Just Right
Just Right is a breakfast cereal produced by Kellogg's. It was created in the 1980s for health-conscious, athletic Australians, who are the world's third-biggest cereal eaters.[1] The cereal is sold in the United Kingdom, Iceland, Ireland, New Zealand and Australia but has been discontinued in other markets. A similarly named cereal with different ingredients (also manufactured by Kellogg's) was available in Canada from 1985 to 2021.
Product type | Breakfast cereal |
---|---|
Owner | Kellogg's |
Country | Australia |
Introduced | c. 1980 |
Website | kelloggs.com.au/justright |
Just Right is composed of whole wheat, corn, and rice flakes, with raisins (sultanas in Australia), date nuggets and sliced almonds. It is also labelled as vitamin-fortified and low-fat.
An early commercial for the cereal when sold in the United States has become an internet viral video due to it featuring a then-unknown Tori Amos.
Nutritional information
Just Right received four stars out of five on the Australian Government's health star ratings.[2]
The following information was taken from a Kellogg's Just Right cereal box in July 2007, with a box top date of SEP 20 2007 (KCB 014).
Attribute | Value / %Daily Value |
---|---|
Serving Size | 3/4 Cup (53g/1.9oz) |
Servings Per Container | About 9 |
Calories | 200 |
- Calories from Fat | 20 |
Total Fat 2g | 3% |
- Saturated Fat 0g | 0% |
- Trans Fat 0g | |
Cholesterol 0 mg | 0% |
Sodium 240 mg | 10% |
Potassium 140 mg | 4% |
Total Carbohydrate 43g | 14% |
- Dietary Fiber 3g | 11% |
- Sugars 13g | |
- Other Carbohydrate 27g | |
Protein 4g | |
Vitamin A | 10% |
Vitamin C | 0% |
Calcium | 2% |
Iron | 50% |
Vitamin D | 10% |
Vitamin E | 75% |
Thiamin | 75% |
Riboflavin | 25% |
Niacin | 25% |
Vitamin B6 | 100% |
Folic Acid | 100% |
Vitamin B12 | 100% |
Phosphorus | 10% |
Magnesium | 6% |
Zinc | 4% |
Copper | 4% |
Pop culture
- Tori Amos was featured in a 1980s commercial promoting the brand.
See also
References
- Steinbreder,H. John. HOW KING KELLOGG BEAT THE BLAHS Fortune (August 29, 1988). Retrieved on 7-18-09.
- Han, Esther (20 April 2015). "Food health star ratings: Kellogg's reveals the cereal that gets 1.5 stars". The Sydney Morning Herald.