I Hate Luv Storys

I Hate Luv Storys is a 2010 Indian Hindi-language romantic comedy film written and directed by Punit Malhotra and produced by Karan Johar's Dharma Productions and Ronnie Screwvala's UTV Motion Pictures. The film stars Imran Khan and Sonam Kapoor. It was shot in Mumbai and Queenstown, New Zealand. The film's soundtrack was composed by Vishal–Shekhar with lyrics penned by Anvita Dutt Guptan, Kumaar and Vishal himself.[5]

I Hate Luv Storys
Theatrical release poster
Directed byPunit Malhotra
Written byPunit Malhotra
Produced byHiroo Yash Johar
Karan Johar
Ronnie Screwvala
StarringImran Khan
Sonam Kapoor
Narrated bySonam Kapoor
Imran Khan
CinematographyAyananka Bose
Edited byAkiv Ali
Music bySongs:
Vishal–Shekhar
Background Score:
Salim–Sulaiman[1]
Production
companies
Distributed byDharma Productions
Release date
  • 2 July 2010 (2010-07-02) (India)
Running time
135 minutes[2]
CountryIndia
LanguageHindi
Budget₹25 crore (US$3.1 million)[3]
Box office₹72.52 crore (US$9.1 million)[4]

I Hate Luv Storys released on 2 July 2010 and went on to become a box office hit, grossing ₹72 crore worldwide.[6] It received mixed-to-positive reviews from critics, with praise for its novel concept, music, cinematography, humor, costumes and the leads' performances, but criticism for its screenplay and pacing. At the 56th Filmfare Awards, I Hate Luv Storys received 4 nominations – Best Music Director (Vishal–Shekhar), Best Lyricist (Vishal for "Bin Tere"), Best Male Playback Singer (Shafqat Amanat Ali for "Bin Tere") and Best Female Playback Singer (Shreya Ghoshal for "Bahara").

A promotional mobile video game based on the film and developed by UTV Indiagames was also released in 2010.[7]

Plot

Simran loves Bollywood romances so much so that her life has begun to resemble one. With her awesome job as an art director in films and a "Mr. Perfect" fiancé, Raj, she lives a dreamy life. But then comes Jay, who brings a fresh joy into her life. Jay is an assistant to a director who is famous for his love story films, but Jay himself is repulsed to romances and is a firm disbeliever of love. He initially chides Simran for her obsession with romance, and Simran also has a bad impression of him, but soon after, the two become friends while working on Veer's next.

Simran's close bond with Jay brings problems in her love life. She feels that Raj is not right for her, and falls in love with Jay, dreaming of spending her entire life with him. She decides to confess her feelings to him, but after doing so, Jay explains that he never thought of her that way—they were only best friends. Heartbroken, Simran leaves and does not speak to Jay.

Jay finds that her absence in his life upsets him and realizes that he has fallen in love with her. He plans a romantic dinner, asking Simran to meet him. He admits that he loves her but this time, she rejects him, as she does not want to hurt Raj's feelings after giving him another chance. A heartbroken Jay tries to accept the fact that he has lost Simran to Raj. However, Jay's friends and his mother persuade him to not give up on Simran. Jay tries to make Simran jealous but soon realizes that manipulating her feelings will hurt her even more.

Meanwhile, Raj proposes to Simran, and she accepts. But Simran realizes she doesn't love Raj, and tells him so. She goes to the movie premiere, where she hopes to meet Jay. On the other hand, Jay is leaving, as he has given up all hopes of being with Simran. At the airport, he talks to his mother and she again asks him not to give up. Encouraged, Jay runs back to the premiere. He finds Simran outside the theatre and the two express their love for each other and hug, finally getting their happy ending.

Cast

Production

The title I Hate Luv Storys is an intentional misspelling of the sentence "I Hate Love Stories", and was chosen for numerological reasons.[8]

Reception

Critical response

Among Indian critics, Sukanya Verma of Rediff praised the lead performances and rated the movie 3.5/5 saying, "It's Sonam and Imran's collective persona and their free-flowing chemistry that makes all the difference. Although the pair deserve better than an amateurishly written romance to scoop out their terrific potential as a combination".[9] Gaurav Malani of IndiaTimes rated the movie 3/5 and said, "If you hate love stories this one's certainly not for you. Which means this ends up being another love story and that too a dull one!"[10] Nikhat Kazmi of Times of India also praised the lead performances, but found the plot predictable and rated the movie 3/5 saying, "Thematically, I Hate Luv Storys is extremely simplistic, uni-layered and terribly predictable."[11]

Rahul Nanda of Filmfare rated it 3/5 and said, "The film never equals the sum of all its part, but it's impossible to deny the energy with which it keeps the plot ticking on."[12] Taran Adarsh of Bollywood Hungama gave it 3.5/5 saying, "On the whole, I Hate Luv Storys is a young and vibrant love story with tremendous appeal for the yuppies. The fresh pairing and the on-screen electrifying chemistry, the lilting musical score and the magical moments in the film should attract its target audience."[13] Parimal M. Rohit of Buzzine Bollywood added, "I Hate Luv Storys features no shortage of cheesy dialogue, simplistically thematic humor, and unrealistic depictions of lifestyles" but still has "some redeeming values (such as) the chemistry between Sonam Kapoor and Imran Khan ... strong individual performances, genuine corniness, and memorable avatars...."[14] Subhash K. Jha was not impressed, calling it "a disappointment."[15] The Hindu in its review said " After trying to be versatile, Imran has returned to familiar romantic terrain. His Jay is only a couple of streets away from the Jai he played in Jaane Tu… Ya Jaane Naa (2008). He has mastered four-five expressions which establish his uber-cool credentials quite well...Sonam's face lights up the proceedings every time the mind says, “Enough!” If there is something called intelligent innocence, she has it, but it is waiting to be explored."[16]

Box office

I Hate Luv Storys had a strong opening in multiplexes and a good opening in single screens.[17] It collected Rs. 66.0 crore and was declared a hit at the box office.[18]

Awards and nominations
2011 Star Screen Awards:
56th Filmfare Awards:
6th Apsara Film & Television Producers Guild Awards:
  • Nominated – Best Music Director – Vishal–Shekhar[22]
2011 Zee Cine Awards:[23]

Soundtrack
I Hate Luv Storys
Soundtrack album by
Vishal–Shekhar
Released25 May 2010 (2010-05-25)
GenreFeature film soundtrack
Length38:48
LabelSony Music
ProducerKaran Johar
Vishal–Shekhar chronology
Aladin
(2009)		 I Hate Luv Storys
(2010)		 Anjaana Anjaani
(2010)

The soundtrack of I Hate Luv Storys is composed by Vishal–Shekhar. The film has 5 original songs followed by 3 remixes. The soundtrack was released on 25 May 2010.[24] It received a favorable review from Parimal M. Rohit of Buzzine Bollywood, with the author saying, "the soundtrack is phenomenally and breathtakingly romantic. The smooth beats and hypnotic vocals are second to none, and very few soundtracks are as complete as this one."[25] Ehsaan Noorani of Shankar–Ehsaan–Loy trio has provided one of the best guitar arrangements for the soundtrack. A part of the song "Bahara" was used in Bulgarian pop-folk singer Tedi Aleksandrova's song "Dai Mi Svoboda".

Track list
TrackSongSingersLyricsDuration
01"Jab Mila Tu"Vishal DadlaniAnvita Dutt Guptan4:11
02"Bin Tere"Shafqat Amanat Ali, Sunidhi ChauhanVishal Dadlani5:30
03"I Hate Luv Storys"Vishal DadlaniKumaar4:45
04"Sadka Kiya"Suraj Jagan, Mahalakshmi IyerAnvita Dutt Guptan5:43
05"Bahara"Shreya Ghoshal, Sona MohapatraKumaar5:25
06"Bin Tere" (Reprise)Shekhar RavjianiVishal Dadlani3:40
07"Bahara" (Chill Version)Rahat Fateh Ali KhanKumaar4:04
08"Bin Tere" (Remix)Salim, Sunidhi ChauhanVishal Dadlani5:28

References
  1. Adarsh, Taran (1 July 2010). "I Hate Luv Storys Review". Bollywood Hungama. Retrieved 7 May 2018.
  2. "Movie Details: I Hate Luv Storys". Amcentertainment.com. Retrieved 6 July 2010.
  3. Nahta, Komal. "Box Office: I Hate Luv Storys Is A Profitable Proposition". Koimoi. Retrieved 29 June 2013.
  4. "Top Lifetime Grossers Worldwide". Box Office India. Archived from the original on 15 October 2013.
  5. "Bollywood Comes to Queenstown". Kiwibloke.org. 5 July 2010. Archived from the original on 6 July 2010. Retrieved 5 July 2010.
  6. "Official Website".
  7. "UTV Indiagames launches Official Mobile Game of 'I Hate Luv Storys' | TelecomTalk". telecomtalk.info. 8 July 2010. Retrieved 26 September 2023.
  8. Kamra, Diksha (8 October 2010). "Numerology dominates B-town". The Times of India. Retrieved 7 May 2018.
  9. Verma, Sukanya. "Are Imran-Sonam another SRK-Kajol in the making?". Rediff. Retrieved 2 July 2010.
  10. Malani, Gaurav. "I Hate LUV Storys: Movie Review". IndiaTimes. Archived from the original on 4 July 2010. Retrieved 2 July 2010.
  11. Kazmi, Nikhat (1 July 2010). "I Hate Luv Storys: Critic's Review". Times of India. Retrieved 2 July 2010.
  12. Nanda, Rahul. "I Hate Luv Storys: Review". FilmFare. Retrieved 2 July 2010.
  13. Taran Adarsh (1 July 2010). "I Hate LUV Storys: Movie Review". Bollywood Hungama. Archived from the original on 22 July 2009.
  14. Parimal M. Rohit (5 July 2010). "Review:I Hate Luv Storys". Buzzine Bollywood. Archived from the original on 17 May 2014. Retrieved 6 July 2010.
  15. Subhash K Jha (3 July 2010). "Subhash K. Jha speaks on I Hate LUV Storys". Bollywood Hungama. Archived from the original on 7 July 2010.
  16. "Matters of the heart". The Hindu. 8 July 2010. Retrieved 17 August 2021.
  17. "I Hate Luv Storys Super Strong at Multiplexes". BoxOfficeIndia. Archived from the original on 6 July 2010. Retrieved 3 July 2010.
  18. "I Hate Luv Storys Box Office Report". Bollywoodtrade.com. Retrieved 19 July 2010.
  19. "Winners of 17th Annual Star Screen Awards 2011". Bollywood Hungama. Archived from the original on 9 January 2011. Retrieved 7 January 2011.
  20. Unnikrishnan, Chaya (31 December 2010). "D-DAY nears". The Indian Express. Retrieved 3 January 2011.
  21. "It's SRK vs Salman at Filmfare". The Times of India. 13 January 2011. Archived from the original on 4 November 2012. Retrieved 14 January 2011.
  22. "Nominations for 6th Apsara Film & Television Producers Guild Awards". Bollywood Hungama. Archived from the original on 9 January 2011. Retrieved 7 January 2011.
  23. "Nominations for Zee Cine Awards 2011". Bollywood Hungama. Archived from the original on 5 January 2011. Retrieved 7 January 2011.
  24. "I Hate Luv Storys' music album leaked". Oneindia.in. 25 May 2010.
  25. "Review: 'I Hate Luv Storys' Soundtrack". Buzzine Bollywood. 30 June 2010. Archived from the original on 6 July 2010. Retrieved 30 June 2010.
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