KWFF

KWFF (99.7 FM) is a commercial radio station airing a gold-based country Bluegrass radio format. The station is licensed to Mustang, Oklahoma, and serves the Oklahoma City metropolitan area. It is owned by Champlin Broadcasting, Inc.

KWFF (KBLC)
Broadcast areaOklahoma City metropolitan area
Frequency99.7 MHz (HD Radio)
Branding99.7 Bluegrass-FM
Programming
FormatBluegrass Country
Subchannels
  • HD2: Rooster Red Dirt 24/7
  • HD3: KHRK
  • HD4: KTGS
Affiliations
Ownership
OwnerChamplin Broadcasting, Inc.
KCRC, KNID, KWOF, KXLS, KZLS KQOB
History
First air date
February 1, 1981 (1981-02-01) (as KXLS Alva, Oklahoma)
Former call signs
  • KXLS (1981-2000)
  • KNID (2000-2008)
  • KZLS (2008-2013)
  • KNAH (2013-2023)
Call sign meaning
sounds like "banjo”
Technical information[1]
Licensing authority
FCC
Facility ID37123
ClassC2
ERP47,000 watts
HAAT155 meters (509 ft)
Transmitter coordinates
35.59167°N 97.86611°W / 35.59167; -97.86611
Links
Public license information
WebcastListen Live Listen Live (HD2)
Website997bluegrassfm.com

KWFF's studios and offices are on NW 64th Street in Oklahoma City.[2] The transmitter is off Manning Road in El Reno, Oklahoma.[3]

History

On February 1, 1981, the station signed on the air.[4] It was originally licensed to Alva, Oklahoma, and used the call sign KXLS. The station was owned by Zumma Broadcasting and aired a middle of the road music format, primarily serving Enid and surrounding communities.

The owners eventually got permission from the Federal Communications Commission (FCC) to move the station closer to Oklahoma City to improve its value, with the ability to sell advertising in the more lucrative, larger radio market. The transmitter was relocated northwest of Oklahoma City, with the city of license changed to the suburb Mustang, Oklahoma.

Former logo

The station previously aired an oldies format as KZLS “True Oldies 99.7". It switched to classic country in late September 2013, using Envision Radio Networks' Hank FM branding.

On May 26, 2023, the then-KNAH rebranded as "99.7 Bluegrass FM", and shifted its playlist to include more current country Bluegrass music, while still maintaining a classic-heavy focus.[5] The station changed its call sign to KWFF (KBLC) on July 2, 2023.

References
  1. "Facility Technical Data for KWFF (KBLC)". Licensing and Management System. Federal Communications Commission.
  2. 997bluegrassfm/contact-us
  3. Radio-Locator.com/KWFF
  4. Broadcasting Yearbook 1983 page B-195
  5. Banjo Hits Strings Around Oklahoma City Radioinsight - May 26, 2023


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