Dig It (Skinny Puppy song)

"Dig It" is a single by the band Skinny Puppy, taken from their 1986 album Mind: The Perpetual Intercourse. Nine Inch Nails frontman Trent Reznor once mentioned that the song influenced the first song he wrote, "Down in It".[2]

"Dig It"
Single by Skinny Puppy
from the album Mind: The Perpetual Intercourse
Released1986
Recorded1986
GenrePost-industrial
Length16:26
LabelNettwerk/Capitol/EMI
Songwriter(s)Kevin Crompton, Kevin Ogilvie
Producer(s)Dave Ogilvie and cEvin Key
Skinny Puppy singles chronology
"Dig It"
(1986)		 "Chainsaw"
(1987)
Audio sample
  • file
  • help
Professional ratings
Review scores
SourceRating
AllMusic[1]

In 2015, Treble magazine named "Dig It" one of the ten most essential industrial songs to come out of the 80s.[3]

Track listing
No.TitleLength
1."Dig It (12" Version)"7:24
2."The Choke (Re-Grip)"6:11
3."Film" (Only included on the Play It Again Sam 12" release.[4])2:51

Personnel
  • Nivek Ogre – vocals
  • cEvin Key – drums, percussion, keyboards, guitar, bass guitar, synthesizers

Guests

Notes
Farinata degli Uberti
The Burial of Sarah
Etchings by Gustave Doré.

Video

A video was produced for this song. The video begins with cEvin Key in a graveyard with a child. The scene then moves to an office where a man, while working, has a heart attack and dies. In the graveyard Key begins filling in an open grave filled with various office supplies, while this is occurring Ogre is singing a refrain that contains the line, "execute economic slave." The video features a curious style of letterboxing, that utilizes the extra space at the top and bottom of the screen with various distorted imagery. MuchMusic banned the video because the bars were perceived as containing subliminal messages.[5]

References
  1. "Skinny Puppy – Dig It". AllMusic. Retrieved May 28, 2018.
  2. "Holland Interviews". The NIN Hotline. Retrieved 2022-05-22.
  3. Terich, Jeff; Blyweiss, Adam; Green, Liam. "10 Essential '80s Industrial Tracks (October 8, 2015)". Treble. Treblezine. Archived from the original on August 17, 2018. Retrieved 24 February 2019.
  4. Kern, Jay (2010). Skinny Puppy: The Illustrated Discography (Second ed.). Mythos Press. p. 74.
  5. Key, cEvin (August 13, 2010). "Nardwuar interviews Skinny Puppy's cEvin Key" (Interview). Interviewed by Nardwuar the Human Serviette. Vancouver: CITR-FM. Archived from the original on 2021-12-13. Retrieved May 21, 2018.
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