Independent Television Network

The Independent Television Network Ltd (Sinhala: ස්වාධීන රූපවාහිනී මාධ්‍ය ජාලය; Tamil: சுயாதீன தொலைக்காட்சி ஊடக வளையமைப்பு) also known as ITN Ltd or simply as ITN is a Sri Lankan state-governed television and radio broadcaster located in Wickramasinghepura, Battaramulla, Sri Lanka. It is a Shrama Abhimani Award winner (Oct 2009) ,[2] broadcasts content to a wide demographic within Sri Lanka as well as the expatriate community. The programmes are broadcast in three languages: Sinhala, Tamil, and English. The ITN broadcast coverage extends to 99% of the island of Sri Lanka.[3][4][5]

For the British Independent Television network, see ITV (TV network).
"ITN Ltd" redirects here. For the British Independent Television News Limited, see ITN.
"ITN channel" redirects here. For the former British ITN News Channel, see ITV News Channel.

Independent Television Network Ltd
TypeGovernment-owned corporation
IndustryTelevision
GenreMass media
FoundedJune 5, 1979 (1979-06-05)
Founder
HeadquartersWickramasinghepura,
Battaramulla
,
Sri Lanka
Area served
Sri Lanka
Key people
ProductsBroadcasting Network
RevenueIncrease Rs 2.492 billion (2015)[1]
Decrease Rs 507.33 million(2015)[1]
Increase Rs 433.021 million (2015)[1]
Total assetsIncrease Rs 4.059 billion (2015)[1]
Total equityIncrease Rs 3.198 billion (2015)[1]
Number of employees
684 (2018)[1]
ParentMinistry of Information and Mass Media
Websitewww.itn.lk
ITN Sri Lanka
Ownership
Sister channels
Availability
Terrestrial
VHF (Yatiyanthota)
(FTA)		Channel 12
VHF (Nayabedda)
(FTA)		Channel 12
UHF (Rajagiriya)
(FTA)		Channel 24
UHF (Hunnasgiriya)
(FTA)		Channel 24
VHF (Deniyaya)
(FTA)		Channel 09
VHF (Karagahatenna)
(FTA)		Channel 09
UHF (Sooriyakanda)
(FTA)		Channel 24
TV Lanka Free Digital TV (FTA)Channel 03 (Western Province Only)
Streaming media
www.itn.lk/live

The ITN channel is the flagship television channel of ITN Ltd. ITN further operates three FM radio stations; Lakhanda (Former ITN FM), the Sinhala language service; Vasantham FM, the Tamil language service and Prime Radio, the English language service. Vasantham TV, a second television channel operated by ITN Ltd, broadcasts content in the Tamil language. ITN recently launched a website ITN News, which is an online portal for the distribution of local news internationally.[6]

ITN channel is also the first 1080p full HD television channel in Sri Lanka. The ITN Ltd has invested Rs. 200 Mn on the construction of the country's first HD studio complex and started high resolution broadcasting since 30 June 2016.

History

Ahead of the start of ITN there were decisions facing the deployment of television in Sri Lanka. Japanese company NEC provided basic support for the building of the station (and did the same later with Rupavahini in 1982). The development of the station happened at the same time as Rupavahini's. One of the key steps was selecting the colour system. PAL was favoured despite the fact that neighbouring India had a black and white system using NTSC equipment, and was provided by Japan despite using its form of NTSC. ITN was being set up by Anil Wijewardene and Shan Wickremesinghe in Mahalwarawa and was expedited by an American investor. The first test transmissions in 1979 were well-received in Colombo alone, which was the initial coverage area of the channel. Programmes such as American educational series Sesame Street and the LWT British sitcom Mind Your Language were among the first programmes seen.[7]

ITN Ltd commenced operations on 13 April 1979 with the introduction of the TN television channel.[3] As the first television broadcasting service of Sri Lanka and South Asia they began transmission of the first terrestrial television channel in the country. It was also the first privately owned television station in a region where the government was in control of radio and television.[8] The founding board of directors was composed of Mr. Shan Wickramasinghe, Mr. Anil Wijewardene and Mr. Bob Christie. Initially the ITN Ltd studios and transmission station were based in Mahalwarawa Estate, Pannipitiya. A one kilowatt (1 KW) transmitter and 65 feet (20 m) transmission tower were used to broadcast the ITN channel within a 15 miles (24 km) radius of the city of Colombo.[3] Due to the geographical location of the transmission station, local weather and the transmission equipment used early viewers experienced many disruptions and interference to programmes as a result of voltage fluctuations.

On 5 June 1979 ITN Ltd was acquired by the state as a business undertaking under a Competent Authority.[3] The duly appointed authority, the late Mr. D. Thevis L. Guruge (ex-Director General of the Sri Lanka Broadcasting Corporation) contributed significantly to the early development of the organisation.

Shortly after commencing its test broadcasts, ITN announced the start of its regular broadcasts for a wide urban area. Local companies started selling television sets imported from Japanese manufacturers. Sales of sets skyrocketed, ahead of UNESCO projections. Due to the slow development of television in neighbouring India (Doordarshan still broadcast in black and white and was mainly geared at educating farmers), Japanese-made TV sets sold in Sri Lanka were smuggled due to the lack of established presence of foreign brands at the time.[7]

ITN Ltd was the pioneer of colour television transmission in Sri Lanka.[8] On 5 June 1984 ITN Ltd relocated to its current base of operations in Wickramasinhapura. In 1992 ITN was converted to a public company with the state as the major shareholder of the company.[3] Subsequently, the revenue, the diversity of programmes, technical services and coverage expanded significantly.

Lakhanda and Vasantham FM are two of the three FM radio stations operated by ITN Ltd. The Lakhanda radio station which originated as a subsidiary of the Sri Lanka Broadcasting Corporation (SLBC) was amalgamated with ITN Ltd on 1 April 1997.[9] This radio station broadcasts content in the Sinhala language. Vasantham FM is an FM radio station operated by ITN Ltd that broadcasts Tamil content. This radio station was launched in June 2009 to fulfill the media requirements of the Tamil speaking community within Sri Lanka.

Furthermore, ITN Ltd commenced transmission of a second television channel, Vasantham TV on 25 June 2009.[10][11] This particular television channel broadcasts content in the Tamil language. ITN launched Prime TV and Prime Radio, a television channel and radio station that broadcasts material in English on 12 November 2009.[5][12]

Programmes

ITN Ltd's television channels and radio stations broadcast a variety of different of programmes in Sinhala, Tamil, and English languages. Listed below are some of the programmes broadcast by the television channels and radio stations operated by ITN Ltd.

ITN channel – (Primarily broadcasts content in the Sinhala language)[13]

  • News – (In Sinhala, Tamil and English)
  • Teledramas – (Amaa, Ridee Siththam, Muthu Warusa, Tharu Piri Ahasak, Parana Towuma, Emy, Snehaye Dasi, Nethu Piyena Thura, Kopi Kade, Aluth Gedera, Sihina Tharaka, Rantharu, Bonda Meedum )
  • Films – Classic Sinhala Films
  • Documentaries – Atapattama
  • Educational programmes
  • Children's entertainment
  • Programmes dubbed in Sinhala
  • Game shows
  • Reality TV
  • Religious programmes
  • Political debates

Vasantham TV – (Primarily broadcasts content in the Tamil language)[10]

  • News
  • Teledramas
  • Films – Tamil / Hindi Films
  • Documentaries
  • Educational programmes [14]
  • Children's entertainment

Prime TV – (Primarily broadcasts content in the English language)[15]

  • News
  • Music Programmes – (Music Runway, House of Rock, Music With Bevil)
  • Debates and Discussions – (The Round Table, Ayubowan Sri Lanka, Prime Sunrise)
  • Educational/Variety Programmes – (Prime Sunset)
  • Drama – (Beverly Hills 90210, Relic Hunter, Queen of Swords)
  • Other – (Sports/Foreign News/Cartoons)

Lakhanda – (Primarily broadcasts content in the Sinhala language)[16][17]

  • News
  • Music – Sinhala
  • Religious programmes
  • Educational programmes
  • Political programmes

Vasantham FM – (Primarily broadcasts content in the Tamil language)[10][18]

  • News
  • Music – Tamil
  • Religious programmes
  • Educational programmes
  • Political programmes

Prime Radio – (Primarily broadcasts content in the English language)[19]

  • News
  • Music

Frequencies and coverage

Cumulatively, the broadcasts of ITN Ltd reach over 99% of the country. However, the coverage for the individual radio stations and television channels vary considerably.

ITN[4]

  • Frequency/ies: VHF Ch9, VHF Ch 12, VHF Ch 24
  • Coverage: 99% of country except certain areas in the North
  • International coverage: Live online streaming at The ITN Channel Online

Vasantham TV[10]

  • Frequency/ies:VHF Ch9, UHF 25
  • Coverage:Western Province, North and East
  • International coverage: Live online streaming at Vasantham TV Online

Prime TV[20][21]

  • Frequency/ies:UHF Ch24
  • Coverage:Western Province
  • International coverage: Live online streaming at Prime TV Online

Lakhanda[22]

Vasantham FM[10]

  • Frequency/ies + Coverage: 97.6 MHz – Colombo, 97.0Mhz
  • International coverage: Live online streaming at Vasantham FM Online

Prime Radio [23][24][25]

  • Frequency/ies + Coverage: 104.5 MHz – Colombo, 95.5 MHz – Kandy, 99.0 MHz – Galle
  • International coverage: Live online streaming at Prime Radio Onlin]

See also

References
  1. "ITN 2015 Annual Report" (PDF). Parliament of Sri Lanka. Retrieved 12 March 2016.
  2. The ITN Channel Reporters (14 October 2009). "Shrama Abhimani awards for ITN". The ITN Channel. Retrieved 31 December 2009.
  3. ITN Digital. "About ITN". Archived from the original on 27 December 2009. Retrieved 31 December 2009.
  4. The ITN Channel. "Receiving ITN". Archived from the original on 3 January 2010. Retrieved 31 December 2009.
  5. Susitha R. Fernand (22 November 2009). "Prime feat from ITN". The Sunday Times. Retrieved 31 December 2009.
  6. Independent Television Network. "ITN News – Latest Sri Lankan News". Retrieved 31 January 2010.
  7. Amunugama, Sarath (27 November 2022). "Television takes off; JRJ takes over ITN fathered by two of his nephews". The Island. Archived from the original on 7 June 2023. Retrieved 7 June 2023.
  8. Observer Reporters (13 September 2009). "Digital future". Sunday Observer. Archived from the original on 6 June 2011. Retrieved 31 December 2009.
  9. Lakhanda. "Origin of Lakhanda". Archived from the original on 7 December 2009. Retrieved 31 December 2009.
  10. The Sri Lankan Government (25 June 2009). ""Vasantham TV" transmissions from today". The Official Government News Portal of Sri Lanka. Retrieved 31 December 2009.
  11. Ruwini Jayawardana (30 June 2009). "ITN introduces Vasantham TV". Daily News. Archived from the original on 5 June 2011. Retrieved 31 December 2009.
  12. Ruwini Jayawardana (11 November 2009). "Prime TV and Prime Radio breaks into the scene". Daily News. Archived from the original on 5 June 2011. Retrieved 31 December 2009.
  13. ITN Ltd. "ITN Programmes and Schedule". Archived from the original on 27 December 2009. Retrieved 31 December 2009.
  14. "Creatas muppets enact 'Panchathanthra'". Sunday Times. Retrieved 11 December 2019.
  15. Prime TV. "Prime TV Programmes". Retrieved 31 December 2009.
  16. Lakhanda. "Lakhanda programmes". Archived from the original on 18 December 2009. Retrieved 31 December 2009.
  17. Lakhanda. "Lakhanda schedule". Archived from the original on 16 December 2009. Retrieved 31 December 2009.
  18. Vasantham FM. "Vasantham FM Programmes and Schedule". Archived from the original on 5 March 2016. Retrieved 31 December 2009.
  19. Prime Radio. "Prime Radio Shows". Archived from the original on 22 July 2011. Retrieved 31 December 2009.
  20. Prime TV. "Facebook – Prime TV". Retrieved 31 December 2009.
  21. Prime TV. "Twitter – Prime TV". Archived from the original on 9 December 2012. Retrieved 31 December 2009.
  22. Lakhanda. "Lakhanda". Archived from the original on 15 November 2006. Retrieved 31 December 2009.
  23. Prime Radio. "Prime Radio". Retrieved 31 December 2009.
  24. Prime Radio. "Facebook – Prime Radio". Retrieved 31 December 2009.
  25. Prime Radio. "Twitter – Prime Radio". Retrieved 31 December 2009.
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