Sad Forever

"Sad Forever" is a song by American singer and songwriter Lauv, released as a single on May 31, 2019. It is the third single from Lauv's debut studio album, How I'm Feeling.[1] Like other songs from the album, "Sad Forever" addresses his mental health.[2] All proceeds from the song are donated to charities that address the stigma of mental health, including Time to Change and Beyond Blue.[3]

"Sad Forever"
Single by Lauv
from the album How I'm Feeling
ReleasedMay 31, 2019 (2019-05-31)
GenrePop
Length3:23
LabelAWAL
Songwriter(s)
Producer(s)
  • DallasK
  • Lauv
  • Halatrax
Lauv singles chronology
"Drugs & the Internet"
(2019)		 "Sad Forever"
(2019)		 "Fuck, I'm Lonely"
(2019)
Audio sample
  • file
  • help
Music video
"Sad Forever" on YouTube

Background

Lauv (who struggles from OCD and depression), wrote the song while on his 2019 Asian tour. Written in first person, Sad Forever discusses living with multiple mental health conditions and the social stigma surrounding them. Specific topics include Lauv's experience with depersonalization, grief, insomnia, and the usage of psychiatric medication.

Music video
LAUV performing his single while on shooting on a music video at the Smart Araneta Coliseum during his Manila tour last May 20, 2019.

The music video was released on YouTube on May 31, 2019. Lauv premiered the song during the Manila Leg of his Asian Tour on May 20, 2019 at the Smart Araneta Coliseum and eventually shot the music video in one take afterwards. During the concert, Lauv stated that "This is officially the biggest headline show that I ever played," and he wanted to have the video shot in Manila.[4][5][6]

Charts
Chart (2019) Peak
position
New Zealand Hot Singles (RMNZ)[7] 18
Singapore (RIAS)[8] 23

References
  1. "Sad Forever". Amazon.com. ASIN B07S2Z674D. Retrieved 2019-07-25.
  2. Legaspi, Althea (2019-06-05). "Lauv's New Single 'Sad Forever' Benefits Mental Health Organizations". Rolling Stone. Retrieved 2019-07-25.
  3. "Lauv's New Song 'Sad Forever' Will Help Various Mental Health Organizations". Billboard. Retrieved 2019-07-25.
  4. "LAUV wows fans in Manila, unveils 2 new singles during his 2019 Asian Tour". INQPOP. May 24, 2019. Retrieved August 1, 2019.
  5. Nikko Tuazon (May 27, 2019). "Lauv shoots new music video during Manila concert". Pep.ph. Retrieved August 1, 2019.
  6. Cookie Villamor (May 31, 2019). "Lauv Debuts New Song in Manila Concert #LauvMNL2019". Rx931.com. Retrieved August 9, 2020.
  7. "The Official New Zealand Hot Singles Chart". THE OFFICIAL NZ MUSIC CHART. Retrieved August 2, 2019.
  8. "RIAS International Top Charts Week 28". Recording Industry Association (Singapore). Archived from the original on July 18, 2019.
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