It Don't Matter

"It Don't Matter" is a song by Brazilian DJ Alok, American house music duo Sofi Tukker and Romanian singer Inna. It was released as an exclusively streamable Spotify Single on 7 May 2021 by Controversia. The track was written by Nick Audino, Charlotte Bühler, Sofi Tukker's Sophie Hawley, Lewis Hughes, OHYES and Alok, while the production was handled by Alok alongside Hughes, OHYES and Sofi Tukker. Musically, "It Don't Matter" has been described as a deep house song by music critics and talks about having thoughts of a special someone regardless of that person's distance. Aided by a lyric video uploaded to YouTube simultaneously with the track's release, "It Don't Matter" reached number 27 on Billboard's US Dance/Electronic Songs chart, as well as the top five in the Commonwealth of Independent States (CIS), Hungary, Russia and Poland. It received a gold certification in the latter country and a platinum one in Brazil.

For other uses, see It Don't Matter (disambiguation).
"It Don't Matter"
Single by Alok, Sofi Tukker and Inna
Released7 May 2021
GenreDeep house
Length2:53
LabelControversia
Songwriter(s)
Producer(s)
  • Alok
  • Lewis Hughes
  • OHYES
  • Sofi Tukker
Alok singles chronology
"Another You"
(2021)		 "It Don't Matter"
(2021)		 "My Head (Can't Get You Out)"
(2021)
Sofi Tukker singles chronology
"Spa"
(2020)		 "It Don't Matter"
(2021)		 "Mon Cheri"
(2021)
Inna singles chronology
"Cool Me Down"
(2021)		 "It Don't Matter"
(2021)		 "Maza"
(2021)
Lyric video
"It Don't Matter" on YouTube

Background and composition

"It Don't Matter" was written by Nick Audino, Charlotte Bühler, Sofi Tukker's Sophie Hawley, Lewis Hughes, OHYES and Alok―credited under his real name Alok Achkar Peres Petrillo―while the production was handled by Alok, Hughes, OHYES and Sofi Tukker.[1] It was exclusively released for streaming on Spotify as a Spotify Single on 7 May 2021 by Controversia,[2][3] a Spinnin' Records imprint owned by Alok.[4] Upon premiere, the song was included on various million-follower playlists on the platform, most notably Mint―the largest electronic music playlist―New Music Friday, Dance Paradise and Girls' Might.[5][6][7][8] A remix of "It Don't Matter" made by Ekanta Jake, Alok's mother,[9] was issued the day before the original track's release by Controversia.[10] "It Don't Matter" was eventually released on digital platforms other than Spotify in November 2021.[11]

Musically, "It Don't Matter" is a bass-driven deep house song about having thoughts of a special someone regardless of that person's distance.[6][8] While Kaido Strange of Mxdwn Music opined that the track could be about the artists' fans, We Rave You's Lilla Vásárhelyi praised the song's catchiness and noticed a "haunting and electrifying melody that will strike an emotional chord after every listening".[5][6] Alex Ștefănescu, writing for InfoMusic, thought that "It Don't Matter" was "rhythmic, but somewhat discreet and soft".[8] The song's lyrics in the refrain include: "It don't matter where I go, it don't matter where I'll be / 'Cause you're always in my head like a song I can't forget".[6]

Promotion and commercial performance

An accompanying lyric video for "It Don't Matter" was uploaded to Alok's YouTube channel on 7 May 2021, having been edited by Sergio Twardowski and featuring motion lyrics programmed by Brandon Ventura.[12] The clip also includes footage of the artists travelling around the world for concerts prior to the COVID-19 pandemic, prompting Strange to notice their "joy ... of touring and performing for people".[5][8] For further promotion, Inna performed the track live during her Summer Live Sessions series on YouTube on 17 August 2021,[13] and at the 2021 Untold Festival with Alok in October 2021.[14]

Upon release, "It Don't Matter" debuted and peaked at number 27 on Billboard's US Dance/Electronic Songs chart with 509,000 first-week domestic streams. It served as Alok's third, Sofi Tukker's eighth and Inna's first entry on the ranking; the song is the latter's first to enter a dance Billboard chart since her 2010 single "Sun Is Up" had peaked at number four on the publication's Dance/Mix Show Airplay ranking.[15] Later in 2021, "It Don't Matter" further reached number three in Poland,[16] as well as numbers two and five in Russia and the Commonwealth of Independent States (CIS), respectively.[17][18] The song was certified platinum in Brazil and in Poland.[19][20]

Track listing
Digital download / streaming[1][10][11]
No.TitleLength
1."It Don't Matter"2:53
2."It Don't Matter" (Ekanta Jake remix)2:26
3."It Don't Matter" (Extended Mix)3:52

Charts

Certifications
Certifications for "It Don't Matter"
Region CertificationCertified units/sales
Brazil (Pro-Música Brasil)[19] Platinum 80,000‡
Poland (ZPAV)[20] Platinum 50,000‡

‡ Sales+streaming figures based on certification alone.

References
  1. "It Don't Matter – Spotify Singles – song by Alok, Sofi Tukker, Inna". Spotify. Archived from the original on 15 August 2021. Retrieved 17 August 2021. Note: Click on the three dots to display the credits.
  2. "Alok, Sofi Tukker & Inna – It Don't Matter – Controversia". Spinnin' Records. Archived from the original on 16 May 2021. Retrieved 4 May 2021.
  3. "Alok se une a Sofi Tukker e Inna na inédita 'It Don't Matter'" [Alok joins Sofi Tukker and Inna on 'It Don't Matter'] (in Spanish). Terra. 10 May 2021. Archived from the original on 25 July 2021. Retrieved 17 August 2021.
  4. "Alok – Controversia by Alok, vol. 001". Spinnin' Records. Archived from the original on 17 August 2021. Retrieved 17 August 2021.
  5. Strange, Kaido (9 May 2021). "Sofi Tukker, Alok and Inna Share Globetrotting Video for New Song "It Don't Matter"". mxdwn Music. Archived from the original on 25 July 2021. Retrieved 16 August 2021.
  6. Vásárhelyi, Lilla (9 May 2021). "Alok teams up with Inna and Sofi Tukker on deep summer hit 'It Don't Matter': Listen". We Rave You. Archived from the original on 25 July 2021. Retrieved 16 August 2021.
  7. Villa, Lucas (7 May 2021). "Brazilian DJ Alok Aligns With Sofi Tukker And Inna For Club Anthem "It Don't Matter"". Mitú. Archived from the original on 25 July 2021. Retrieved 16 August 2021.
  8. Ștănescu, Alex (11 May 2021). "Inna colaborează cu Sofi Tukker şi Alok pe piesa 'It Don't Matter'" [Inna collaborates with Sofi Tukker and Alok on 'It Don't Matter'] (in Romanian). Archived from the original on 25 July 2021. Retrieved 17 August 2021.
  9. Rodrigues, Leonardo (7 May 2020). "10 coisas que você queria saber sobre Alok, mas tinha vergonha de perguntar" [10 things you wanted to know about Alok but were too ashamed to ask] (in Portuguese). Entretenimento.br. Archived from the original on 3 November 2020. Retrieved 17 August 2021.
  10. "It Don't Matter (Ekanta Jake Remix) – Single de Alok, Sofi Tukker & Inna en iTunes". iTunes Store. Archived from the original on 17 August 2021. Retrieved 17 August 2021.
  11. "It Don't Matter – Single by Alok, Sofi Tukker and Inna on Apple Music". Apple Music. Retrieved 4 December 2021.
  12. "Alok, Sofi Tukker & Inna – It Don't Matter (Official Lyric Video)". YouTube. 7 May 2021. Archived from the original on 30 July 2021. Retrieved 17 August 2021. Note: Open the description for credits.
  13. "Inna – It Don't Matter | Summer Live Sessions". YouTube. 17 August 2021. Archived from the original on 17 August 2021. Retrieved 17 August 2021.
  14. "Alok x Inna – It Don't Matter | Untold Festival 2021". YouTube. 15 October 2021. Retrieved 30 October 2021.
  15. Murray, Gordon (20 May 2021). "Illenium, Valerie Broussard & Nurko Score Top 10 Debut on Hot Dance/Electronic Songs Chart With 'Sideways'". Billboard. Archived from the original on 25 July 2021. Retrieved 17 August 2021.
  16. "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved 8 November 2021.
  17. "Russia Airplay Chart for 2021-10-01." TopHit. Retrieved 8 October 2021.
  18. Alok feat. Sofi Tukker & Inna — It Don't Matter. TopHit. Retrieved 8 October 2021.
  19. "Brazilian single certifications – Alok, Sofi Tukker & Inna – It Don't Matter" (in Portuguese). Pro-Música Brasil. Retrieved 11 January 2023.
  20. "OLiS - oficjalna lista wyróżnień" (in Polish). Polish Society of the Phonographic Industry. Retrieved 18 October 2023. Click "TYTUŁ" and enter It Don't Matter in the search box.
  21. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 18 March 2022.
  22. "Ukraine Airplay Chart for 2022-02-04." TopHit. Retrieved 11 February 2022.
  23. "Alok Chart History (Hot Dance/Electronic Songs)". Billboard. Retrieved 23 July 2021.
  24. "Radio – Top Month Hits – Музыкальные Чарты TopHit". TopHit. Retrieved 30 October 2021.
  25. "City & Country Radio – Top Month Hits – Музыкальные Чарты TopHit". TopHit. Retrieved 30 October 2021.
  26. "Top Radio Hits Global Annual Chart – 2021". TopHit. Archived from the original on 5 August 2022. Retrieved 5 August 2022.
  27. ""Friday" Riton i Nightcrawlers z udziałem Mufasa & Hypemana – radiowym numerem jeden w 2021 roku" (in Polish). Polish Society of the Phonographic Industry. Retrieved 27 January 2022.
  28. "Top Radio Hits Russia Annual Chart – 2021". TopHit. Archived from the original on 5 August 2022. Retrieved 5 August 2022.
  29. "Top Radio Hits Russia Annual Chart 2022". TopHit. Archived from the original on 30 December 2022. Retrieved 30 December 2022.
  30. "Top Radio Hits Ukraine Annual Chart 2022". TopHit. Retrieved 30 December 2022.
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