KMZR

KMZR is a Regional Mexican formatted broadcast radio station licensed to Atwater, California, serving Merced, California. KMZR is owned and operated by Alfredo Plascencia's Radio Lazer, through licensee Lazer Licenses, LLC.[1]

KMZR
Broadcast areaMerced, California
Frequency92.5 FM MHz
Branding"Radio Lazer 92.5"
Programming
FormatRegional Mexican
AffiliationsKGAM
Ownership
Owner
History
First air date
April 15, 1997
Former call signs
KVRQ (1991–1991)
KVRK (1991–1991)
KVRQ (1991–1999)
KJMQ (1999–2002)
KBRE (2002-2016)
Technical information
Facility ID11707
ClassA
ERP6,000 Watts
HAAT100 meters (330 ft)
Transmitter coordinates
37°16′41.0″N 120°37′35.0″W
Links
Websitewww.radiolazer.com/index.php/merced

History

The station was assigned the call letters KVRQ on April 15, 1991. On July 16, 1991, the station changed its call sign to KVRK, on July 18, 1991, to KVRQ, on April 30, 1999, to KJMQ, on February 2, 2012, to KBRE, and on May 4, 2016, to the current KMZR.

On May 4, 2016, Radio Lazer changed call letters to KMZR and flipped its format to Regional Mexican; the previous active rock format was moved with the KBRE call letters to 1660 AM and 105.7 FM.

References

[2]

  1. "KMZR Facility Record". Federal Communications Commission, audio division.
  2. "KMZR Call Sign History". United States Federal Communications Commission, audio division.


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