WJQM

WJQM (93.1 FM) is a radio station serving Madison, Wisconsin and surrounding areas. The station is owned by Mid-West Family Broadcasting and launched a rhythmic contemporary format as "106.7 Jamz" in January 2007 before the move to 93.1 FM in October 2008.

WJQM
Broadcast areaMadison, Wisconsin
Frequency93.1 MHz
Branding"93.1 Jamz"
Programming
FormatRhythmic contemporary
AffiliationsPremiere Networks
United Stations Radio Networks
Ownership
OwnerMid-West Family Broadcasting
WHIT, WJJO, WLMV, WMGN, WOZN, WRIS-FM, WWQM-FM
History
First air date
July 2003
Former call signs
WHIT (7/2003-12/2005)
WHLK (2005-2008)
Call sign meaning
Derived from "Jamz" the Q represents an A.
Technical information
Facility ID78226
ClassA
ERP6,000 watts horizontal
5,400 watts vertical
HAAT98 meters (322 ft)
Links
WebcastListen Live
Websitemadtownjamz.com

History

WJQM was launched in July 2003 under the WHIT call sign. While testing its signal, the station aired themes from various classic TV shows under the moniker "TV93"[1] before launching into "timeless rock" as "93.1 The Lake" on July 25, 2003.[2] The first song played was "Rock'n Me" by Steve Miller.

WHLK "The Lake"

In December 2005, (the month WHIT changed call letters to WHLK), "The Lake" began simulcasting on new frequency 106.7 (WSLK). This simulcast ended in January 2007, when WSLK became a Rhythmic Hits station (WJQM).

By the beginning of 2007, the station had evolved into a harder-edged classic rock station, highlighted by a new morning drive-time show hosted by former WJJO personality Greg Bair as well as a new station logo and imaging ("Everything Classic Rock"). The station's classic rock format ended with The End by The Doors around midnight October 28, 2008. Many of the on air personalities returned to other Mid-West Family Broadcasting stations in the Madison area.[3] 93.1 switched to WJQM and 106.7 now simulcasts Madison sports talk station WOZN (AM 1670, formerly WOZN) as WOZN-FM.[4]

WJQM "93.1 Jamz"
Logo that was used from 2008-2014.

Mid-West Family Broadcasting began simulcasting WJQM "93.1 Jamz" on 93.1 and 106.7 FM on October 28, 2008 with the WJQM call sign moving to 93.1. 106.7 FM, the previous home of "WJQM" switched to call sign WWQN in preparation for the WWQM-FM simulcast which began on November 3, 2008. (The 106.7 signal currently carries alternative rock as WRIS-FM.)[5]

The primary reason for the switch from 106.7 to 93.1 was to provide a clear signal into all of Madison, which has always been the target audience for the Rhythmic Top 40 station. The 106.7 signal provided fair to poor coverage into Madison, with its main coverage area consisting of rural towns in southwest Wisconsin.

On October 31, 2018, several staff members - including the station's Program Director, as well as its night show host - were laid off, with management citing a different direction for the radio station.[6]

References
  1. WHIT stunting Wisconsin Broadcasting
  2. WHIT debut Wisconsin Broadcasting
  3. 93.1 The Lake website. Accessed October 28, 2008.
  4. Madison's classic rock station 'The Lake' changes to hip-hop format. Wisconsin State Journal. October 28, 2008.
  5. "Alternative Resistance Emerges in Madison," from RadioInsight, 10/31/2017
  6. "Brian Holmes". www.facebook.com. Retrieved 2018-10-31.

43.159°N 89.215°W / 43.159; -89.215

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