Francine Diaz

Francine Carrel Saenz Diaz (Tagalog: ['pɾansin ˈdɪas]; born January 27, 2004) is a Filipino actress, model and endorser. She rose to fame and became a household name as Cassandra "Cassie" Mondragon in the highly successful TV series, Kadenang Ginto.[1][2]

Francine Diaz
Born
Francine Carrel Saenz Diaz

(2004-01-27) January 27, 2004
Tondo, Manila, Philippines
Other namesChin
EducationSouthville International School affiliated with Foreign Universities
Occupations
  • Actress
  • model
  • endorser
  • vlogger
Years active2012–present
Agent(s)Star Magic
(2014–present)
Height1.60 m (5 ft 3 in)
YouTube information
ChannelsFrancine Diaz
Years active2020–present
GenreVlogging
Subscribers2.13 million
Total views60.6 million
100,000 subscribers2020
1,000,000 subscribers2021

Dubbed as the 'Princess of Modern Media',[3] Diaz began a career after appearing in several television commercials and minor roles portraying young characters of the female leads.[4] She has since established herself as one of the biggest stars of her generation, becoming the brand ambassadress of several renowned brands & institutions including Cherry Mobile, Belo Medical Group, SISFU Southville and Dr. Alvin Skin Care Products,[5][6][7]'Tenement 66' proves Francine Diaz is an actress to watch out for.[8] The latter had its world premiere at the 25th Bucheon International Fantastic Film Festival in South Korea.[9] Among her many accolades includes multiple wins from GMMSF Box Office Entertainment Awards, Anak TV Awards, Alta Media Icon Awards and Edukcircle Awards.[10][11][12][13]

Personal life

Diaz grew up in Tondo, Manila but they moved out to Cavite, Philippines because of struggles of living. Francine Diaz is the third out of the six children of Jesus Michael Diaz and Merdick Saenz-Diaz. Her siblings are Chantal, Cameron, Carmela, Courtney, and Eisa.[14] At a very young age, she became the breadwinner of the family.[15][16]

Career

2014–2018: Early career

Diaz was spotted by her talent manager and tried to invite her into a VTR, where she kicked off in commercials and guest roles. By age 10, Diaz had pushed herself to work and pursue showbiz for her family's future. At first, Francine had a hard time pursuing showbiz but she never backs down. Francine took minor roles on television and portrayed younger roles of characters in several teleseryes in ABS-CBN. She made her acting debut in 2014 when she took on the role of Young Ana Mauricio in Ipaglaban Mo Episode: "Pagkilala sa Ama" , played by Jennica Garcia with Mylene Dizon.[17] In 2015 she took the role of Young Sari in the drama series Pasión de Amor.

In 2016, she got the young role of Pinang in the noontime drama series, Be My Lady and the role of Anya in the comedy-drama series We Will Survive. The latter was nearly known for portraying the young role of Kim Chiu in the noontime drama Ikaw Lang ang Iibigin. She also got the role of Ginny in the drama series The Blood Sisters in which some has noticed her great acting skills.

2018–2020: Rising popularity

In 2018, Diaz rose to fame when she was tapped to portray the protagonist, Cassie Mondragon, of ABS-CBN's top-rated afternoon television series Kadenang Ginto. Kadenang Ginto proved to be a huge hit in the Philippine Television, it is one of a few daytime television dramas to last for more than a year.[1][2] Because of her portrayal to the sweet but feisty Cassie Mondragon on the said show, most people known her and even calling her as Cassie in real life. Her role in the show as Cassie became a subject of memes and hilarity. Her character had a love interest named Kristoff Tejada, who was played by Kyle Echarri. Their tandem, with the portmanteau nickname of KyCine became the viewers' favorite. It was awarded as the Best Loveteam of the Year for 2020 in the LionHeart TV Rawr Award.[18]

The success of Kadenang Ginto also led to the founding of the phenomenal group called The Gold Squad, a teenage quartet made up by Francine, Kyle, Andrea and Seth. The phenomenal quartet starred in several films and series. The Gold Squad channel gained 3M subscribers and due to their success, it also led to the formation of a sub-group called the Squad Plus and more rising stars had been added to the group.

In 2020, Diaz and Echarri starred in an iWantTFC movie, Silly Red Shoes.[19] The duo were also cast in Bawal Lumabas: The Series (now on Netflix with an English title Her Rules, Her No's), which was inspired by a viral statement made by the leading actress Kim Chiu regarding the ABS-CBN shutdown.[20]

2021–present: Going Solo and New Projects

In 2021, she became a main character in a new teleserye, Huwag Kang Mangamba, where she starred along with her fellow Gold Squad members Brillantes, Echarri, and Fedelin. The quartet also became lead cast members in another show—a surreal four-part digital anthology series Click, Like, Share with 4 different episodes. Francine's episode was Cancelled with Renshi de Guzman in Season 1. She also starred in the film Tenement 66 alongside Francis Magundayao and Noel Comia Jr. directed by Rae Red and co-produced by Dreamscape Entertainment. Her first ever suspense thriller film with Magundayao and Comia with Direk Rae Red competed in the 25th Bucheon International Fantastic Film Festival (BIFAN), under the Bucheon Choice category in South Korea.[21] Her performance in the movie Tenement 66 earned her the PinakaPASADONG Katuwang na Aktres at the 34th Gawad Pasado.[22][23]

She also reached a new milestone as she made her runway debut at Michael Leyva's Enchanted Fashion Show held at Hilton Manila in Pasay City. Diaz opens the show with her gorgeous lilac gown with dainty floral accents that made her look like a royalty. Michael Leyva chose Diaz and Brillantes to be his youngest muses for his first fashion show since the pandemic hit the Philippines.[24][25]

In late 2021, her on-screen loveteam partner Echarri joined Pinoy Big Brother: Kumunity Season 10 and was criticized by the netizens online for his actions and closeness to a girl fellow housemate despite his loveteam with Diaz. After Echarri's eviction, their loveteam silently dissipated as they both went solo.[26]

In 2022 as she turned 18, she became a cover girl for the Top Magazines in the Philippines :[27] Metro Magazine : The Debutante of the Hour is this Season's Breakthrough Leading Lady - where she made her grand debut in a Metro digital cover, modeling fashion designer Michael Leyva's dreamy and sparkly creations,[28]Preview Ph ,[29]Candy Mag - as their First Digital Cover Girl of the Year,[30]Stylish Magazine ,[31]Mega Magazine (for the celebration of the Star Magic 30th Anniversary With the New Breed Of Bright, Young Stars: Alexa, Jayda, Belle, Andrea and Charlie) and lastly,[32]Village Pipol Magazine : "The Rising Princess of Modern Media" and Village Pipol Finale Cover of the Year.

She obtained numerous endorsements as soon as she went solo. She has earned the trust of multiple well-known brands and businesses. She is an endorser and an ambassadress, one of her generation's most sought-after endorsers. "Blessings after blessings", she secured another lead role in a limited web series entitled Bola Bola: Cook. Feed. Love. Repeat, starring alongside BGYO member - Akira Morishita , KD Estrada, and Ashton Salvador that landed on Top 2 Most-watched series on iWant despite having 6 episodes that aired for three weeks,[33] but still managed to remain on top 10 most-watched after the release date of the series.[34] After the success of the series, Diaz appears with fellow former Gold Squad member Seth Fedelin in the primetime TV series Dirty Linen that premiered in January 2023.[35] She also starred in Zack Tabudlo's latest single As You Are (AYA) music video as a lover of the singer, they're actually friends in real life and have known each other for a years now. This marks as their first time to worked with each other professionally.[36]

Before the end of 2022, her Simply Francine YouTube channel joined the top YouTube creators and was ranked 9th when YouTube revealed the country's top trending videos, top music videos, and creators for 2022.[37][38]

Discography

Single

Year Title Album Label
2019 Pag-Ibig [39] The Gold Squad Album Star Music

Music videos

Year Title Performed by: Label
2019 Pag-Ibig [39] Francine Diaz Star Music
2021 M.U. (Malabong Usapan) [40]
(with Jayda Avanzado)
Jayda Avanzado
Di Man Ngayon [41]
(with The Gold Squad)
PJ Endrinal
2022 As You Are (AYA) [42]
(with Zack Tabudlo)
Zack Tabudlo UMUSIC Philippines
Island Records Philippines
Muli [43]
(with Seth Fedelin & Ace Banzuelo)
Ace Banzuelo Sony Music Philippines

Filmography

Film

Year Title Role Notes Production Ref.
2019 Silly Red Shoes Ashley Magpantay Main Cast Dreamscape Entertainment
iWantTFC
Spring Films
[44]
2021 Tenement 66 Lea Main Cast Dreamscape Entertainment
iWantTFC
Epic Media
[45]
2023 She Who Must Not Be Named TBA Main Cast TBA

Television / Digital

Year Title Role Network Ref.
2014 Ipaglaban Mo: Pagkilala sa Ama Young Ana Mauricio ABS-CBN [17]
2015 Pasión de Amor Young Sarita "Sari" Elizondo [46][47]
2016 Be My Lady Young Filipina "Pinang" Crisostomo
The Greatest Love Young Gloria Guerrerro / Tintin Alcantara
2017 Ikaw Lang ang Iibigin Young Bianca Agbayani
Ipaglaban Mo: Lihim Letlet
2018 The Blood Sisters Ginny Ortega Solomon
Ipaglaban Mo: Angkin Anita's Daughter
Maalaala Mo Kaya: Kalabaw Young Eleonita
Maalaala Mo Kaya: Kidney Young Love [48]
Dok Ricky, Pedia Young Female Student
2018–2020 Kadenang Ginto Cassandra "Cassie" Andrada Mondragon
2018–present ASAP Natin 'To Herself / performer
2019 The General's Daughter Preteen Rhian / Arabella Bonifacio
2020 Paano Kita Mapasasalamatan? Young Kim Chiu Kapamilya Channel
Bawal Lumabas: The Series Jade Tesoro iWantTFC
Netflix
2021 Huwag Kang Mangamba Joy Cruz Cordero Kapamilya Channel
iWantTFC
Click, Like, Share: Cancelledt Karen Villagracia iWantTFC
2022 Bola Bola Althea "Thea" Balderama
2023 Dirty Linen Chiara D. Fiero Kapamilya Channel
A2Z
TV5
TV Patrol Celebrity Star Patroller / Herself Kapamilya Channel
A2Z
TeleRadyo Serbisyo
ANC
Fractured Sally iWantTFC
It's Your Lucky Day Herself / Co-Host Kapamilya Channel
GTV
A2Z

TV special

Year Title Role Notes Network Ref.
2021 Andito Tayo Para Sa Isa't Isa Herself ABS-CBN Christmas Special 2021 Kapamilya Channel
2022 Tayo Ang Ligaya ng Isa't Isa Herself ABS-CBN Christmas Special 2022

Awards and nominations

Year Award Category Nominated Work Result Ref.
2023 4th Asian Business Excellence Award 2023 Outstanding Young Actress Won [49]
TikTok Awards PH 2023 Celebrity Creator of the Year Won [50]
4th VP Choice Awards VP Cover of the Year Won [51]
Love Team of the Year (shared with Seth Fedelin) Nominated
Asia's Royalty Awards Most Admirable and Popular Female Actress of the Year Won [52]
2022 34th Gawad PASADO PinakaPASADOng Katuwang na Aktres 2021 Tenement 66 Won [22][23]
3rd Gawad Balisong Outstanding Filipino Gamechangers of 2022 Nominated [53]
7th PUSH Awards Popular Love Team of the Year (shared with Kyle Echarri) Nominated [54]
2021 3rd VP Choice Awards TV Actress of the Year Huwag Kang Mangamba Nominated [55]
4th Gawad Lasallianeta Most Outstanding Performance by an Actress in a Filipino Film Tenement 66 Nominated [56]
6th PUSH Awards Popular Love Team of the Year (shared with Kyle Echarri) Nominated
2020 2nd VP Choice Awards Promising Female Star of the Year Won [57]
Love Team of the Year (shared with Kyle Echarri) Won
6th RAWR Awards Won [58]
51st Box Office Entertainment Award Most Promising Female Star For Television Kadenang Ginto Won [59]
Edukcircle Awards Outstanding Social Media Personality of the Year Won [60]
2019 5th Alta Media Icon Award Most Promising Female Star Kadenang Ginto Won [61][54]
1st VP Choice Awards Love Team of the Year (shared with Kyle Echarri) Nominated [62]
Anak TV Awards Makabata Stars Won
2018 5th Inding-indie Short Film Festival Gawad Puso ng Sining - Huwarang Aktres sa Telebisyon Kadenang Ginto Won [63][64]

Listicles

Publisher Listicle Year Result Ref
Preview Magazine 50 Most Influential for 2022 2022 Included [65]

References

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  2. "10 Kapamilya stars who relished a dream 2018". ABS-CBN News. December 29, 2018. Retrieved April 24, 2019.
  3. Vilchez, Cris Jr (December 11, 2022). "VP/Cover: Francine Diaz, The Rising Princess of Modern Media". Your Guide to the Big City. Retrieved January 17, 2023.
  4. "Francine Diaz is ripe for stardom". PEP.ph. Retrieved July 28, 2023.
  5. BMPlus (July 25, 2022). "Cherry Mobile announces Friendship Bundeals Promo for Aqua 5G Series | BMPlus". BusinessMirror. Retrieved July 28, 2023.
  6. Cruz, Dana. "LOOK: Francine Diaz returns to school for face-to-face classes". Retrieved July 28, 2023.
  7. Den, Lion's (October 17, 2021). "Francine Diaz is the new face of Dr. Alvin skin care products". LionhearTV. Retrieved July 28, 2023.
  8. "Spotlight: 'Tenement 66' proves Francine Diaz is an actress to watch out for". RAPPLER. July 29, 2021. Retrieved July 28, 2023.
  9. Cruz, Marinel. "Rae Red's 'Tenement 66' to premiere in Korea fest". Retrieved July 28, 2023.
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  12. "5th ALTA Media Icon Awards | University of Perpetual Help System Dalta". Retrieved July 28, 2023.
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  14. "PICTURES! Ang masaya at malaking pamilya ni Francine Diaz | ABS-CBN Entertainment". ent.abs-cbn.com. Retrieved November 22, 2021.
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  53. "JCI Batangas Balisong". Facebook. October 5, 2021. Retrieved November 3, 2022.
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  58. "LionHeart TV Rawr Awards". November 30, 2020. Retrieved December 22, 2020.
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  60. "Edukcircle Social Media Award". Facebook. February 23, 2020. Retrieved March 13, 2020.
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  65. "Preview's 50 most influential". August 31, 2022. Retrieved September 2, 2022.
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