Is This Love (Aiden Grimshaw song)

The official music video was released on YouTube on 30 April 2012. Though being that of Grimshaw's song, the video only features Grimshaw himself for approximately two seconds, as an "extra". He is in a corridor of a club walking past two of the video's central actors.

Robert Copsey of Digital Spy gave the song a positive review, stating:

Almost two years later, and he appears to have achieved the seemingly impossible. For those who remember his rendition of 'Mad World', the haunting and intensity levels have been dialled up a few more notches here as he struggles to deal with a difficult breakup. "The air is moving around me, but I can't breathe," he admits over a gritty and hectic melody of plinky synths and hardline D&B. For a man with dark problems, he makes this post-X Factor malarkey look remarkably simple. .[3]