expanding into the popular small format store market.[1]

Coles Local
Coles Supermarkets
TypeSubsidiary
IndustryRetail
FoundedNovember 2018
Headquarters
Hawthorn East, Victoria, Australia
Number of locations
21 stores (2023)
ParentColes Group
Websitewww.coles.com.au/about/our-businesses/coles-local

It has stores with less range and alternative pricing scheme to that of larger Coles stores, but with an expanded offering of premium gourmet goods, and design elements tailored to the more affluent communities, with public relations efforts such as a mural drawn by a local artist.[2]

It has since expanded to twenty-one sites in Victoria, New South Wales, Queensland[3] and Western Australia.[4] This includes the Balwyn North store, which opened in 1960 and was the site of the first Coles supermarket in Australia (but not the first Coles store, which opened in Collingwood in April 1914).[5] The most recent site launched as on Clarendon Street in South Melbourne.[6]

References
  1. Welcome to the Neighbourhood - Coles Local Unveiled Coles Group 13 November 2018
  2. Tran, Sophia (2023-03-08). "Sign Here Signs completes hotel signage for DoubleTree by Hilton". Sign Here Signs. Retrieved 2023-07-05.
  3. "Coles Local". Coles. Retrieved 13 January 2023.
  4. "The suburb picked for first WA Coles Local store REVEALED". PerthNow. 2022-08-18. Retrieved 2023-07-05.
  5. "1960 First Coles supermarket". Australian Food Timeline. 19 September 1960. Retrieved 8 May 2022.
  6. "A Massive New Coles Local (With Oasis Bakery Treats) Opens in South Melbourne". Broadsheet. Retrieved 2023-07-05.
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