Erewhon Market

Erewhon Market (/ɛrɛhwɒn/ AIR-ruh-whahn) is an American upscale supermarket chain with nine locations, all in Los Angeles County, California.[5][6]

Erewhon Market
TypePrivate
Industry
Founded1966 (1966)[1]
Founders
Headquarters
Los Angeles, California
,
United States
Number of locations
10[2]
Areas served
Los Angeles County, California
Key people
  • Tony Antoci (CEO)
  • Vito Antoci (EVP)
Number of employees
approx. 216[3][4]
Websiteerewhonmarket.com

History

Erewhon was founded in Boston in 1966 by Michio and Aveline Kushi.[1][7][8][9] The name "Erewhon" is derived from the 1872 satirical novel Erewhon by Samuel Butler. In the novel, Erewhon, an anagram of "nowhere", is a utopia in which individuals are responsible for their own health.[10] With 10 stores in Los Angeles,[2] the brand has been compared to the early years of Whole Foods Market.[11]

The Erewhon Organic brand was originally a health foods producer with just a single store. In 2011, Erewhon was sold to Tony and Josephine Antoci who acquired the last store on Beverly Boulevard that remained open.[12][13] They bought it from the widow of Tom DeSilva[14] who had owned Erewhon Market for over 30 years. Tom created and developed most of what Erewhon is known for. Tony Antoci serves as CEO.[15] Following several years of increasing financial performance, New York–based private equity firm Stripes Group purchased a substantial minority stake in Erewhon in 2019.[15]

In April 2021, Erewhon announced plans to open their first Beverly Hills location in the former Williams-Sonoma space, which is Erewhon's eighth store.[16] The Beverly Hills store opened in August 2022.[17] As of 2023, Erewhon ships nationwide to all 50 states, as well as Canada and the UK.[18]

Locations

Erewhon is alluded to as "Anavrin" in the Netflix original series You. Protagonist Joe Goldberg works at the store.[24]

Season 25 episode 4 of South Park references Erewhon as part of a running joke.[25]

Erewhon is referenced in the Wallice song "Off the Rails."[26]

Erewhon is referenced by guest star Corbin Bleu in the fourth episode of season three of High School Musical: The Musical: The Series.[27]

See also

References
  1. "Our Story | Erewhon Market". Erewhon. Archived from the original on 2023-09-06. Retrieved 2023-09-06.
  2. "Locations". Erewhon Market. Archived from the original on 2023-09-08. Retrieved 2023-09-08.
  3. "Erewhon Market Overview". PitchBook. Archived from the original on 2023-09-08. Retrieved 2023-09-08.
  4. "Erewhon Market Careers and Employment". Archived from the original on 2023-09-09. Retrieved 2023-09-09.
  5. "What Is Erewhon? All About the Celebrity-Loved Grocery Store Chain". Peoplemag. Retrieved 2023-08-28.
  6. Delouya, Samantha. "I compared the prices at Los Angeles's high-end grocery store Erewhon with 2 other popular markets". Business Insider. Retrieved 2023-08-28.
  7. Martin, Douglas (23 July 2001). "Aveline Kushi, 78, Advocate of Macrobiotic Diet for Health". The New York Times. Retrieved 4 February 2023.
  8. Lewin, Tamar (5 January 2015). "Michio Kushi, Advocate of Natural Foods in the U.S., Dies at 88". The New York Times. Retrieved 4 February 2023.
  9. Berlinger, Max (17 February 2021). "How Erewhon Became L.A.'s Hottest Hangout". The New York Times. Retrieved 4 February 2023.
  10. "13 Inspiring Business Branding Examples for Strong Brand Positioning". 2021-01-13. Retrieved 2023-08-28.
  11. Erewhon's New Store Calls To Mind Whole Foods' Beginnings Forbes, Phil Lempert, April 11, 2018
  12. Grocer is on a natural growth path Los Angeles Times, Ronald D. White, January 31, 2016
  13. Hoberman, Natalie (2018-04-20). "Tony and Josephine Antoci | Betty Warner | Brentwood". The Real Deal. Retrieved 2023-08-28.
  14. "History of Erewhon - Natural Foods Pioneer in the United States (1966-2011)". SoyInfo Center. Retrieved 4 February 2023.
  15. Organic Grocer Erewhon Eyes Expansion After Private Equity Deal Chloe Sorvino, Forbes, October 7, 2019
  16. "Erewhon Coming To Beverly Hills To Fill Former Williams-Sonoma Space". What Now Los Angeles. Retrieved 24 June 2021.
  17. Ginsberg, Merle (1 September 2022). "The Well-Heeled Hungry Converge on New Beverly Drive Erewhon". Los Angeles.
  18. "Erewhon". Erewhon. Retrieved 2023-05-01.
  19. Fear and Loathing at Erewhon, the High-Margin Grocery Store That Might Just Take Over the World Or at least Los Angeles… Los Angeles, Steven Blum, August 19, 2019
  20. Andrea Chang (9 December 2021). "How Erewhon made luxury groceries a lifestyle". Los Angeles Times. Archived from the original on 13 April 2022.
  21. RDC Architecture News (23 March 2023) Erewhon Opens New Location in Culver City
  22. Calayag, Keith (6 September 2023). "Erewhon Pasadena Opens on Sept. 13". Pasadena Now.
  23. "Organic Grocer Erewhon Coming to Iconic South Lake Avenue Building". Pasadena Now. Retrieved 18 January 2022.
  24. "It Looks Like Anavrin, the Store From 'You' Season 2, Is Totally Based on a Real Grocery Store". Cosmopolitan. 31 December 2019. Retrieved 7 February 2021.
  25. "Back to the Cold War". South Park. Season 25. 2 March 2022. Comedy Central.
  26. Wallice – Off the Rails, retrieved 2022-09-29
  27. "HSMTMTS Season 3 Episode 4 | Disney+". www.disneyplus.com. Retrieved 2023-01-11.
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