Philips Consumer Lifestyle

Philips radio receiver, Model 930A (1931)

While Philips' first product was manufactured in 1891, the first product that would fit in the Consumer Electronics division was a television, experimentally manufactured in 1925. In 1927, Philips began producing radios. Only five years later, Philips had sold one million of them. One other major product release came in 1963, when the Compact Cassette was introduced.

After Philips Consumer Electronics acquired companies as Magnavox and Sylvania in the late-1970s, Philips managed to sell their 100-millionth TV-set in 1984. Philips still is the European television market leader, as well as the third in the world.

Because of the enormous growth, Philips decided to split up their company divisions during the 1990s. While Philips CE contains most of the Consumer Electronics, other products such as Philips' shavers (Philishave and Norelco) were located under the Domestic Appliances division.

As of 2012 Philips is no longer directly involved in TV manufacturing, because it has outsourced it to a joint venture with TPV Technology, called TP Vision.[4]

Philips announced in January 2013[5] that it agreed to sell its consumer electronics division to Japan-based Funai Electric Co. for Euro 150 million (US$201.8 million). This would leave mainly consumer products for personal care and health in this division of Philips.[6] However, in October 2013, Philips announced that it would not proceed with the sale, instead initiating litigation against Funai, alleging breach of contract by Funai.[7]

• 1949, began selling television sets.[8]
• 1951, introduced the Philishave two-headed rotary shaver, marketed in the USA under the Norelco name.
• 1963, introduced the Compact Cassette.
• 1963, introduced the first domestic home video tape recorder, the 405 line 1" tape reel model EL3400.
• 1978, introduced the Laserdisc player, using technology invented in the 1960s.
• 1978, introduced the Philips Videopac G7000 (pictured below), a home video game console developed by its Magnavox division. Marketed in the United States as the Odyssey² console. Variations of the console were sold worldwide through 1984.
• 1979, introduced the Video 2000-system: a technically superior design, but a commercial failure.
• 1982, launched the Compact Disc in partnership with Sony.
• 1983, participated in developing the MSX home computer standard. This computer standard was mainly popular in Japan and the Netherlands.
• 1991, introduced the CD-i, the Compact Disc Interactive system, which had many video-game console-type features,[9] but was not a sales success.
• 1992, launched the ill-fated Digital Compact Cassette format.
• 1995, manufactured the Atari Jaguar's CD add-on for Atari.
• 1999, launched the Super Audio CD in partnership with Sony.
• 2000, launched the luminaire Iridium.
• 2001, successfully launched the Senseo coffeemaker, first in the Netherlands and from 2002 onwards, in other countries across Europe. It produces coffee by brewing from custom-made pads containing coffee grounds. The original Senseo pads are produced by Douwe Egberts. The Senseo has been available in the US since 2004.
• 2004, Philips HomeLabs research center created the Mirror TV technology used in their MiraVision television line.
• 2006, introduced the Blu-ray Disc in partnership with Sony.
• 2008, introduced flatscreen with WOW VX technology. (3D TV)
• 2008, introduced the Relationship Care range of Philips Intimate Massagers to the UK market. The company receives a royalty on every DVD manufactured.[10]
• 2009, introduced the Philips Cinema 21:9 TV in a widescreen mode for HDTVs with an LCD display using the aspect ratio.

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  Philips Cassette Recorder (1963)
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  Philips Videopac+ G7400 video game console (1983)
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  Philips SE246 cordless phone
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  Philips screenphone (2009)
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  Philips electric razor, 2010