Exotel

Exotel is the emerging market's leading full stack customer engagement platform and business-focused virtual telecom operator[1] that powers communication for enterprises, startups and small and medium enterprises in India and Southeast Asia.[2]

Exotel
Type of businessPrivately held company
Founded2011 (2011)
Headquarters
Bangalore
,
India
Founder(s)
  • Shivakumar G
  • Ishwar Sridharan
  • Siddharth Ramesh
IndustryTelecommunications
Employees200
URLexotel.com

History

Exotel was started by Shivakumar Ganesan, Ishwar Sridharan and Siddharth Ramesh in 2011. Shivakumar's previous venture, Roopit,[3] needed a simple automated call center solution for which he built an in-house software product, and eventually it became a standalone software company in the form of Exotel.[4][5] Exotel picked up a Rs. 25 million (approximately US$500,000[4]) funding from Mumbai Angels and Blume Ventures in March 2012.[6] Witnessing rapid growth, Exotel's annual revenue crossed Rs. 10 million while serving more than 350 clients by June 2013.[7] Exotel currently has over 2500 customers[8] across India and Southeast Asia. The largest competitor to Exotel is TextMagic, Textlocal, as of 2014 and Tecoser as of 2018.

In February 2015, Exotel acquired social media startup Croak.it! in an effort to strengthen its line of products in voice.[9][10] Exotel is currently handling more than 5 million calls a day[11] with over 18000 companies registered on its site and over 45,000 users.[12] In March 2016, Exotel set up a research division called Exotel Labs to spur innovation in voice space.[13]

Despite profitability and growing client-base, the company has failed to raise any subsequent rounds of funding since 2011 from institutional investors. In 2016, the company reported revenue of ₹450,000,000 on course for revenue of ₹600,000,000 for the following year.[14]

Products and services

Exotel provides small and medium enterprises, startups and some of the best known businesses in India and Southeast Asia products like Number masking, Lead Assist, Virtual numbers, IVR, SMS, Call Recording Software, and other applications around cloud telephony.[15] They also provide API to developers and technology teams to build 3rd party applications for businesses.[16]

See also

References
  1. "Exotel Launches Ameyo XTRM, an Industry-First Telco Regulatory Compliant, Enterprise Contact Center Solution in India". timesofindia.indiatimes.com/. Retrieved 1 March 2023.
  2. "Exotel forays into Southeast Asia". The Economic Times. 13 April 2016. Retrieved 21 September 2018.
  3. shivku (31 May 2010), The Roopit "Hi" Video, retrieved 21 September 2018
  4. "Meet your next-gen telephone operator". The Times of India. 26 March 2013. Archived from the original on 29 March 2013. Retrieved 3 June 2013.
  5. "Marrying intelligence of the Internet with phones". Business Line. 23 August 2012. Retrieved 3 June 2013.
  6. "Cloud Telephony startup Exotel gets Rs 2.5cr from Mumbai Angels, Blume". Reuters. 28 March 2012. Retrieved 3 June 2013.
  7. "In the cloud, calling SMEs". Business Line. 2 June 2013. Retrieved 3 June 2013.
  8. "Customers – Exotel – Cloud Communication APIs, IVRS, Virtual Numbers, EPABX". Exotel – Cloud Communication APIs, IVRS, Virtual Numbers, EPABX. Retrieved 21 September 2018.
  9. Abrar, Peerzada (3 February 2015). "Exotel to buy Singapore's social media startup Croak.it!". Economic Times. Retrieved 3 February 2015 – via http://articles.economictimes.indiatimes.com/. {{cite news}}: External link in |via= (help)
  10. Reporter, BS (4 February 2015). "Cloud telephony start-up Exotel acquires voice recognition platform Croak.it". Business Standard. Retrieved 4 February 2015 – via http://www.business-standard.com/. {{cite news}}: External link in |via= (help)
  11. "Exotel on Twitter". Twitter. Retrieved 21 September 2018.
  12. Umarji, Vinay (30 March 2015). "Exotel sees uptake in cloud telephony among SMEs". Business Standard. Retrieved 30 March 2015 – via http://www.business-standard.com/. {{cite news}}: External link in |via= (help)
  13. "Exotel sets up research division to spur innovation in voice space". The Economic Times. 16 March 2016.
  14. J, Anand (22 March 2018). "Seed money was enough for this startup to break even, build a sustainable B2B biz". techcircle.in. Archived from the original on 24 November 2020.
  15. "Telephone calls from the cloud". Mint. 8 May 2013. Retrieved 3 June 2013.
  16. "Smart telephony begins to take shape in India as Exotel launches developer API in beta". The Next Web. 27 May 2013. Retrieved 3 June 2013.
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