KSRA (AM)

KSRA (960 AM) is a radio station broadcasting an adult contemporary music format. Licensed to Salmon, Idaho, United States, the station is currently owned by Emily and Robert Goodrich, through licensee Bitterroot Communications, Inc. It features programming from Cumulus Media Networks.[2]

KSRA
Frequency960 kHz
BrandingThe Heart of Idaho
Programming
FormatAdult contemporary
AffiliationsCumulus Media Networks
Ownership
Owner
  • Emily and Robert Goodrich
  • (Bitterroot Communications, Inc.)
KSRA-FM
History
First air date
1959
Call sign meaning
Sawtooth Recreation Area[1]
Technical information
Facility ID71527
ClassD
Power1,000 watts (day)
56 watts (night)
Transmitter coordinates
45°11′2″N 113°52′12″W
Translator(s)94.3 K232CL (Challis)
Links
WebcastListen live
Websiteksraradio.net

Studios for KSRA AM-FM are located at 315 Riverfront in Salmon. Both transmitters are at the joint transmitter site, northeast of town, off North St. Charles Road.

History

KSRA signed on in 1959 and was owned by David and Elizabeth Ainsworth. They sold the station in 1969. James and Cindy Hone purchased the station in 2000 from Wescomm, Inc. The station's FM sister station, KSRA-FM, signed on in 1979. The Hones' Salmon River Communications sold both stations to Bitterroot Communications, Inc. effective January 4, 2019 for $350,000.

References
  1. "Call Letter Origins". Radio History on the Web.
  2. "KSRA Facility Record". United States Federal Communications Commission, audio division.
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