Policybazaar

Policybazaar is an Indian insurance aggregator and multinational financial technology company based in Gurgaon. The company was founded in June 2008 by Yashish Dahiya,[3] Alok Bansal[4] and Avaneesh Nirjar.[5] It provides a digital platform - website and an app - where users can compare insurance policies and other financial services from major insurance companies. The company is India's largest insurance aggregator,[6] and has expanded its operations to the United Arab Emirates.[7][8][9]

Policybazaar
TypePublic
ISININE417T01026
Industry
FoundedJuly 2008 (2008-07) in Gurgaon
Founders
  • Yashish Dahiya
  • Alok Bansal
  • Avaneesh Nirjar
HeadquartersPlot No. 119, Sector 44,
Gurgaon, Haryana
,
India[1]
Areas served
ProductsInsurance
Services
RevenueIncrease ₹2,558 crore (US$320 million) (FY23)[2]
Positive decrease ₹−299 crore (US$−37 million) (FY23)[2]
Positive decrease ₹−488 crore (US$−61 million) (FY23)[2]
ParentPB Fintech Ltd
Websitewww.policybazaar.com

Policybazaar is the flagship subsidiary of PB Fintech Ltd., which also owns the credit product aggregator Paisabazaar.[10]

History

Policybazaar.com was founded in June 2008 by Yashish Dahiya, Alok Bansal, and Avaneesh Nirjar, starting out as an insurance comparison website.[11][9][12] At that time, the Indian insurance industry still lacked transparency and policies were mostly sold through agents.[8] Policybazaar started by listing the details of multiple insurance policies for customers to choose from.[8][13] It began as a price-comparison website,[8] and an information portal for learning about insurance and insurance programs. The website subsequently expanded to become a marketplace for insurance policies. In 2015, Policybazaar launched its app[14] for Android and iOS users.

In February 2020, Sarbvir Singh was appointed CEO, effective December 2019, while Yashish Dahiya took over the role of group CEO.[15]

In June 2021, Policybazaar obtained an insurance broking license from IRDAI and announced that it would set up 100 offline outlets across India. The company also surrendered its web aggregator license.[16][17]

Products

In 2021, Policybazaar moved from a policy price comparison website to an insurance selling operation. The company claims to process nearly 25% of India's life insurance and over 7% of the country's retail health cover.[8]

Policybazaar.com has tie-ups with insurance companies that help it procure information such as prices, benefits, insurance cover, etc. directly from the insurers. Users can use the Policybazaar website or app to research, compare and buy insurance policies from over 40 insurance providers. Policybazaar has companies, who offer car insurance, health insurance, life insurance, corporate insurance, and travel insurance as its business partners.

The Insurance Regulatory And Development Authority of India regulates the insurance web aggregation business of Policybazaar. The company is registered as an insurance web aggregator under the Insurance Web Aggregator Regulations, 2017.[18]

Funding

Policybazaar.com has so far raised US$366 million in seven rounds of funding since its inception in 2008.[19]

Info Edge, which runs the online job portal Naukri.com, invested ₹30 crore (US$6.9 million) as the seed fund in Policybazaar in mid 2008.[11] Intel Capital and Info Edge invested ₹60 crore (US$12.86 million) into Policybazaar in May 2011 as part of the venture round.[20]

Policybazaar raised US$9 million from Intel Capital and Inventus Capital Partners in its Series A investment round.[11] Policybazaar raised US$5 million in its third round of funding in April 2013. This Series B investment was led by Inventus Capital Partners along with Info Edge and Intel Capital.[21][22][23] In May 2014, Policybazaar.com raised $20 million in a Series C round of funding from existing investors including Tiger Global Management.[23]

Policybazaar raised around $40 million in its Series D round of funding in April 2015 from Premji Invest, the personal investment vehicle of Wipro chairman Azim Premji. The Series D also attracted money from Steadview Capital and ABG Capital.[24][25] Policybazaar raised US$77 million in its Series E funding round. This was led by at least three new investors, including True North and IDG Venture Partners invested in this round. Also, several media reports claimed that Boston-based asset management firm Wellington Management Group invested in the online insurance aggregator.[26]

Policybazaar raised a total of US$238 million in June 2018 in its series F funding. Tokyo-based Softbank Group’s Vision fund led the round with its US$150 million investment that gave it a 15% stake in the parent company of Policybazaar - ETechAces Marketing and Consulting. The Series F investment saw Info Edge put in $45 million in the company through a special purpose vehicle, effectively lifting its stake to 13% from 9%.[27] Softbank invested an additional $130 million to increase its stake to 15% in July 2020, valuing Policybazaar at around U$1.5 billion.[28]

In November 2021, PB Fintech Ltd, the parent company of Policybazaar, opened its initial public offering (IPO) and raised ₹5,625 crore (US$700 million).[29] Shares of PB Fintech Ltd began trading on National Stock Exchange and Bombay Stock Exchange on 15 November 2021.[30]

Investors

Awards
  • IAMAI Indian Digital Awards for best financial website 2015[38]
  • Award for Best Mobile App Consumer Finance in 2015 by GSF Mobile Appies[39]
  • Exchange4media Golden Mikes Award 2015[40]
  • CMO Asia Awards 2015[41]
  • BAM Award 2015[42]
  • Excellence in Operations - Iconic IDC Insight Award 2015[43]
  • Emerging Star Award - BML Munjal Award 2017[44]
  • Insurance Innovation Award 2018 - The Digital Insurer Global Livefest Award[45]
  • Best Insurance Tech - IAMAI India Digital Awards 2018[46]
  • Best Marketing & PR Campaigns - India PR & Communications Awards 2018[47]
  • Best Content in Online PR Campaign - Drivers of Digital - Inkspell Awards 2018[48]
  • Best Consumer Awareness Campaign - Silver -Economic Times Brand Equity Kaleido Award 2019[49]
  • Best bank in Fintech - Financial Express Best Bank 2019[50]
  • Leading Fintech Innovator in India - KPMG-H2 Ventures Report[51]

Controversies

In early 2019, Policybazaar filed an intellectual property case against insurance company Acko General Insurance and Coverfox Insurance Broking Private Limited for trademark infringement.[52][53]

In May 2021, the Insurance Regulatory and Development Authority of India (IRDAI) imposed a fine of ₹24 lakh (US$30,000) on Policybazaar for flouting norms related to SMS advertising.[54]

On 25th July 2022, Policybazaar acknowledged that there had been a data breach, resulting in over 50 million user data records being leaked. Cyberx9 reported that they identified the vulnerabilities, which seemed like “intentional backdoor vulnerabilities”, which “did not get fixed until 7 days even though it would take about an hour to fix them”.

References
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