Mid-West Family Broadcasting

Mid-West Family Broadcasting is an independently owned broadcasting company based in Madison, Wisconsin. The company owns and manages radio stations in Madison, Wisconsin, Eau Claire, Wisconsin, La Crosse, Wisconsin, Benton Harbor/St. Joseph, Michigan, South Bend/Elkhart, Indiana, Springfield, Illinois, Springfield, Missouri, and Rockford, Illinois. In 2013 Mid-West Family purchased the Maverick stations in Rockford, Illinois and Eau Claire, Wisconsin. This added 11 stations starting May 1, 2013 with an LMA.[1]

Mid-West Family Broadcasting
TypePrivate
IndustryBroadcast Media, Entertainment
HeadquartersMadison, Wisconsin
ProductsRadio, Advertising, Digital Marketing
Websitemidwestfamilybroadcasting.com

On November 2, 2015, Gray Television agreed to sell the WSBT radio group to Mid-West Family when the deal to acquire the television and radio assets of Schurz Communications closes. This will add four stations in the Michiana area to Mid-West's lineup.[2]

Owned & operated stations

DeKalb, Illinois

  • WDKB - 94.9 FM - Hot Adult Contemporary

Eau Claire, Wisconsin

Madison, Wisconsin

La Crosse, Wisconsin

  • WKTY - 580 AM / 96.7 FM - Sports
  • WIZM - 1410 AM / 92.3 FM / 106.7 FM - News/talk
  • WIZM-FM - 93.3 FM - Top 40/CHR
  • KCLH - 94.7 FM - Classic hits
  • WRQT - 95.7 FM - Active rock
  • KQYB - 98.3 FM / 103.9 FM / 107.7 FM - Country

St. Joseph/Benton Harbor/South Haven, Michigan

  • WQYQ - 1400 AM / 106.1 FM - Alternative Rock
  • WSJM-FM - 94.9 FM - News/Talk/Sports
  • WYTZ - 97.5 FM - Country
  • WCXT - 98.3 FM - Soft AC
  • WCSY-FM - 103.7 FM - SuperHits
  • WIRX - 107.1 FM - Mainstream Rock

South Bend, Indiana/Elkhart, Indiana

  • WSBT - 960 AM - Sports
  • WNSN - 101.5 FM - Adult Contemporary
  • WZOC - 94.3 FM - Classic rock
  • WQLQ - 99.9 FM - Top 40/CHR
  • WQLQ-HD2 - 95.3 FM - Classic Rock
  • WQLQ-HD3 - 96.1 FM - Country

Springfield, Illinois

  • WMAY - 970 AM / 94.7 FM / 102.5 FM - Classic hits
  • WMAY-FM - 92.7 FM - News/talk
  • WQLZ - 97.7 FM - AAA
  • WNNS - 98.7 FM - Adult contemporary/AC

Springfield, Missouri

  • KOSP - 92.9 FM - Rhythmic top 40
  • KQRA - 102.1 FM - Modern rock
  • KKLH - 104.7 FM - Classic rock
  • KOMG - 105.1 FM - Classic country

Rockford, Illinois

  • WRTB - "The Bull" - 95.3 FM - Country
  • WGFB - 103.1 FM - Adult contemporary/AC
  • WXRX - 104.9 FM - Active rock
  • WXRX-HD2 - 100.5 - Classic hits
  • WNTA - 1330 AM / 97.1 FM - Sports talk

References
  1. "Mid-West adds Mavericks to its Family | Radio & Television Business Report". 15 April 2013.
  2. Allen, Kevin (November 2, 2015). "WSBT Radio Group will have a new owner, again". South Bend Tribune. Retrieved January 9, 2016.


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