Nüyou

Nüyou (Chinese: 女友; lit. 'Female Friend') is a bilingual (English and Chinese) monthly fashion and beauty magazine targeting women. The magazine is based in Singapore.

Nüyou
Cover of Malaysia edition dated February 2020 featuring Hannah Quinlivan
CategoriesFashion magazine
FrequencyMonthly
PublisherSPH Magazines
Founded1976
CountrySingapore
Language
  • English
  • Chinese
Websitenuyou.com.sg

History and profile

Nüyou was started in 1976.[1] The magazine is part of SPH Magazines and is published on a monthly basis.[2][3] It covers articles about fashion, beauty tips and celebrities and targets women between the ages of 25 and 30 years-old.[4][5] The magazine is published in English and Chinese languages.[5]

In April 2013 Terence Lee became the editor-in-chief of Nüyou.[2] He replaced Grace Lee in the aforementioned post.[2]

In 2009 Nüyou was redesigned.[6] The magazine had a Malaysian edition[5] which was belong to Blu Inc Media Sdn Bhd. The company ceased operations since the Malaysian movement control order due to the COVID-19 pandemic which interfered with distribution of the magazine.

References
  1. "Nüyou". SPH Magazines. Retrieved 25 December 2016.
  2. "Fashion veteran to helm Nuyou magazine". Asiaone. 27 February 2013. Archived from the original on 25 December 2016. Retrieved 25 December 2016.
  3. Alyssa Woo (28 July 2016). "Celebrate with jewellery". Straits Times. Retrieved 25 December 2016.
  4. Tan Kwan Hong (2016). Singapore's Magazine and Digital Media Industry. An Analysis of Key Market Forces and Competitive Dynamics. Hamburg: Anchor Academic Publishing. p. 15. ISBN 978-3-96067-569-3.
  5. "Nuyou". BluInc. Retrieved 25 December 2016.
  6. "SPH Magazines unveils the new Nuyou". Asiaone. 14 July 2009. Archived from the original on 25 December 2016. Retrieved 25 December 2016.
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