Defy TV

Defy TV is an American digital multicast television network owned by the Katz Broadcasting subsidiary of the E. W. Scripps Company, airing primarily reality shows, having launched on July 1, 2021, with broadcast coverage of 92% of the United States.

Defy TV
TypeDigital multicast television network
CountryUnited States
Broadcast area(92% U.S coverage)
HeadquartersAtlanta, Georgia
Programming
Language(s)English
Picture format
Ownership
OwnerE. W. Scripps Company
ParentKatz Broadcasting, LLC
History
LaunchedJuly 1, 2021 (2021-07-01)
Links
Websitedefytvnet.com

History

On March 2, 2021, Scripps announced that it would launch two new multicast networks—Defy and TrueReal—in the wake of its acquisition of Ion Media and television transmitters shutting Qubo and Ion Plus down across the United States.[1] The channels are part of Scripps's strategy to increase perception among cord cutters that do not have traditional pay TV packages.[2]

The services launched on July 1 with 92% national coverage, mostly on Ion transmitters but also on subchannels of some Scripps local TV stations and by agreement with other station groups.[3]

On March 10, 2023, Scripps announced that TrueReal would shut down on March 27, merging its programming into Defy TV.[4]

Programming

The network's launch schedule was mainly made up of out-of-production unscripted shows from the library of A&E Networks, including Swamp People, American Pickers, Ax Men, Counting Cars, UFO Hunters, Forged in Fire and Pawn Stars.[5]

References
  1. Littleton, Cynthia (2021-03-02). "E.W. Scripps Co. to Launch Doozy and Defy TV Multicast Networks". Variety. Retrieved 2021-07-04.
  2. Roettgers, Janko (2021-06-02). "Scripps's response to cord cutting: Launch new TV networks". Protocol. Retrieved 2021-07-04.
  3. Jon, Lafayette (July 1, 2021). "New Scripps Networks Defy TV, TrueReal Launch in 92% of U.S." Broadcasting & Cable. Retrieved July 3, 2021.
  4. Lafayette, Jon (2023-03-10). "E.W. Scripps Folding TrueReal Digital Network Into Defy TV". Broadcasting Cable. Retrieved 2023-03-10.
  5. Miller, Mark (2021-07-01). "Defy TV And TrueReal To Debut Today". TVNewsCheck. Retrieved 2021-07-04.
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