Pirkka (magazine)

Pirkka is a Finnish language consumer magazine published in Helsinki, Finland. It has existed since 1933.

Pirkka
CategoriesConsumer magazine
FrequencyTen times a year
PublisherDialogi
Founded1933 (1933)
CompanyK-Plus Oy
CountryFinland
Based inHelsinki
LanguageFinnish
WebsitePirkka

History and profile

Pirkka was established in 1933.[1] The magazine is part of K-Plus Oy,[1] a subsidiary of the K-food stores. The publisher is the Dialogi, a subsidiary of A-Lehdet.[2] It is a free magazine and is delivered to homes. Riitta Korhonen served as the editor-in-chief of the magazine,[3] which has its headquarters in Helsinki.[4]

Pirkka is published ten times a year[4] and provides cooking recipes and practical ideas about interior decoration, renovation, building, clothing, beauty care and hobby interests.[1]

Circulation

Pirkka had a circulation of 1,482,000 copies in 2007.[5] In 2010 the magazine had over 2.9 million readers[1] and the same year its circulation was 1,720,000 copies.[6] It was the most read magazine in the country in 2012 with a readership of 2,912,000 people.[7]

See also

References
  1. "Pirkka and Dialogi to continue cooperation". FE Investegate. 27 April 2011. Retrieved 20 January 2015.
  2. "Finland. Media Landscape". European Journalism Centre. Archived from the original on 9 February 2015. Retrieved 20 January 2015.
  3. "Riitta Korhonen appointed Editor-in-Chief of ET-lehti". Sanoma. 14 February 2012. Archived from the original on 14 February 2015. Retrieved 20 January 2015.
  4. The Europa World Year Book 2003. Taylor & Francis. 10 July 2003. p. 1615. ISBN 978-1-85743-227-5.
  5. Anne Austin; et al. (2008). "Western Europe Market & Media Fact" (PDF). ZenithOptimedia. Archived from the original (PDF) on 5 February 2015. Retrieved 8 April 2015.
  6. "Western Europe Media Facts. 2011 Edition" (PDF). ZenithOptimedia. Retrieved 6 March 2016.
  7. "Magazine Facts 2011" (PDF). Aikakausmedia. Archived from the original (PDF) on 4 March 2016. Retrieved 20 January 2015.

Further reading

Pirkka Nikspack, 2006, ISBN 951-1-20913-2

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