Geely Emgrand

The facelifted EC7 used smoked headlights. All other details are the same.

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  Facelifted EC7

The car was developed from the outset as an export model. Geely engaged a range of suppliers, including Siemens for the electronic control system, Lear Corporation for seats, and Saint-Gobain for the glass. The production line was equipped with products from Fuji, PDE, and Dürr AG.

In preparation for its introduction into the Europe a market, the EC7 scored 4 stars in the Euro NCAP tests,[4][5] the first Chinese-designed and produced car to do so. As of October 2015, it is the best-selling Chinese brand sedan in China.[6]

Prices are estimated at £10,000 for the 1.5 model on launch.[7]

In Iraq, the Emgrand EC7 and the bigger Emgrand EC8 are assembled by the local state-owned company, the SCAI.

In Iran, the Emgrand EC7 and Emgrand EC7-RV are sold by Geelran Company, Geely's official selling agent.

The EC7 was launched in Namibia in 2013 at the same time as South Africa.[8]

The Emgrand EC7 was made by Derways under CKD on May 23, 2012.[3] A newly redesigned EC7 was introduced to the Russian market in February 2016.[9]

Derways announced a recall of EC7 made from May 23, 2014, to November 21, 2014, due to problems with brake hoses.[3]

The EC7 was officially launched in South Africa in 2013.[10] It's sold at R149,000.[11]

In Sri Lanka, Emgrand EC7 is sold under the Micro Emgrand brand which is owned by Geely.

The Emgrand EC7 was sold as the Tobe M'way by Yulon Motor in Taiwan from May 2012.[12]

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  Tobe M'way (front)
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  Tobe M'way (rear)

The car was scheduled to be launched into the United Kingdom market in late 2012. Geely set up Geely Auto UK, a jointly-held subsidiary of Manganese Bronze Holdings also owning taxi specialist LTI. Geely Auto UK Ltd will be based in Coventry.[7]

In partnership with Manganese Bronze, Geely started setting up a 40-strong dealer organisation, choosing small family-style garages to sell the cars, described as: "The sort of garages that used to sell Škodas before the company was owned by Volkswagen, and the type of establishment that once might have sold Rovers."[13]

The second-generation Emgrand sedan received a facelift in 2016 for the 2017 model year. The facelifted Emgrand sedan carried the "ripple grille". The tail lights were also redesigned.[15]

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  2014–2017 Emgrand EC7-RV facelift (front)
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  2014–2017 Emgrand EC7-RV facelift (rear)
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  Facelifted Emgrand EC7-RV
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  2014–2017 Emgrand EC7 (front)
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  Facelifted Emgrand EV
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  Facelifted Emgrand EV (rear)

In Belarus, production of the Geely Emgrand 7 commenced in the autumn of 2018 by a Belarus/Chinese joint-venture car manufacturer BelGee.[16]

Despite the discontinuation of the Emgrand premium brand in the Chinese home market, the Emgrand brand was still sold in Russia. The second-generation Emgrand EC7 was introduced to the Russian market by Derways in February 2016.[9]

A facelift for the 2021 model year called the Geely Emgrand Up was launched in December 2020 alongside the Emgrand GL Up. The update is complete with what Geely calls the 4.0 Family Design language and features a vertically slotted grille.[19]

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  Geely Emgrand 2021 facelift
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  rear view