Heavy Rotation (song)

"Heavy Rotation" (ヘビーローテーション, Hebī Rōtēshon) is Japanese idol group AKB48's 17th single, released on August 18, 2010.[1] The video was directed by photographer and movie producer Mika Ninagawa. The title song of this single, widely known as "Hebirote" (ヘビロテ, Hebīrōtē), was a huge karaoke hit and lead the respective JOYSOUND charts for 43 weeks.[2]

This article is about the AKB48 song. For other songs with the same title, see Heavy Rotation (disambiguation).
"Heavy Rotation"
Type A cover, featuring Yuko Oshima, Atsuko Maeda and Mariko Shinoda.
Single by AKB48
from the album Koko ni Ita Koto
B-side
  • "Namida no Sea-Saw Game"
  • "Yasai Sisters"
  • "Lucky Seven"
ReleasedAugust 18, 2010 (2010-08-18)
Genre
Length4:43
LabelYou, Be Cool! / King
Songwriter(s)Yasushi Akimoto, Yō Yamazaki
Producer(s)Yūsuke Tanaka
AKB48 singles chronology
"Ponytail to Shushu"
(2010)		 "Heavy Rotation"
(2010)		 "Beginner"
(2010)
Music videos
"Heavy Rotation" on YouTube
"Namida no Seesaw Game" on YouTube
"Yasai Sisters" on YouTube
"Lucky Seven" on YouTube

As of July 2020, the song has been covered in Indonesian by JKT48, in Mandarin by three different groups SNH48, AKB48 Team SH and AKB48 Team TP, in Tagalog by MNL48, in Vietnamese by SGO48, and in Thai by BNK48.

2010 general election

The group's previous single, "Ponytail to Shushu", contained tickets in which buyers would vote for a member that would participate in the title track for "Heavy Rotation".[3] The winner of AKB48's 2010 general election was member Yuko Oshima, who became the center for the single. She was followed by Atsuko Maeda, Mariko Shinoda, Tomomi Itano and Mayu Watanabe.[4] Oshima was the cover girl for the Type B single, while the next three ranking members in the poll were featured on the Type A cover. Before the track was recorded and the PV was filmed, the annual Kenkyuusei selection process was announced with Atsuki Ishiguro failing it because of her scandal. Thus she is not featured in this single, nor the 40th spot was filled

Tie-in
Performance at the 2010 Asia Song Festival

Three of the four songs found on the single were used in television commercial campaigns: "Heavy Rotation" in commercials for confectionist UHA Kakuto's Puccho candies, "Lucky Seven" for 7-Eleven and "Yasai Sisters" for a campaign by vegetable juice producers Kagome.[1] "Namida no See-Saw Game" was used as the ending theme song for AKB48's variety show, AKB600sec.[1]

Track listing
Type A track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Yasushi Akimoto, Yō YamazakiYūsuke Tanaka4:41
2."Namida no Sea-Saw Game" (涙のシーソーゲーム "Sea-Saw Game of Tears," performed by Under Girls)Akimoto, Toshiaki MatsumotoRyosuke Nakanishi4:43
3."Yasai Sisters" (野菜シスターズ "Vegetable Sisters," performed by Yasai Sisters)Akimoto, Takao YoshinoSeiji Mutō3:34
4."Heavy Rotation (Karaoke Ver.)"Akimoto, YamazakiTanaka4:40
5."Namida no Sea-Saw Game (Karaoke Ver.)"Akimoto, MatsumotoNakanishi4:43
6."Yasai Sisters (Karaoke Ver.)"Akimoto, YoshinoMutō3:35
Total length:26:05
Type B track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Akimoto, YamazakiTanaka4:41
2."Namida no Sea-Saw Game"Akimoto, MatsumotoNakanishi4:43
3."Lucky Seven" (ラッキーセブン Rakkī Sebun)Akimoto, Keiji TanabeYūichi "Masa" Nonaka3:41
4."Heavy Rotation (Karaoke Ver.)"Akimoto, YamazakiTanaka4:40
5."Namida no Sea-Saw Game (Karaoke Ver.)"Akimoto, MatsumotoNakanishi4:43
6."Lucky Seven (Karaoke Ver.)"Akimoto, TanabeNonaka3:43
Total length:26:19
Theatre version track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Akimoto, YamazakiTanaka4:41
2."Namida no Sea-Saw Game"Akimoto, MatsumotoNakanishi4:43
3."Yasai Sisters"Akimoto, YoshinoMutō3:34
4."Lucky Seven"Akimoto, TanabeNonaka3:40
Total length:16:39

Senbatsu

Heavy Rotation

Center : Yuko Oshima

Namida no Sea-Saw Game

Sang by the Undergirls. The center for this song is Aika Ōta.

Yasai Sisters

Ishida has only appeared on behalf of Ono in the PV.

Lucky Seven
  • Team A: Misaki Iwasa, Haruna Kojima, Atsuko Maeda, Rino Sashihara, Mariko Shinoda, Minami Takahashi,Aki Takajo
  • Team K: Sayaka Akimoto, Tomomi Itano, Minami Minegishi, Sae Miyazawa, Yuko Ōshima
  • Team B: Tomomi Kasai, Yuki Kashiwagi, Rie Kitahara, Mika Komori, Miho Miyazaki, Mayu Watanabe

Iwasa has only appeared on behalf of Miyazaki in the PV.

Charts and certifications

JKT48 version

"Heavy Rotation"
Song by JKT48
from the album Heavy Rotation
LanguageIndonesia
ReleasedFebruary 13, 2013 (2013-02-13)
Recorded2011
GenreIndo pop
Length4:42
LabelHITS Record, Sony Music Indonesia
Composer(s)Yō Yamazaki
Lyricist(s)Original Japanese lyrics:
Yasushi Akimoto
Indonesia lyrics:
Producer(s)Yasushi Akimoto
Music video
"[MV] Heavy Rotation - JKT48" on YouTube

"Heavy Rotation" is a song from Indonesian-Japanese female idol group JKT48. It was a cover from the original in Japanese that sung by AKB48 in 2010. The song was performed first in commercial television performance on 2011 ahead of the group main debut. Heavy Rotation originally performed by 16 members. Later, the song was released as studio album in 2013 which also the group first-ever discographies and released in two physical version.[17]

The song features member Melody Nuramdhani Laksani as choreographic performances center. "Heavy Rotation" is also included in the group's fifth main single, "Flying Get" in 2014. Music video from the song released in 2020 or eight years after its debut performance.

Personnel

"Heavy Rotation" was sung by selection senbatsu performer, consist of: Melody Nurramdhani Laksani, Ayana Shahab, Beby Chaesara Anadila, Cindy Gulla, Devi Kinal Putri, Frieska Anastasia Laksani, Ghaida Farisya, Jessica Vania, Jessica Veranda, Nabilah Ratna Ayu Azalia, Rena Nozawa, Rezky Wiranti Dhike, Sendy Ariani, Shania Junianatha, Sonya Pandarmawan, Stella Cornelia.

SNH48 version

"Heavy Rotation"
Blue Version cover
Single by SNH48
B-side
  • "River"
  • "Let's Become Cherry Blossom Trees"
ReleasedJune 13, 2013 (2013-06-13)
GenrePop rock
Length4:47
LabelOcean Butterflies Music
Songwriter(s)Original Japanese lyrics:
Yasushi Akimoto
Chinese lyrics:
Gu Rui
Gou Qing
Composer:
Yō Yamazaki
Yoshimasa Inoue
Yoko Kensuke
Producer(s)Yasushi Akimoto
SNH48 singles chronology
"Heavy Rotation"
(2013)		 "Flying Get"
(2013)
Red version
Music videos
"Heavy Rotation"
Music video
"River"
Music video
"Let's Become Cherry Blossom Trees"

"Heavy Rotation" (Chinese: 无尽旋转; pinyin: Wújìn Xuánzhuǎn) was redone in Mandarin for AKB48's sister group in China, SNH48, as the group's debut single; it was released on June 13, 2013.[18] This EP also contains Mandarin tracks for River and Sakura no Ki ni Narō.

Release

The single was released in two versions: Type Red and Type Blue. The contents in Type Red and Type Blue were the same except their different cover photo. Each CD includes a handshake event ticket, a member photo, a group photo, and a DVD with the music videos of the three songs.

A Collector's Edition was released after the initial two versions were sold out, and was also released in Type Red and Type Blue. Each CD included a River theme photo with 16 members, but did not include a DVD.

Track listing
Track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation" (Chinese: 无尽旋转, Pinyin: Wújìn Xuánzhuǎn)Gu Rui, Gou Qing (Chinese lyrics)
Yō Yamazaki (Composer)		Yūsuke Tanaka4:47
2."River" (Chinese: 激流之战, Pinyin: Jīliú Zhī Zhàn)Gu Rui, Gou Qing (Chinese lyrics)
Yoshimasa Inoue (Composer)		Yoshimasa Inoue4:48
3."Let's Become Cherry Blossom Trees" (Chinese: 化作樱花树, Pinyin: Huà Zuò Yīnghuā Shù)Gu Rui, Gou Qing (Chinese lyrics)
Yoko Kensuke (Composer)		Yūichi "Masa" Nonaka5:34
4."Heavy Rotation (off vocal ver.)"Yō Yamazaki (Composer)Yūsuke Tanaka4:47
5."River (off vocal ver.)"Yoshimasa Inoue (Composer)Yoshimasa Inoue4:48
6."Let's Become Cherry Blossom Trees (off vocal ver.)"Yoko Kensuke (Composer)Yūichi "Masa" Nonaka5:34
Total length:30:15

Personnel

The track was sung by the first generation members of SNH48:

  • Wu Zhehan, Gu Xiangjun, Kong Xiaoyin, Jiang Yuxi, Xu Jiaqi, Xu Chenchen, Dai Meng, Tang Min, Qiu Xinyi, Chen Guanhui, Chen Si, Qian Beiting, Zhao Jiamin, Zhang Yuge, Ding Ziyan, Dong Zhiyi, Mo Han, Li Yuqi

AKB48 Team SH version

"Heavy Rotation"
Type A CD version cover
Song by AKB48 Team SH
from the album 365nichi no Sustainable
LanguageMandarin
ReleasedJanuary 18, 2019 (2019-01-18)
Recorded2018
GenreC-pop
Length4:41
LabelShanghai Shangyue Culture Development Co., Ltd.
Composer(s)Yō Yamazaki
Lyricist(s)Original Japanese lyrics:
Yasushi Akimoto
Chinese lyrics:
Producer(s)Yasushi Akimoto

"Heavy Rotation" originally was a song by Japanese idol group AKB48 then later covered by its sister group into respective languages. The Mandarin version of "Heavy Rotation" was done by SNH48 on 2013, then later covered by AKB48 Team SH with different lyrics. Lyric that used by AKB48 Team SH also used by AKB48 Team TP. This song is included in AKB48 Team SH debut EP "Shonichi".[19]

The song features member Liu Nian and Zhai Yujia as choreographic performances center.

Personnel

"Heavy Rotation" was sung by selection senbatsu performer, consist of: Dong FangChi, Li ShiQi, Liu Nian, Mao WeiJia, Shen Ying, Shi KeYan, Wan FangZhou, Wang YuDuo, Wei Xin, Wu AnQi, Xu YiTing, Ye ZhiEn, Zhai YuJia, Zhou NianQi, Zhu Ling, Zhuang XiaoTi.

SGO48 version

"Heavy Rotation"
Single by SGO48
LanguageVietnamese
B-side
ReleasedAugust 25, 2019 (August 25, 2019)
Recorded2019
GenrePop rock
Length4:45
LabelYAG Entertainment
Songwriter(s)Original Japanese lyrics:
Yasushi Akimoto
Vietnamese lyrics: Huy Tuan
Producer(s)Yasushi Akimoto
SGO48 singles chronology
"Heavy Rotation"
(2019)		 "Koisure Fortune Cookie"
(2020)
Music video
"【OFFICIAL MV】HEAVY ROTATION / SGO48" on YouTube

Following the group's debut on December 22, 2018, "Heavy Rotation" was adapted in Vietnamese by SGO48, later released as the group's first single in the country on August 25, 2019.[20] The release also contains Vietnamese version of "Shonichi", "Aitakatta," and "SGO48", having previously performed all three songs during their debut concert in December 2018. It was released in three different physical versions, containing a collectible digital card, a random bonus photo, a lyric book, and a handshake ticket.[21] The accompanying music video was later premiered through their official YouTube channel on August 1, 2019, three weeks prior to the physical release.

To promote the single, SGO48 released a special documentary series on practicing for their first single, titled Light Up Your Dream from July 26, 2019. The group went on to appear on several native television programs and events to perform all the songs live, and later as part of their setlist during the group's participation at the AKB48 Group Asia Festival in Shanghai on August 24, 2019.

Track listing
No.TitleLyricsMusicArrangementLength
1."Heavy Rotation"Yasushi Akimoto, Huy Tuấn (adaptation)Yō YamazakiYūsuke Tanaka4:45
2."Shonichi" (Ngày đầu tiên)Akimoto, Nguyễn Văn Chung (adaptation)Mio OkadaYuichi Ichikawa3:51
3."Aitakatta" (Lời từ lòng tôi)Akimoto, Huy Tuấn (adaptation)BOUNCEBACK
  • Tomonori Taguchi
  • Haruo Inatome
3:53
4."SGO48" (Saigon 48)Akimoto, Huy Tuấn (adaptation)Miki WatanabeYasuharu Takanashi4:03
Total length:16:32

Personnel

"Heavy Rotation"

Performed by sixteen pre-selected senbatsu performers, with member Trần Cát Tường (Anna) serving as the center for "Heavy Rotation". Other senbatsu members include: Châu Ngọc Đoan Thảo (Hikari), Đặng Thị Huỳnh Như (Minxy), Huỳnh Ngô Kim Châu (Mon), Lê Phạm Thuỷ Tiên (Tiên Linh), Lê Sunny, Lê Thị Thu Nga, Nguyễn Hồ Trùng Dương, Nguyễn Lê Ngọc Ánh Sáng, Nguyễn Quế Minh Hân (Sachi), Nguyễn Thị Lệ (Lệ Trang), Nguyễn Thanh Hoàng My (Mochi), Nguyễn Trương Tường Vy (Janie), Phạm Lâm Ánh Trúc (Trúc Phạm), Võ Phan Kim Khánh (Kaycee), and Vương Mai Linh (Linh Mai).

"Shonichi"

Performed by fourteen senbatsu members from above, with the exception of Thu Nga and Minxy. Two other Under Girls members, namely Nguyễn Thị Nhi (Dona), and Lê Mẫn Nghi, participated in recording the song.

"Aitakatta"

Performed by fifteen senbatsu members from above, with the exception of Mon and the appearance of Dona instead.

"SGO48"

Performed by all twenty-eight members of SGO48.

BNK48 version

"Heavy Rotation"
Single by BNK48
from the album Warota People
B-side
  • "Hashire! Penguin"
  • "Wink wa Sankai"
ReleasedJuly 29, 2020 (July 29, 2020)
GenreThai Pop
LabeliAM
Songwriter(s)Original Japanese lyrics:
Yasushi Akimoto
Thai lyrics:
Pongchuk Pissathanporn
Tanupop Notayanont
Prapop Chomthaworn
Krittikorn Pornsatit
Composer:
Yō Yamazaki
Producer(s)Yasushi Akimoto
BNK48 singles chronology
"High Tension"
(2020)		 "Heavy Rotation"
(2020)		 "D.AAA"
(2021)
Music videos
"【MV Full】Heavy Rotation / BNK48" on YouTube
"【MV Full】Hashire! Penguin - วิ่งไปสิ...เพนกวิน / BNK48" on YouTube

"Heavy Rotation" has been redone in Thai by sister group BNK48 in July 2020 as their ninth single. This single personnel were chosen by their second edition of Senbatsu General Election.[22] The first performance from main song also the announcement about this single B-Side was announced at BNK48 Wonderland event on July, 26.[23]

On January 27, 2019, during the performance of "AKB48 Group Asia Festival in Bangkok" a snippet of Thai version from this song has been performed for the very first time by WRD48 unit that consist of members from AKB48, JKT48, MNL48, AKB48 Team SH, AKB48 Team TP, and SGO48. The song has been sung in medley by the group's local respective languages. Members who sing the medley in Thai were Cherprang Areekul, Praewa Suthamphong (Music), and Punsikorn Tiyakorn (Pun).

Track listing
No.TitleLyricsMusicArrangementLength
1."Heavy Rotation" (A cover of AKB48's "Heavy Rotation")
  • Yasushi Akimoto
  • Pongchuk Pissathanporn
  • Tanupop Notayanont
Yō YamazakiYūsuke Tanaka4:42
2."วิ่งไปสิ...เพนกวิน (Hashire! Penguin)" (A cover of AKB48's "Hashire! Penguin")
  • Yasushi Akimoto
  • Prapop Chomthaworn
Tetsuro OdaNonaka "Masa" Yūichi3:59
3."วิ้งค์ 3 ครั้ง (Wink wa Sankai)" (A cover of HKT48's "Wink wa Sankai")
  • Yasushi Akimoto
  • Krittikorn Pornsatit
truly truthNonaka "Masa" Yūichi4:13
4."Heavy Rotation" (Off Vocal Ver.) Yō YamazakiYūsuke Tanaka4:42
5."Hashire! Penguin" (Off Vocal Ver.) Tetsuro OdaNonaka "Masa" Yūichi3:59
6."Wink wa Sankai" (Off Vocal ver.) truly truthNonaka "Masa" Yūichi4:13
Total length:25:48

Personnel

"Heavy Rotation"

"Heavy Rotation" was performed by 16 chosen senbatsu performer that determined by ranking from their Senbatsu General Election placement, which consist of: Kunjiranut Intarasin (Jane) (center), Cherprang Areekul, Jennis Oprasert, Kanteera Wadcharathadsanakul (Noey), Natruja Chutiwansopon (Kaew), Plearnpichaya Komalarajun (Juné), Punsikorn Tiyakorn (Pun), Rachaya Tupkunanon (Minmin), Weeraya Zhang (Wee), Isarapa Thawatpakdee (Tarwaan), Jiradapa Intajak (Pupe), Milin Dokthian (Namneung), Natticha Chantaravareelekha (Fond), Patchanan Jiajirachote (Orn), Pimrapat Phadungwatanachok (Mobile), Praewa Suthamphong (Music).

"Hashire! Penguin - วิ่งไปสิ...เพนกวิน"

"Hashire! Penguin" (lit. Run! Penguin) was performed by 16 chosen Undergirls performer that determined by ranking from their Senbatsu General Election placement, which consist of:

  • BNK48: Warattaya Deesomlert (Kaimook) (center), Miori Ohkubo, Suchaya Saenkhot (Jib), Vathusiri Phuwapunyasiri (Korn), Chanyapuk Numprasop (New), Janista Tansiri (Bamboo), Nannaphas Loetnamchoetsakun (Mewnich), Nuttakul Pimtongchaikul (Gygee), Sawitchaya Kajonrungsilp (Satchan), Sirikarn Shinnawatsuwan (Phukkhom), Tarisa Preechatangkit (Stang).
  • CGM48: Rina Izuta, Punyawee Jungcharoen (Aom), Pronwarin Wongtrakulkit (Pim).

"Wink wa Sankai - วิ้งค์ 3 ครั้ง"

"Wink wa Sankai" (lit. Wink 3 times) originally by HKT48 and covered in Thai by 16 chosen Next Girls performer that determined by ranking from their Senbatsu General Election placement, which consist of:

  • BNK48: Napaphat Worraphuttanon (Jaa) (center), Jidarpha Chamchooy (Panda), Juthamas Khonta (Kheng), Khawisara Singplod (Myyu), Sumitra Duangkaew (Faii), Warinrat Yolprasong (Niky), Phattharanarin Mueanarit (Nine), Pichayapa Natha (Namsai), Kamonthida Rotthawinithi (View), Manipa Roopanya (Khamin), Pakwan Noijaiboon.
  • CGM48: Manichar Aimdilokwong (Marmink), Manita Chanchai (Kaiwan), Pundita Koontawee (Fortune), Sita Teeradechsakul, Vithita Srasreesom (Kaning).

See also

References
  1. "AKB48 KING RECORDS official website" １７ｔｈシングル『ヘビーローテーション』８月１８日発売！！ (in Japanese). King Records. Retrieved 2010-09-20.
  2. 【オリコン】AKB48、カラオケでも新記録樹立 「ヘビロテ」が43週連続1位 (in Japanese). Oricon. Retrieved 2017-01-25.
  3. "AKB48が初週50万枚超で首位 モー娘。以来9年半ぶり快挙" (in Japanese). Oricon. 2010-06-01. Retrieved 2010-06-01.
  4. "「AKB48総選挙」で大波乱 大島優子が初戴冠で前田のV2阻止！". Oricon. 2010-06-09. Retrieved 2010-09-20.
  5. "Adult Contemporary Airplay". Billboard (in Japanese). 2010-08-30. Archived from the original on 2011-05-23. Retrieved 2010-09-20.
  6. "Japan Billboard Hot 100" (in Japanese). Billboard Japan. 2010-08-30. Archived from the original on 2010-09-21. Retrieved 2010-09-20.
  7. "Japan Billboard Hot 100". Billboard. December 10, 2010. Archived from the original on December 13, 2010. Retrieved December 11, 2010.
  8. "AKB48、大島優子の初センター曲が発売初日に売上34万枚". Oricon. 2010-08-18. Retrieved 2010-09-20.
  9. "ヘビーローテーション（Ｔｙｐｅ－Ａ） - AKB48／ オリコンランキング情報サービス「you大樹」" (in Japanese). Oricon. Retrieved 2010-09-20.
  10. 2010年オリコン年間ランキング シングル (in Japanese). Oricon. Retrieved 2010-12-20.
  11. "レコード協会調べ 2010年08月25日～2010年08月31日 ＜略称：レコ協チャート（「着うたフル(R)」）＞" (in Japanese). Recording Industry Association of Japan. Archived from the original on 2015-01-07. Retrieved 2010-09-20.
  12. "レコード協会調べ 2009年12月16日～2010年12月14日「着うたフル(R)」 2010年有料音楽配信「年間チャート」（通称：レコ協チャート）" [Record Association Analysis: December 16, 2009—December 14, 2010 Full-length Cellphone Download 2010 paid digital sales "Yearly Chart" (Abbreviated: RIAJ Chart)] (PDF). RIAJ. December 20, 2010. Retrieved December 22, 2010.
  13. "オリコンランキング情報サービス「you大樹」". Oricon. Retrieved February 9, 2011. (subscription only)
  14. ゴールド等認定作品一覧 2010年10月. RIAJ (in Japanese). 2010-11-10. Retrieved 2010-11-10.
  15. レコード協会調べ 2月度有料音楽配信認定 ＜略称：2月度認定＞. RIAJ (in Japanese). February 20, 2011. Retrieved February 21, 2011.
  16. レコード協会調べ 4月度有料音楽配信認定＜略称：4月度認定＞ [Record Association report: April digital music download certifications (Abbreviation: April Certifications)]. RIAJ (in Japanese). May 20, 2011. Retrieved May 20, 2011.
  17. "Heavy Rotation Special Page". JKT48 official website (in Japanese). Retrieved 2020-07-27.
  18. "SNH48首张正能量EP大碟《无尽旋转》今日正式预售".
  19. "AKB48 Team SH EP discography". AKB48 Team SH official website (in Chinese). Retrieved 2020-07-27.
  20. "[SGO48] HỌP BÁO RA MẮT 1st SINGLE HEAVY ROTATION", SGO48 official website (in Vietnamese), retrieved 2020-07-27
  21. SGO48 - 1st Single Mock up - Heavy Rotation - TIKI, archived from the original on 2021-12-21, retrieved 2020-08-09
  22. "ภาพคลิป จัดเต็มทุกอรรถรส BNK48 Wonderland เปิดตัว Heavy Rotation พร้อมเปิดตัวชิไฮนินคนใหม่!", trueID (in Thai), 2020-07-27
  23. "One Two Three Four! ซิงเกิลลำดับ 9 'Heavy Rotation' ที่มาพร้อมรอยยิ้มสดใสของ 'เจน' เซ็นเตอร์คนใหม่ ในงาน BNK48 Wonderland", The Standard (in Thai), 2020-07-27

Heavy Rotation music video by AKB48 (with English subtitles) on YouTube

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